In 2008, the slowdown of the U.S. economy became more and more obvious, and the strategy of using the real estate industry and financial means to drive the U.S. economy began to show various sequelae.

No matter how good the strategy of Washington is, it can also give Wall Street a makeover.

Since the end of last year, the early subprime housing credit crisis has erupted, and investors have begun to lose confidence in the value of mortgage-backed securities, triggering a liquidity crisis.

Excessive borrowing under the lax standard of signature tolerance also contributed to the birth of a huge economic crisis out of the US mortgage bubble.

Fannie Mae and Freddie Mac, which used to look good, are about to turn into explosive kegs.

In the eyes of someone as tall as Ronan, the barrel of explosives, although it only ignited the fuse for the time being, could explode violently at any time.

Who is responsible, and who is going to pay for it?

Of course, Wall Street wants to use the crisis to make money, and a big company like Relativity Entertainment will certainly not be wronged, and the Washington authorities are not stupid.

So, in the end, all Americans must pay for it.

For the middle class in the United States, it is like sitting on a barrel of explosives, and the smallest hiccups must be avoided.

However, many of them are not too worried, because the authorities in Washington and Wall Street experts are trying to fool them by all means: the situation is very good, and the economic crisis will not happen!

Even if many people don't believe the words of the experts, there is actually no good way, and too many people have fallen into the big pit of Fannie Mae and Freddie Mac because of real estate problems.

When the Washington authorities vigorously developed the real estate industry, they fooled Fannie Mae, Freddie Mac and Wall Street to tell the middle class that home is warm.

When the real estate market turned into a quagmire, they not only ran away first, but also stripped the latter of his last clothes and threw himself into the quagmire.

As an Internet company, and the kind with sufficient users and business support, Netflix has not been greatly affected at present, and it is still thriving in the stock market.

After surpassing $100 billion in overall market capitalization in December, Netflix's share price continued to climb as its business fully entered the Japanese and South Korean markets in mid-January.

In less than one month, the market capitalization of the Netflix network has risen from $100 billion to $110 billion.

Compared with the once almost pure streaming companies, Netflix, which now concentrates on multiple businesses, can be said to be generally optimistic about its prospects.

The Netflix network is developing steadily, and Relativity Entertainment, as the parent company, is more stable than the Netflix network.

Under Ronan's promotion, coupled with the plan that has been determined, the internal preparations have long been made, the cash flow is abundant, the response measures are appropriate, and in recent years, almost all of them have been taking the road of independent investment production and distribution, and there is no too complicated guarantee and debt relationship, and the impact in the future will not be great.

Of course, the economic crisis is society-wide, and it is impossible to say that there is no impact.

Once upon a time, there was a myth in Hollywood that in every economic crisis, Hollywood was a place where the storm could not spread.

During the Great Depression of the 30s of the 20th century, a quarter of Americans were unemployed, people still counted steel hammers to see the latest movies, people took refuge in movie theaters because of escapism, the film industry flourished, and Hollywood thrived instead of being hit.

But times have changed, Hollywood is no longer the Hollywood of the last century, major production and distribution companies have become a part of the media group, and the complex composition of industrial revenue of the media group will definitely not be able to escape this financial storm.

What Ronan and Relativity Entertainment are prepared for is to minimize the negative impact.

As of mid-January 2008, Relativity Entertainment had $20 billion in reserves.

Compared with previous years, since the listing of Netflix Network, Ronan has been much closer to Wall Street, and has a better understanding of Wall Street.

One result is completely predictable, Wall Street capital will inevitably withdraw from Hollywood en masse, the honeymoon period between the two sides will end, many banks will no longer invest in the high-risk film industry, and many Hollywood companies will have to cut some projects one after another, and the reduction of these projects will also mean that the construction will be understarted, which will eventually be reflected in every class that makes up Hollywood.

So, in recent times, Robert Iger has been traveling frequently between Los Angeles and New York, contacting a number of investment institutions, and waiting for the full withdrawal of Wall Street funds to get what Relativity Entertainment wants.

Hollywood's main focus at the moment is not Wall Street and the economic crisis that is showing its signs, and it is the almost irreconcilable contradictions between the writers' union and the producers' alliance that are the most troublesome.

In the context of the writers' strike, the Grammys and Golden Globes were suspended one after another.

Both announced the winners directly through a press conference.

On top of the Grammys, Adele of Big Machine Records became one of the winners of this year, and won three golden gramophones alone.

