Sending off Angela Lindwo, Ronan took a vacation and returned to his busy work, and the popularity of "Spy" in North America is slowly declining, with a cumulative box office of $135.6 million.

Overseas is still expanding the scale of screening, and has appeared in the film market of 45 countries and regions, with a total of 78.57 million US dollars at the overseas box office.

Compared with North America, the overseas response of this film is slightly worse.

This is also in Ronan's expectations, after all, the publicity for Robert Ludren really plays a role, that is, in the North American market.

It is estimated that few people overseas will recognize the title of Robert Ludlen as the "father of modern political thrillers".

At the same time, the third film released by Embassy Pictures this summer has also entered the final stage of preparation, and "Fatal Bend" will be released in late July.

This sadistic horror thriller is a typical short-distance outbreak player, and the main box office sales will be concentrated in the first two or three weekends, and if the box office hits the street in the first week, it basically means a commercial failure.

Therefore, all aspects of publicity are also constantly increasing, and even Guillermo del Toro, who is preparing for the sequel to "Death is Coming", has temporarily put aside preparations and devoted himself to the promotion of "Fatal Bend".

There is nothing to say about the promotion of this kind of horror film, which belongs to the usual genre of Hollywood.

Creating rumors that there are serial terrorist killers in a certain area, combined with some footage and logos of the film, to properly create some panic atmosphere, if it can cause a social panic, it is ideal.

But after "Blair the Witch", it is too difficult to use this deceptive method.

However, this kind of plasma torture film has always been a traditional strong horror film genre in North America, and it doesn't need to be too special to attract the attention of horror movie lovers.

The release time is set for late July, which is also the end of the traditional summer file, and the number of audiences entering the theater during this time period will be relatively small because of the relationship between wallets and enthusiasm consumption, resulting in truly competitive films rarely being released in this time period, and now the director named Christopher Nolan is not famous for the time being, and has not yet developed mid-to-late July into the so-called Nolan schedule.

With relatively small competition, a relatively large audience for the plasma horror genre, and a good response in the test screening, "Fatal Bend" finalized the opening of 2,300 theaters in early July.

This is also related to the successive successes of the films launched by Embassy Pictures.

Cinema companies are also pursuing commercial profits, and the films released by a distribution company can always bring large profits and huge passenger flow, and the next film can naturally get good resource support from cinema companies.

There are still three weeks before the release of "Fatal Bend", and various promotions have been carried out on a large scale.

Ronan will participate in the formulation of the plan, will review the specific plan, but the specific publicity and distribution work, rarely directly involved, the embassy film has professional manpower.

After more than two years of development, Embassy Pictures' North American distribution channels have become more and more mature, and the overseas distribution network has gradually improved, and the distribution of films has long been no difficult job.

Ronan met with attorney Dinah Ampton and Scott to discuss the foundation in the works.

"The documents have been prepared, and lawyer Dinah and I have also applied for formal registration. Scott succinctly said, "By mid-August at the latest, the two foundations will be approved." ”

Ronan nodded and asked Attorney Dinah, "What about the legal aspect?"

"There is no legal problem, you fully meet the requirements to register a personal foundation," said Dinah. ”

Ronan asked again, "What about private equity?"

Scott was the first to answer: "It's not a big problem to set up, but you need to pay attention to recruiting funds. ”

Dinah elaborates: "U.S. law requires that investors who invest in private equity funds must be qualified investors. A qualified investor means that an individual investor must have more than $5 million in securities assets and have an average annual income of more than $200,000 in the last two years, or more than $300,000 including a spouse, or at least $1 million in assets if the investment is made in the name of a legal entity. ”

Ronan nodded slowly, the rules in this regard are actually quite strict.

Attorney Dinah continued, "Prior to September 1, 1996, no more than 100 qualified purchasers were required to invest in private funds without the approval of the U.S. Securities Commission, but after September 1, 1996, the limit was increased to 500 under the National Securities Market Reform Act. ”

Ronan smiled: "500 people, it seems that the range is quite wide." ”

As the name suggests, the establishment of his personal fund is mainly used for his personal investment, and the various income and dividends that he has been obtaining are transferred to the investment market after September 11 to buy some stocks.

The funds are not much, but with the current situation in the stock market, the future gains will be great.

This can also make him personally invincible, and even used as a backhand to turn the tide at critical moments.

