448 [Sohu listing]

After Yinlu was wholly acquired by Xifeng, the six founding shareholders were all on the board of directors of Xifeng.

Chen Qingyuan's younger brother, Chen Qingshui, was transferred to Xifeng as the vice president of the enterprise management headquarters - there are several such vice presidents, and Chen Qingshui is mainly responsible for the direction of Yinlu. This is equivalent to a reassuring pill to appease the strong vigilance of the Yinlu elders, so as not to cause a backlash when Xifeng sends people over.

The next step is to integrate departments and businesses, which will take about three months to half a year, and Chen Tao, as the CIO of the group, must participate in the whole process.

The news of Xifeng's wholly-owned acquisition of Yinlu immediately caused an earthquake in China's beverage and food industry, and the owners of Wahaha and Shin Shin (Qinqin) Food were so worried that they couldn't even sleep well.

Babao porridge is a product that was transmitted to the mainland from the bend in the 80s, and now there are hundreds of brands, and the market situation is somewhat similar to instant noodles. In the chaos of the industry, food safety scandals have been continuously exposed, and the overall reputation of Babao porridge has gradually declined, and many consumers dare not eat Babao porridge, no matter which brand they dare to buy.

Coupled with the fierce brand competition, domestic consumption has been insufficient in the past two years, and a large number of Babao porridge brands have also died.

The current situation is that Yinlu, Qinqin, and Wahaha are divided into three parts of the world, and together they occupy more than 70% of the market share of Babao Porridge. Master Kong, Uni-President and other companies are also making eight-treasure porridge, but the market share is not high, and the product reputation is not very big.

The originally stable industry market was suddenly disrupted by Xifeng Company, and it directly acquired one of the three major eight-treasure porridge. With Xifeng's financial resources and channels, coupled with the brand influence accumulated by Yinlu for many years, it will inevitably encroach on the market even more frantically, not only forcing countless small brands to death, but also making Wahaha and Xinxin's eight-treasure porridge also under great pressure.

There are even industrial and commercial magazines in the report, directly use the "Xifeng food and beverage empire" to describe, the word empire not only describes the size of Xifeng, but in ridicule of Xifeng's domineering in recent years - Xifeng's development road, lying the corpses of countless small and medium-sized enterprises.

When the news of the acquisition reached Hong Kong City, even though Xifeng announced the issuance of an additional 100 million shares (of which 40 million shares were private placement), Xifeng's share price did not fall but rose.

The reasons for this situation are, firstly, that the annual financial report just announced by Xifeng is very beautiful, and secondly, the stimulation brought by Yinlu Babao porridge. Although the shareholders of Hong Kong City have never heard of Yinlu, they can see what it means if they throw out the industry scale of China's eight-treasure porridge and then throw out the market share of Yinlu, which is great good news.

……

"Boss, Sohu Mr. Zhang's phone number. Shen Si walked briskly.

Song Weiyang picked up the phone and said, "Lao Zhang, what's the matter?"

Zhang Chaoyang said excitedly: "I am in the United States with Lao Gu, Sohu's IPO roadshow is very successful, and American investment institutions have high expectations for Sohu, and it will be officially listed on NASDAQ at the beginning of next month!"

"Don't get too happy, I might have to pour cold water on you. Song Weiyang scratched his forehead and said.

"Is there any unforeseen situation?" Zhang Chaoyang became nervous.

Song Weiyang said: "Yesterday I watched "News Network", and the Federal Reserve raised interest rates again. ”

Zhang Chaoyang said: "It seems to be, what does this have to do with the listing of Sohu?"

Song Weiyang said: "Counting this time, from last year to now, the Fed has raised interest rates by six times. The money of Wall Street investors, that is also money, is not blowing in the wind, and the Internet bubble may be bursting. ”

"Boss, don't worry," Mr. Zhang said, "Americans are very much looking forward to Chinese Internet stocks, and Sohu's stock price has risen sharply after it went public." ”

"I believe this," Song Weiyang said, "but in another six months, after Sohu's stock price skyrockets, it may fall wildly, or even fall below the issue price." Now that the IPO is almost completed, the listing is ready to fly, and it must not be invalidated, but you must be mentally prepared to fall below the issue price. ”

"Is it really that bad?" Zhang Chaoyang obviously didn't believe it.

Song Weiyang said: "Half a year after Sohu went public, don't spend money indiscriminately, and be ready to buy back shares, otherwise you will be forced to death by investors." ”

Zhang Chaoyang was silent, obviously quite resistant to Song Weiyang's words, and said for a long time: "I'll study and study it again." ”

The U.S. dot-com bubble has been going on for five years, and U.S. officials have long been vigilant, raising interest rates sixfold in one year in order to restrain crazy and disorderly investment. Such terrifying interest rates have not been able to stop Wall Street's enthusiasm for investing, because the profits brought by Internet stocks are too high (average return on investment 1000%).

However, ultra-high interest rates have tightened the funds of major investment banks, and they have begun to sell a large number of shares of Microsoft, Cisco, Dell and other companies to return funds for the next wave of investment. Coincidentally, dozens of newly listed Internet stocks last year also passed the restriction period for their investors, and they carried out large-scale sell-offs and cash-outs.

A large number of sell orders for online stocks collided, which immediately triggered a sell-off frenzy, and investors, funds and institutions began to liquidate, evaporating the market value of Internet companies of $8.5 trillion in half a year.

Song Weiyang actually wanted Sohu to go public last autumn so that he could catch up with the final cash-out feast, but unfortunately it has been delayed until now, and it is useless to say anything. In order to protect the interests of investors, the U.S. Securities Regulatory Department stipulates that the original shareholders are not allowed to cash out in the secondary market for a certain period of time after listing, and can only sell to others, which is 6 months on the New York Stock Exchange and NASDAQ.

That is to say, even if Sohu is listed now, Song Weiyang can only cash out after half a year, and the daylily will be cold by then.

The reason why Song Weiyang did not prevent the listing is that, as Zhang Chaoyang said, the American people are eagerly looking forward to China's Internet stocks, as long as they are in time for the bubble to burst, once they are listed, they will definitely skyrocket several times.

Historically, Sina was the second to eat crabs (the first was China.com), and even when it coincided with the collapse of U.S. Internet stocks, Sina's stock price still rose from $17 to more than $50 - NetEase and Sohu were not so lucky, because they went public too late, and Internet stocks collapsed badly, and both fell below the issue price.

Now, Sohu can at least replace Sina, and it will be on the market even earlier.

As for Google, although several major investment banks are frantically urging to go public, the two founders are not in a hurry and do not listen to the call at all. Song Weiyang also became not in a hurry, anyway, he couldn't cash out before the bubble burst, and he would go public again in the Year of the Monkey.

Early February.

27 of the lunar month.

Sohu was officially listed on NASDAQ at an issue price of $18, with a total of 10 million common shares issued.

China.com's broken website that cheats money can skyrocket its stock price when it was listed last year, not to mention Sohu, which has one of the highest number of visits in China. The stock price soared to $34 on the day of listing, and three days later, on Chinese New Year's Eve, Sohu's stock price directly broke through the $50 mark.

When the news was transmitted back to China, it immediately caused a sensation across the country, and this data can throw China.com out of eight streets.

As a major shareholder, Song Weiyang was once again hotly discussed: How much money does this kid have now?

Song Weiyang is very helpless, the stocks that can't be cashed out are all waste paper, and there is more fart on the books. After the six-month restriction period of the original shares has passed, the US Internet stocks have already exploded, and the market value of Sohu will return to the pre-liberation period.

。 m.