Chapter 259: Crazy self-help under the world-class shock wave

In Feng Wu's office, there are several rover USB flash drives.

In front of him, stood several subordinates.

Feng Wu flipped through the evaluation report submitted by the technical department, and the more he looked at it, the worse his mood became.

"With so many data terms, I only care about what exactly I am talking about, and how far we are technically from where we are."

The supervisor in charge of technology has sweat on his forehead, "conservatively estimated that it will take at least 8 months"

Feng Wu frowned, "In 8 months, I can catch up with the technical level of the rover"

"It's not to catch up with this batch of USB flash drives" The technical director was very helpless, but he had to say, "And it is based on their samples as a reference"

Feng Wu closed his eyes, feeling a little powerless in his heart.

Eight months is enough time for roamers to snatch more than half of the market

How much money did the rover spend on R&D to be able to get the first to reach his own R&D fund of at least 300,000 a month, how could he be thrown so far

If your R&D expenditure is several times the magnitude, how can the pricing be so low

Feng Wu really couldn't figure it out, and the marketing director whispered, "This is the evaluation news just released by Pacific.com, and they are also prepared for marketing."

A printout was handed to him, and Feng Wu took it to take a look at the world's leading performance and the lowest price in the market, and the field of USB flash drive ushered in the strongest player

He swept down quickly.

When he saw the first subheading, his heart tightened.

"Low-key listing, world-class performance indicators"

"Entering the second half of the year, the rapid outbreak of the U disk market is in full swing. With the start of patents, although Langtech has the advantage of the deepest technical reserves in the market competition, this situation quietly changed last night. ”

"There was no high-profile publicity in advance, and the roamers who tried their luck in the U disk field at the beginning of the year quietly launched the second-generation U disk through Digital China's channels. The management of the rover is obviously full of confidence, and according to Digital China's official information, the first batch of inventory on the shelves exceeded 300,000 units, which is even close to the total shipments in the country in 2001.

"Rover's confidence comes from the world-class performance of its products. At present, the international giants have not yet entered the domestic USB flash drive market, and although Langtech has obtained the trademark and invention patent of USB disk, the controversy still exists. In terms of technical reserves, there is still a gap between domestic players and international storage giants. But the rover's new generation of USB flash drives has subverted our perception of this reality. ”

Below, through various test screenshots and table analysis, it shows the leading degree of the rover's USB flash drive.

Feng Wu was overwhelmed, the data was similar to that submitted by his technical director, and he was stuffed with the ranking position of the Patriot USB flash drive in these tables.

"There is no doubt that the low-key listing of the rover's new generation of USB flash drive has reached the world-class level in terms of performance indicators, and it is very shocking that there is a world-class technical level in the field of mobile storage in China."

The following content, and from the professional design of this generation of U disk, the complete product line of various grades, the 4.5 billion investment in self-built factories and other aspects to support the conclusion of the first segment: "Led by large enterprises such as Langji and Aigostar, the first strong competitor of domestic U disk manufacturers has appeared, and it is not from abroad." The next few months may be a critical period to determine whether domestic USB flash drive brands can hold the market and resist international brands."

Feng Wu secretly scolded in his heart, such a statement was too tendentious. The implication is that this will hand over the honor and responsibility of the U disk national brand to the roamers

The title of the second sub-paragraph is more sensitive: "The price war is coming, the U disk has entered the era of popularization ahead of schedule"

"In addition to the world-class performance indicators, the retail guide price of the rover USB flash drive directly pulled the price of the 64-capacity USB flash drive from nearly 300 yuan to about 200 yuan. The industry has generally expressed shock at the rover's control of the cost of the USB flash drive to such a low level, and it is foreseeable that the USB flash drive, which has been hanging a veil of luxury goods since its inception, has also begun to enter the stage of price war, and the 64-capacity USB flash drive may quickly become popular, and the rover has announced the arrival of the 128 era in advance"

It's also a data comparison, and the top sales companies are put together, and the exaggeration of price comparison is even more powerful than performance comparison, after all, it is more intuitive.

In particular, the price of the 128-capacity USB flash drive has almost pronounced a death sentence for other products that have now been launched.

Feng Wu saw the third segment and became serious, "shocked that the GB-level USB flash drive is about to come out"

It turned out to be a special phone interview with the Rover Product Director.

"The Rover's USB flash drive focuses on the essential needs of mobile storage, that is, capacity, read and write speed, data security, etc. At present, Rover is accelerating the research and development of the next generation of USB flash drive technology. We have a world-class R&D team and are making steady breakthroughs towards GB-level USB flash drive technology. ”

"There is no doubt that this news is a major shock to the entire industry. At the moment, I don't know where the Rover's R&D team has come and what kind of technology will be used to achieve this. According to the author's understanding, due to the limitations of the manufacturing process, the current international memory chip giants have just broken through the 120nm process, and the commercialization breakthrough of the 1GB capacity of a single memory chip.

Feng Wu finished reading the report, and handed the report to the technical director in silence.

The technical director hurriedly read it, and his face turned green. 8 months to catch up with the technical level of the other party's current generation of USB flash drive, what's the use

If the year after next year, everyone has just begun to enter the field of capacity USB flash drive, and the rover directly takes out a USB flash drive with 1G capacity and a breakthrough in price, what else is there to play

Feng Wu thought silently for a while, and asked his secretary, "Have you contacted the top of the Rover?"

Their general manager was contacted, but she said she needed to communicate with the chairman. ”

"Is the 17-year-old Gu Song the chairman?"

Feng Wu thought about it and directly took out his mobile phone to make a call.

"Lao Guo, I'm not in Yanjing"

"I have something I want to ask you for help, Mr. Gu, the boss of the rover, can you help with a thread, I want to communicate with him." ”

"Go straight tonight"

"Okay, I'll get in touch with him later. ”

Hanging up the phone, Feng Wu didn't expect it to go so smoothly.

He waited for a while, and then received a text message from Guo Wei.

"I've already told him, you can contact him. ”

Looking at the mobile phone number in the text message, Feng Wu took a breath and dialed the phone: "Hello, is it Mr. Gu, I am Feng Wu, the chairman of Patriot." ”