Sun Jiang, Xiao Ming and Pangu Technology's old friends.

At the beginning, Pangu Technology was still a translation software company, and it was Sun Jiang who brought Xiao Ming's investment in Warwick, and also brought Xiao Ming's first pot of gold in the real sense.

It can be said that the establishment of Pangu Technology has a little contribution from Sun Jiang.

Sun Jiang also soared because of Pangu technology.

Whether it was the Ozawa voice assistant negotiation between Huawei and Pangu Technology or the later negotiation between Pangu, Tiangong System and Panruo Chip, Sun Jiang acted as the emotional hub of both parties.

It can be said that because of the existence of Sun Jiang, an old friend, Huawei is far less difficult to negotiate with Pangu Technology than Xiaomi and other companies.

For this reason, Sun Jiang has received great attention from Warwick, and has risen from the head of a business unit to the COO, as well as the managing director of the company, and is considered to be very likely to succeed as the future head of Warwick.

Pangu Technology received Sun Jiang in the most enthusiastic way, chartered the VIP exit of Jiangcheng Airport, and sent Xiao Ming's car to pick up people.

After coming to the company, Qian Yi also said that he wanted to pick up the dust for his old friend first, but Sun Jiang refused.

"Time is urgent, and I hope to be able to meet Mr. Xiao. Sun Jiang said very eagerly.

Xiao Ming has always been behind the scenes of the company, and more and more people in the industry no longer call Xiao Ming Mr. Xiao or Xiao Dong, but respectfully call Mr. Xiao.

Xiao Ming's office, two old friends meet.

Sun Jiang took the document in his hand and said: "After receiving your company's email, we will immediately investigate the information of major manufacturers, and your information should be true." ”

Sun Jiang said: "During this time, the technical staff of O, V, Meizu and other manufacturers went to the United States ordinarily, which may be related to cooperation. ”

Sun Jiang expressed his worries and said: "If the domestic mobile phone is really equipped with Qualcomm chips and IOS systems, and the price is about 3,000 yuan, we really don't have any advantages." ”

Huawei currently has advantages in the middle and low end, one is to have Tiangong System and Kirin in the mid-to-high-end field, and the other is to have Ozawa voice assistant + Kirin in the low end.

The use of the Prajna chip in the mobile phone is under development, and if the Praruo chip is added, the cost will be higher.

If it becomes a competition with Qualcomm + IOS + domestic + low price in the low-end field, Huawei has no certainty of winning.

Xiao Ming did not answer Sun Jiang's question, but said, "What do you think of Samsung?"

Sun Jiang said: "A respectable opponent, although Samsung's performance in the Xia market is not so good, it is still the first in the international market. ”

The era of Tiangong + Prajna has just begun, and there is a ban on sales in the United States, and Huawei still has a way to go if it wants to surpass Samsung.

Xiao Ming said: "What if Samsung also uses the Apple system? What if the Apple system and the Google system can switch between each other?"

Sun Jiang's heart was shocked!

The Big Five Alliance is starting to wield.

Samsung's advantage lies in the stability of the product, the chip is its own, the battery is its own, and even every part of the mobile phone such as camera and memory is its own, and it will reduce a lot of costs if it is produced and used by itself.

"If Samsung's system can be switched between IOS and Google, coupled with Samsung's appeal in the market, it is very likely that it will re-emerge in the Xia market this time. ”

"But if only our phones could be used"

Sun Jiang actually has enough information about the collocation of the Prajna + Tiangong system, except for the reason of price, consumers will definitely choose Prajna + Tiangong instead of other products.

But the problem is the price!

The price of Warwick's high-end mobile phones is more than 5000+, and the general price is around 7000.

How can a 7000 phone compare with a 3000 phone?

And today's Huawei is not the Apple of the past, the profits of high-end products can beat the low-end brands, and most of the profits of Warwick are taken away by Pangu Technology.

"What should I do?" asked Sun Jiang.

Lower the price to compete?

Sun Jiang conveyed the company's meaning to Xiao Ming, "Let's see if you want to reduce the price of the Panruo chip?"

The Tiangong system is free, and of course there will be no problem with the price.

"How can this work?" Xiao Ming smiled: "My chip has been reduced, and your mobile phone has been reduced in price, from high-end to mid-range to compete with Apple, isn't that just what he wants? ”

"But Warwick can't give up the mid-range market!" Sun Jiang was a little anxious, "The era of queuing up to grab mobile phones is over, and consumers are more pragmatic now." ”

"High-end mobile phones have always been high-end, and they can't surrender their identity. Xiao Ming said: "In fact, the performance of mobile phones has been excessive, and the performance gap between the middle and high-end is not large, and it is more just a brand effect." ”

Sun Jiang agrees with Xiao Ming's words, which are applicable in all walks of life.

For example, a luxury moisturizer worth 20,000 yuan and a moisturizer worth 10 yuan are mainly used in glycerin. There is not much difference between a bag worth 100,000 yuan and a bag worth 1,000 yuan in terms of function and quality.

All the difference is in the brand value.

If Warwick cuts prices this time, then its high-end brand building plan will be over.

Consumers will say, you see that rotten Warwick has just launched a new machine and reduced the price, it doesn't maintain its value at all, junk brand.

Sun Jiang sat down this time, and he had to think about this question carefully.

"You can use the Panruo chip in the mid-range mobile phone to face the battle, then the Five Hegemonic Alliance will undoubtedly lose, and in addition, those domestic brands in Xia Guo and the Five Hegemon Alliance will also be greatly damaged to launch the mid-to-high-end field. ”

"The cost is too high!" Sun Jiang said: "Even if we reduce our own profits and reduce the cost of other parts of the mobile phone, the selling price will not be less than 5,000 yuan, 5,000 yuan is not a high or low price space, users who can buy high-end will never buy 5,000 yuan at this price, and users who only buy 3,000 yuan mobile phones will never touch the 5,000 yuan area." ”

Sun Jiang said: "This consideration has been analyzed by our company, if the combination of Tiangong + Panruo chip can achieve 3900 yuan, we will form an absolute crush on the products of other companies." ”

Xiao Ming also took this issue into account, and let Apple and Intel make low-end products, and let the mid-to-high-end market out is a plan formulated by Pangu Technology from the beginning.

Now Apple is taking the initiative to dive into the low-end market, which is both an opportunity and a challenge for Warwick.

Xiao Ming said: "Prajna"

Sun Jiang said: "This consideration has been analyzed by our company, if the combination of Tiangong + Panruo chip can achieve 3900 yuan, we will form an absolute crush on the products of other companies." ”

Xiao Ming also took this issue into account, and let Apple and Intel make low-end products, and let the mid-to-high-end market out is a plan formulated by Pangu Technology from the beginning.

Now Apple is taking the initiative to dive into the low-end market, which is both an opportunity and a challenge for Warwick.

Xiao Ming said: "Prajna"