Before becoming the CEO of Mars, Neil had more than 10 years of experience in management positions in large companies, but his experience was all in the offline real economy, and he could be said to know nothing about the Internet.

After the rise of Li Mu and his Makino technology, the global real economy practitioners have paid more attention to the Internet, and senior managers like Neil have only begun to pay attention to the Internet in the past two years, but what they can pay attention to at this stage is only the business model and superficial operating rules presented by the Internet, as for the real technology, algorithm level, he still doesn't know anything.

He didn't understand why his company's name and all product names were blocked, but the breaking news article full of all kinds of black material was not blocked at all, but the technicians saw the multiple designs of the algorithm from it.

If you let the computer execute a single instruction, it is definitely more thorough than anyone else in the world to execute, let it block Mars, it will definitely see Mars and block, as for why the black material is not blocked, there must be an algorithm set in it, and once this set of logic is triggered, it is higher than ordinary algorithms in the priority setting.

This is like two different habits of a person, for example, Zhang San Under normal circumstances, there must be vinegar when eating dumplings, but when there is wine, he will never be jealous.

It seems that the habit of eating dumplings must have vinegar is more widely applicable, but his priority is not as good as drinking.

Another example, Han Meimei's spare tire is Wang Ming, before Li Leilei did not confess to her, she was willing to be Wang Ming's girlfriend temporarily, but once Li Leilei confessed to her, she would not hesitate to choose Li Leilei.

When you encounter Mars's keywords, you will block them, this logic is like Wang Ming temporarily being Han Meimei's spare tire, and now, the black material has Mars's keywords but has not been blocked, this logic is Li Leilei's confession.

What Mars' technical managers now want to know is what kind of trigger conditions are matched with Li Leilei's confession logic.

If there is a bug in the trigger condition itself, then Mars may be able to seize the bug and break through Makino Technology's algorithm defense.

So, he changed one of the letters of the entire article and posted it on a newly registered Titter account.

As soon as the content was released, he asked another colleague to check it out with his newly registered account, and the feedback from the other party was: "There's nothing in your new Titter." ”

The technical manager was a little panicked, he hurriedly copied the original text again, this time, he did not change any of the original content, but added a subtitle at the back, and then he posted it again, and asked another colleague to check it, and the other party gave him the result: "I still can't see anything, from my point of view, your account has not published any content." ”

The technical manager suddenly sighed, shook his head dejectedly, and muttered, "Their hands are too ruthless." ”

Neil asked, puzzled, "What the hell are you talking about?"

The technical manager looked at Neil and said seriously: "Makino Technology has indeed blocked all of our keywords, and the only way to avoid this blocking logic is only one." ”

Neil hurriedly asked, "What is it?"

The technical manager said, "It's just publishing his article word for word!"

"What?!" Neil was stunned for a moment before blurting out, "You mean, if you want our keywords not to be blocked, but to publish this content full of negative news about us as it is?"

"No, you can't. The technical manager shook his head and said, "Even if you change or add a letter or character, this article will be blocked, and only by copying this article word for word can we circumvent the blocking logic." ”

As he spoke, the technical manager added: "Let me put it another way, the keywords that Mars and all of our products are blocked will only be seen by Titter users in this article, and all other related content will be blocked." ”

Neil touched his forehead and said desperately: "That means that when Titter netizens see us again in the future, it can only be this article?"

The technical manager nodded: "That's right. ”

Neil suddenly felt dizzy, and after a while, he said angrily: "Damn, can you still play like this? Li Mu really thinks he is the god of the Titter?"

The technical manager said helplessly: "Mr. Neil, Titter is Li Mu's product, and all the principles, logic, and The algorithm is under his control, so he is indeed the god of Titter, just like the GM in the game, you want a good equipment, you may have to play day and night for a year, but he wants a superb equipment that no one can surpass, just need to type a line of code, in the virtual world he created, he is God, and we are just a worm parasitic in his virtual world. ”

It dawned on Neil then.

He and Li Mu are not in the same dimension at all.

Mars and Makino Technology are not companies of the same dimension.

Although Mars is also a giant with a market value of more than 10 billion US dollars, almost all of its assets and strength are concentrated offline, and the market value of Makino Technology may be several times or more than ten times that of Mars, but in terms of online assets and strength, it is stronger than Mars.

