Chapter 1394: Copyright is in demand

Over the next few days, there were two metrics growing in Hollywood.

One that continues to grow is the number of female celebrities who have publicly accused Harvey of sexual assault.

When the box office of "Zombie-Master" exceeded 100 million, the number of female stars who publicly accused Harvey of their real names also exceeded ten, and a total of 12 actresses stood up to denounce the harm they had suffered.

Among these 12 actresses, almost half of them were because someone anonymously exposed Harvey's black material on the Internet, mentioning that Harvey had unspoken rules about these actresses, so these actresses jumped out to accuse Harvey in order to protect themselves.

This matter seems a little bit of a hot and cold world, Harvey has indeed done a lot of fucking things, and has also trampled on many female stars, but more than half of these actresses are voluntary, or half-pushed, but in order to protect their reputation, they all put the blame on Harvey, for Harvey, now it is a lot of debts and lice, and it doesn't hurt, but for these actresses, they are unwilling to ruin their future because of Harvey's affairs.

Another growing statistic is the total box office of "Zombi-Master".

$18.5 million on the first day, $33 million on the second day, 100% attendance, on the third day, the theater chain was impressed by the strong attraction ability of "Zombie-Master", and the number of films continued to increase by 20%, coupled with the rumors about Harvey and this movie on the Internet, so that the popularity of this movie continued to grow, so the attendance rate on the third day remained the same, still an astonishing 100%, and the total box office exceeded 41 million.

On the fourth day, the theater chain continued to squeeze the number of screenings, giving the film a higher scheduling rate, and the rehearsal rate increased by about 10% from the previous day, but the attendance rate decreased slightly, maintaining the overall 95%, and the box office totaled $42 million, and the box office broke through the $100 million mark in four days of release, reaching $134 million.

There is also good news that is expected to increase the box office, Coca-Cola and McDonald's have obtained the authorization to use the image of the new version of the Chinese zombie in "Plants vs. Zombies Online", and have begun to prepare for the listing, and soon, the North American market will appear Coca-Cola with the image of the Chinese cartoon zombie, as well as McDonald's packages and toys, which will inevitably increase the box office of the movie to a certain extent!

Lucas estimates that the box office of this film may break through the $300 million mark, which simply subverts his perception of the entire film industry, and what he can't imagine is the DVD industry's desire for this movie, and now a number of DVD distribution companies have found him to cooperate, hoping to get the DVD distribution rights in North America from his hands, according to estimates, if the box office can exceed 300 million US dollars, then in the next year, the total output value of DVD should also exceed 100 million US dollars.

Lucas carefully chose the most reliable DVD distributor and signed a 5:2:3 tripartite cooperation agreement, the DVD distribution rights in North America were licensed to Lucas by Makino Images, and Makino Images received 50% of all DVD distribution revenue, and the remaining 50%, Lucas took 20% and DVD distributors took 30%.

It seems that Lucas has suffered a loss, but in fact he is the most profitable one, Li Mu, as the copyright owner, also paid the copyright cost when he got the copyright, and the DVD distributor not only has to bear the production, promotion and sales of DVD distribution, but also bears the risk of loss of production costs, and Lucas doesn't have to pay, as long as he sits down and signs the tripartite agreement, 20% of the net profit will be in hand.

With $300 million in box office space in the North American market and $100 million in DVD distribution space, this data has made Hollywood unable to complain, seeing that an 85-year-old Hong Kong movie has made so much money, many Hollywood distributors have begun to set their sights on Hong Kong.

The success of "Zombie-Master" made Hollywood realize that in fact, the North American film market does not have too obvious peaks and troughs, and it seems that Christmas and summer are the peak box office, but this does not mean how bad the box office market is in March, April, May, September, October, and November, the key is to have films that can mobilize the audience to pay.

Although Hollywood is reluctant to move big productions to these time periods, this time period can introduce some overseas high-quality movies at low cost, and then use them to tap the box office potential of non-popular schedules.

After all, the cinema chain is not a popsicle stand, the latter is full of streets in the summer, and it disappears without a trace after the summer, but whether the theater chain is at its peak or in the trough period, every theater, every theater and every seat is placed there, even if it is vacant during the trough period, it is impossible to dismantle or divert it for other purposes.

"Zombie-Master" is such a coincidence, anyway, there are no films competing now, and there are not many people competing for theater resources, so it gave "Zombie-Master" the hardware foundation for the box office explosion.

Hollywood has also learned a practical lesson from this incident, in this case, it might as well operate some overseas ready-made film rights during this time period, just like Lucas introduced "Zombie-Master" and then cooperated with Makino Technology to promote it.

A few days ago, the Hong Kong film industry was still cursing Li Mu for his low-price sweeping routine, he took away all the zombie film copyrights in Hong Kong to make a lot of money, and as a result, the money he gave to Hong Kong film and television companies did not even have one percent of what he earned.

But as "Zombie-Master" became higher and higher at the box office in North America, it was a huge success in just a few days, and the Hong Kong film industry also ushered in a new spring.