The private equity foundation established is a relatively rare film investment fund in North America in this era.

Just as securities foundations attract investment and mainly invest in securities, the purpose of film foundations is also to attract foreign funds and then invest in film projects.

Ronan further asked, "There is no legal problem with the film foundation I established to invest in the film project produced by Shahai Entertainment, right?"

Attorney Dinah immediately gave the answer: "There is no problem with the legal aspect. ”

This is consistent with Ronan's understanding, he vaguely remembers that in his previous life, Relativity Entertainment was also a foundation at the beginning, and later acquired a film company, and at the same time absorbed funds from Wall Street to invest in the company's film projects, which operated smoothly at first, but later the film market response was average, and there were losses one after another, which eventually led to the bankruptcy of the company.

Spending other people's money and doing your own thing is the operating strategy of many companies.

Private equity foundations like this will normally give 10% to 15% annual returns, and the foundation can take 20% of the profits from each investment as a commission and daily operating expenses.

Therefore, a film foundation that raises funds externally and invests in the production of projects internally is very important for Ronan's next large-scale front-line production plan.

This is an effective way to provide revenue.

As long as the film is successful, it can bring stable income to investors, thereby attracting more investment and providing a steady stream of funds for the film production of Relativity Entertainment.

The combined cost of these funds is relatively low.

For a long period of time, in order to avoid the troubles caused by the six major companies or other possible threats, Ronan could not easily let Relativity Entertainment go public for financing, so he must work hard to open up funding channels, and the filming of big-budget movies and subsequent TV series are all money-burning machines.

Attorney Dinah had already communicated with Ronan enough to give him some legal explanations about the Cinéfondation.

In order for the film fund to be successfully registered, Ronan needs at least a partner, and he is prepared for this, and Tony Koch, although he is a German, has this qualification in the United States, which is extremely open to business.

As for the follow-up operation, it still needs to be carefully planned, and this film foundation will not play much role in the short term.

Financing alone is not an easy task.

U.S. law is very strict about private equity foundations, and private equity funds are not allowed to conduct any public advertising!

And the access qualifications are also determined, and this can only be a game that some institutions and the wealthy can afford.

Of course, compared with those private equity funds that play leverage and hedging, the regulations on film private equity funds are much looser, and since there are no direct legal provisions for the time being, some management regulations for individual film funds are applied in this regard.

As long as you don't run away with money, don't evade taxes, don't engage in investment fraud and other things that violate the law, there is a lot of room for operation in other aspects.

Moreover, there are only a few private film investment funds in Hollywood, not none, and there are many ready-made cases that can be used for reference.

Lawyer Dinah reminded at this time: "I suggest that you register an offshore foundation at the same time, and the registered place can be Luxembourg in Western Europe, the Channel Islands in the United Kingdom, the Cayman Islands, Bermuda and other tax havens, and you may be able to use it in the future." ”

Ronan agreed: "Yes. ”

Lawyer Dinah said: "There is no legal problem for the time being, and I will communicate with you in time if there is anything in the future." ”

Ronan nodded slightly.

Scott then asked, "What about the Foundation's funding?"

Ronan said directly: "As for my personal fund, after the registration is successful, I will transfer a large amount of funds to the foundation, and then you will invest it according to my requirements." ”

"No problem. Scott asked again, "What about the film investment fund?"

"The best source of funding is actually Wall Street, where there are so many investment institutions," he advises. ”

Ronan raised his hand and interrupted Scott: "The best source of funding is overseas, and I am still collecting information for investigation in this regard, and I will talk about how to do it after the foundation is established." ”

In the previous life, the largest source of investment for Hollywood's film private equity investment funds were, on the one hand, various investment institutions large and small on Wall Street, and on the other hand, overseas funds.

There are many film investment funds that choose to cooperate with Wall Street funds, but more prefer to cooperate with overseas investors.

As for the reason, those who have been deeply trained in Hollywood basically understand it.

It will take time for the foundation to be watched, and Attorney Dinah and Scott are staring at it, and Ronan is more assured, the biggest problem is to attract funds from the film investment fund.

You can't do publicity with a lot of fanfare, the network is very important, and the most important thing is, how to go overseas to find investment?

This must be carefully considered, and where else can the funds be used sustainably.

And this is also a normal pull investment.