In modern society, whether it is a war of words or a propaganda war, it is fought back and forth, and what is fought is the ability to deliver information, but unfortunately, Mars has no ability at this point.

It's like two armies of completely different eras fighting each other, Mars is like Napoleon at his peak, in that field, that continent, he is invincible, Makino Technology is a modern, three-in-one powerful force, when it attacks Napoleon, it does not need to send any ground troops at all, relying on air strikes and long-range strikes, it is enough to make Napoleon die without a place to be buried, and even before his death, he and his army can not have a real face to face with this modern army.

So, in this case, Mars can't succeed no matter how it plays.

Neil only now found out that in fact, Mars was not even qualified to fight with Li Mu, and in the face of Li Mu's powerful firepower, Mars's "army" did not even have a chance to be hanged and beaten, and was directly slaughtered on a large scale.

Mars doesn't even have the slightest say on the Internet, relying on its own food business, what can it do to fight Makino Technology? Do you want to print a few words on every bag of dog food, cat food, every chocolate bar, and every bag of chocolate beans? Accusing them of bullying people?

Forget it, from beginning to end, people Makino Technology didn't even publicly scold Mars, they just privately warned the media not to be coerced, and then blocked Mars on their own platform, for ordinary users, they haven't even heard a word of Makino Technology's Mars.

In such a situation, Mars can only suffer a big dumb loss.

Just when Neil finally realized how passive his situation was, Mars' reputation on the global Internet was rapidly declining.

That collection of black materials,It seems to have been a powerful secret help,Crazy spread in the world of Titter,Even some of the lively media、Websites have taken it out as news to stir it up,Consumers have seen a large number of scandals about Mars,And it is a different scandal that occurred in various product lines,The shock is very strong,The direct result of it is to make consumers have a strong psychological hint about Mars in their hearts,Always feel that this company is particularly unreliable。

No company can afford such a strong, intensive negative wave, even if it is a giant like Volkswagen, can not resist multiple scandals at the same time, just imagine, just an emission gate will make them anxious, if at the same time a large number of engine oil, gearbox death flash, broken shaft, reduce, nesting dolls, test results fraud, airbags have potential safety hazards and other scandals, Volkswagen is also difficult to bear.

A company can only deal with one big scandal at most, or a few ordinary scandals at the same time, but no company can deal with a large number of scandals at the same time, and all enterprises that deal with a large number of scandals at a certain stage are almost all dead without exception.

Even if Boss Ma, who is called Dad by many people in the future, the original sin of fake goods on the platform alone makes him have to be publicly asked once every time he is interviewed by overseas media. The most professional anti-counterfeiting team, we use big data to monitor the entire platform, once we find out who is selling counterfeits, we will immediately transfer his information and his address to the public security organs......"

It's like the leader of a theft gang, who suddenly transformed into a civil anti-pickpocket captain, so hard working just to deal with a scandal, but even then there is obviously a lack of strength, which shows how tragic it would be if a company needs to face multiple scandals at the same time.

Li Mu intends to expose all the scandals that have occurred in Mars in the past few years to people all over the world, these people have only heard of one or two Mars scandals in the past few years, and some may not even have heard of one or two scandals.

When Zhao Kang's water army spread this article all over the world, Mars was already infamous on Titter, searching for various keywords from Mars, and there were new critical remarks made by users everywhere, making Mars a mess.

Mars's public relations department is about to be blown up by major media, and now the media all over the world want to interview Mars and grab a news headline opportunity, Neil is under tremendous pressure and grabs the technical manager to ask: "Didn't you say that only that article will not be blocked by Makino Technology? Why are so many users' remarks not blocked now?!"

The technical manager said with a sad face: "They must have changed the algorithm again......"

Neil angrily asked, "So what the hell is the algorithm now?!"

The technical manager said helplessly: "I don't know what the specific algorithm is, maybe they now feel that the previous foreshadowing is enough, and there is no need for any blocking, it's time to let angry netizens come and abuse us freely......"

At this time, the PR manager panicked and said, "Mr. Neil, the content of our official Titter's previous tweets has been restored...... The number of followers has also recovered ......"

Neil was overjoyed: "Really, there's finally a good thing!"

The manager of the public relations department said embarrassedly: "This is not a good thing, Mr. Neil, netizens rushed to our official Titter to leave messages and comments, and in just a few minutes, there were tens of thousands of comments abusing us......"