Hollywood distributors and film and television companies have approached various Hong Kong film and television companies to actively seek cooperation, hoping to reach copyright cooperation with them, the cooperation model is that they will select suitable Hong Kong films, and then negotiate a buyout price with the copyright owner for the North American exhibition rights, sign a buyout agreement, and then the Hollywood distributor will take the film to North America for release.

Originally, Hollywood may not be able to buy a few copyrights from Hong Kong a year, but now, Hollywood alone is interested in more than 50 Hong Kong films, and many of these Hong Kong film companies have reached cooperation agreements with Hollywood film and television companies, because of the success of "Zombie-Master", the copyright price of Hong Kong films has increased several times compared with the past.

One of the more representative is "Infernal Affairs" released in Hong Kong last year, this movie was originally called the rescue of Hong Kong films, and the quality is very high, only rare high-quality works in recent years, but, such a movie, in the eyes of Plaza Asia, this movie has no chance to be released in North America at all, but this time, several Hollywood film companies rushed over to compete for the film rights of "Infernal Affairs", and the price was once speculated to 8 million US dollars, you know, "Infernal Affairs" The total box office in Hong Kong is only 55 million Hong Kong dollars, which is around 7 million US dollars.

Uniasia had a bad deal with Li Mu before, and sold a bunch of zombie film copyrights, including "Mr. Zombie", to Li Mu at a price of only about 100,000 US dollars, but after Li Mu took it, the TV broadcast rights alone were sold for hundreds of millions, and now the North American box office has been converted into more than one billion Hong Kong dollars.

So this time, when Hollywood wanted to buy the copyright of "Infernal Affairs" and the price reached $8 million, Uniasia hesitated.

In the eyes of Huanya, "Infernal Affairs" is much stronger than "Mr. Zombie" in terms of production cost, production scale and star lineup, and the quality and depth of the film are even more incomparable, if "Mr. Zombie" can buy hundreds of millions of box office in North America, "Infernal Affairs" is a phenomenal work, no matter how much it is worth 100 million US dollars, there is hope, right? If the box office is calculated according to 100 million US dollars, only 25% of the share, there will be 25 million US dollars, which is much stronger than 8 million US dollars to sell.

As a result, Plaza Premium offered Hollywood that the North American distribution rights of "Infernal Affairs" would be 30% of the box office share, with a guaranteed income of $10 million.

That is to say, whoever wants to get the North American distribution rights of "Infernal Affairs" must first give Uniasia a guarantee of 10 million US dollars, and then take the film to be released in North America, if the box office revenue after the release reaches 33.33 million US dollars, according to the 30% account sharing ratio, it is just the same as the 10 million guaranteed amount that Uniasia wants, if the total box office does not reach 33.33 million US dollars, then Uniasia will not return a dime, and the loss will need to be borne by the distributor.

If the total box office exceeds $33.33 million, the distributor will also pay additional revenue to Uniasia, for example, if the box office finally reaches $100 million, according to the proportion of 30%, Uniasia will share $30 million, in addition to the $10 million guarantee that has been paid, the distributor will pay another $20 million to Uniasia.

The reason why Plaza Asia offered such cooperation conditions is completely based on the successful precedent of "Mr. Zombie", but Hollywood people are not stupid at all, they know why "Zombie-Master" is a big success, the most important reason is that there is the popular game "Plants vs. Zombies Online", coupled with the strong promotion ability of Makino Technology, the support of Muying Film's ticketing system, Li Mu's huge concessions to the theater chain, as well as Li Mu's various promotional activities through the Muying ticketing system.

Li Mu has so many resources as a success factor to praise "Zombie-Master", but does "Infernal Affairs" have these resources?

The answer, of course, is no.

Therefore, the $8 million one-shot deal is the highest offer that Hollywood can give Uniasia, and no Hollywood company is willing to give Uniasia a guaranteed share, which makes Uniasia feel extremely uncomfortable, but he still insists on his offer.

Plaza Asia's ambitions have caused Hollywood distributors to retreat, one second they are competing for the right to distribute the film in North America, and the next second they are announcing their withdrawal from the competition, and then targeting other Hong Kong films.

Huanya thought that this was the joint price reduction practice of several Hollywood companies, and it was extremely tough at first, but when he saw that there was no news after all these companies left, he began to be anxious, and then turned around to find these companies, saying that he was willing to make certain concessions in the original guaranteed amount and sharing ratio, which was previously divided into 30% with a minimum of $10 million, and now it is divided into 25% with a minimum of $8 million.

Several Hollywood companies still don't accept it.

The negotiator of one of the companies said to the person in charge of the negotiation of Uniasia: "If you can bring Makino Technology in to work together, even if we give you a guarantee of 20 million, we are willing, but if there is no Li Mu, we have carefully considered it, the previous $8 million buyout offer is a bit irrational, and the highest buyout offer we can give should be about $5 million." ”

Huanya was depressed all of a sudden, how could he talk about it and bring it back down? Eight million in one meeting and five million in one meeting are more terrifying than the stock market crash!