Taylor Swift, like ever, isn't particularly Grammy-friendly.

At the Golden Globes, "Slumdog Millionaire" won Best Drama Film, and the Coen Brothers won Best Director for "No Country for Old Men."

Somewhat unexpectedly, Rachel McAdams won Best Actress in a Drama for "Sunshine Girls."

As time went on, it became clear that the biggest competitor of "Slumdog Millionaire" was "No Country for Old Men" from Paramount Classic and Disney's Miramax.

The two films will compete fiercely for Best Director and Best Picture.

On the actor awards, the two young actors of Indian descent in "Slumdog Millionaire" have no competition at all, and Embassy Pictures has not applied for acting awards for them at all.

There are still many black actors in Hollywood waiting in line to win the Oscar, and the identity of the two Indian-American actors determines that their chances of winning the Oscar are almost zero.

Uncle Hei hasn't taken enough yet, so the third brother wants to rob it, won't he spray you to death?

In terms of Best Actor, Daniel Day-Lewis has a clear advantage, this famous Hollywood acting school, who seems to be ignorant of human feelings, claims to dedicate all his energy to acting and film art, but is also a smart person.

Daniel Day Lewis has moved to Los Angeles since the beginning of November and has not left once during this time, fully preparing for the Oscar PR.

A person who only relies on acting and film art can't win three Best Actor statuettes.

In terms of Best Actress, with Rachel McAdams unexpectedly winning the Golden Globe Award for Best Actress in a Drama Series, and entering the shortlist for Best Actress at the Screen Actors Guild Awards, it seems that there is a posture to impact Best Actress.

It's not impossible, after all, her biggest rival, Marion Cotillard, is a French actor.

Embassy Pictures has also made appropriate adjustments according to the latest situation, and has begun to invest certain resources for Rachel McAdams one after another.

"Sunshine Girl" is still released in North America, and the word of mouth has been maintained well, and the North American box office trend is stable, with a total of $151.28 million so far.

Perhaps a similar experience, Rachel McAdams' performance was well received.

Although it is very difficult for the film to be nominated for the Oscar for Best Director and Best Picture because of the theme and three views, Rachel McAdams has some hope of breaking for the acting award.

And what hinders her from winning the award is not the three views of the film, but that her character is a little too beautiful in the movie.

Actresses whose appearance is too dazzling, Oscar has always disliked.

Even with some adjustments, Embassy Pictures' PR strategy is still to prioritize "Slumdog Millionaire" and then consider "Sunshine Girl" for Best Actress.

If you want to win the award, Rachel McAdams also needs to increase investment and think of more ways.

According to Embassy Pictures, the Australian actress has been very active since entering the awards season, and as a female star who has fought all the way from the bottom to countless bayonets, Rachel McAdams is not simple.

has something to do with Relativity Entertainment, and there is also a Best Supporting Actor.

Because of the relationship between Shahai Entertainment and Warner Bros. and DC Comics in "The Dark Knight", Relativity Entertainment also has an understanding of the Oscar PR of this superhero movie of all time.

Warner Bros. declared Best Supporting Actor for Heath Ledger.

Normally, there would be an extremely strong competitor - Javier Bardem, the supporting actor of "No Country for Old Men".

People who have watched "No Country for Old Men" are extremely impressed by the killer who combs his mushroom head neatly, carries a new weapon like a fire extinguisher, kills people like hemp but hates blood, ignores the laws of the world but insists on his own principles, and is silent but "promises".

But the situation at this Oscars is very peculiar, and Javier Bardem is not facing an ordinary rival.

How can the living rob the dead? A simple sympathy score, Javier Bardem is about to fall behind, and Heath Ledger's performance on the Joker is worthy of a wonderful and an Oscar-winning supporting actor.

In fact, Warner Bros. considered applying for an Oscar for Best Actor for Heath Ledger, and if he could get the little golden man, "The Dark Knight" would be richly rewarded.

But after considering all aspects, I finally chose the most secure Best Supporting Actor.

After all, an award that can be won is more effective than simply getting a nomination.

The curtain of 2008 has been opened, and Relativity Entertainment has also started a new year, movies are the main business, and release is the basis of industrial operations.

After the success of 2007, Relativity Entertainment is not much different from last year, with nearly 20 films set to release in 2008, including top Hollywood productions such as "Avatar" and "Alice in Wonderland."

Determined by the relatively uneventful schedule in January, the opening film of 2008 is still Uwe Bauer's masterpiece.