Secretary Zhou was obviously stunned for a moment, and her meaning of conveying Xu Dujuan was actually very clear, that is, going through a process, holding a meeting or something, it was all a formality. But looking at Zhang Yang's meaning, this is not the case.

But she still provided the company's latest operating report according to Zhang Yang's meaning, and at the same time, she also reported this matter to Xu Dujuan word for word.

When Xu Dujuan heard this, his eyes lit up obviously. "Okay! You just send a notice according to Vice President Zhang's request. ”

……

At one o'clock in the afternoon, when Zhang Yang walked into the middle and high-level conference room of the group, he glanced at it, not only all the staff of the marketing center were not allowed to attend the meeting, but also some managers and backbones of the group's board of directors and other departments also participated in the meeting.

This came as a surprise to him, because today's meeting was just an operations meeting.

"There are a lot of people here today! It's not the students of the marketing center, please stand up consciously and let me confirm how many people there are!" walked to the podium, and Zhang Yang made everyone happy as soon as he spoke.

So he stood up in an uproar, and there were at least a hundred people.

"I'm glad that on my first day of meeting, I had students from other departments come to cheer me on. However, I will only talk about a few requirements today, and if I don't give a lecture, I may disappoint you!"

"Vice President Zhang, we love to hear what you say!" someone in the audience shouted.

The whole hall burst into laughter.

"Then I'll start!" Zhang Yang looked around.

The entire venue fell silent after his words.

"Because of time constraints, I will only talk about four points today. Zhang Yang held up a document in his hand.

said: "This is the company's operating statement since the beginning of this year. The results are very good, in such a short period of time, to have this result, the marketing center is indelible!"

Zhang Yang smiled: "Just now, I was praising it, and next, I'm going to criticize!"

The audience held back their laughter, so their expressions were varied.

Xu Dujuan, who was sitting in the first row, felt that Zhang Yang was very suitable for management, spoke humorously, and was able to grasp the key points, so that everyone could listen to what he was talking about unconsciously.

"Mr. Zhu of the marketing center, please stand up and say, since the beginning of this year, the total expenditure of 490 million marketing expenses is indeed distributed in which ranges? How much more will be needed in the next year? Do you think the distribution of these expenses is reasonable?"

Zhang Yang asked seriously.

Zhu Ji immediately stood up, probably because he listened to Zhang Yang's "next is criticism", this "marketing old man" who has been engaged in marketing for decades was unexpectedly a little nervous.

These expenses are all operating expenses such as wages, welfare expenses, transportation expenses, loading and unloading expenses, insurance premiums, packaging expenses, advertising expenses, business expenses, and so on. ”

He paused for a moment and continued, "But the biggest expense this year is the development of directly operated brand stores and subsidies for customer stores. These alone accounted for 96.7 per cent of the total costs. ”

He continued: "According to the plan, another 640 million will be invested during the year. The investment in these expenses has been discussed by everyone, and I think it is reasonable. ”

Zhang Yang nodded, "Thank you, Mr. Zhu, for your answer, it's also very good." Next, I would like to ask Mr. Li, the financial officer, do you think the allocation of these expenses is reasonable?"

Li Lan stood up, "Mr. Zhang, on the whole, these expenses are reasonable, and our financial center also allocates funds according to the company's strategy. However, sometimes I feel that something is wrong, but I can't say why. ”

Zhang Yang glanced at the audience, and when he saw everyone's "deeply agreed" expression, he also sighed in his heart.

"The first point I want to criticize is the distribution of funds. I don't know if you have calculated how long it takes for consumers to understand, recognize and accept a new brand when it enters the market, and in this cycle, how much turnover can each brand store generate, and whether the profits from these turnover can support the normal operation of the enterprise. If not, how should companies plan their expenses during the expansion process? ”

He continued: "Let me say so, the total plan to invest 1.13 billion yuan during the year, this is a clear data, in addition to wages, welfare expenses, loading and unloading costs, insurance premiums, packaging costs, advertising costs, business expenses and other operating expenses must be paid, just now Mr. Zhu also said that the subsidies for new store development and customer stores are relatively large. You guys think it should be like this, don't you?" Zhang Yang raised his voice.

"Mr. Zhang, these expenses are dead, and no one can save them. Xiao Zhang, the statistician of the finance department, couldn't help but stand up and say.

Xu Dujuan is staring at Zhang Yang deadly, at present, her biggest headache is the turnover of funds, just in the past two days, the bank has been to several trips.

"Xiao Zhang is right, these expenses are dead, and there is no way to save them, but in terms of the allocation of expenses and time, are we not going to have a way?"

Zhang Yang said: "Now, the whole world is talking about financial capital. What is financial capital? In another sense, financial capital is the cost of time, just like the familiar bank deposit, why do different deposit maturities have different rates of return? This is the cost of time. ”

Zhang Yang stopped at this time, he looked around again, and everyone felt as if Zhang Yang was looking at him.

"I'm not teaching you a finance lesson. However, if a business does not have a financial mindset, it is terrifying. Zhang Yang said: "I personally believe that there are at least two expenses, and we can reduce or avoid the difficulties caused by financial problems in the development of enterprises through time." ”

"Mr. Zhang, what are the three points?" Zhu Ji stood up excitedly.

Li Lan stared at Zhang Yang without blinking.

There was also a commotion throughout the venue.

Xu Dujuan showed an expectant expression.

"First, the bidding competition for the development of new brand stores, and second, the assessment standards for the subsidy of customer stores. Zhang Yang said slowly.

He went on to analyze the specific operating procedures for these two points.

First, the bidding competition for the development of new brand stores. Open bidding to construction units across the country, not only in improving the quality standards, especially in the payment, is divided into three stages, that is to say, after the development of the new brand store is put into operation, the bidding unit gets only 25%, and the second 45%, but also after 6 months, the last 30%, but after 12 months.

Second, the assessment standard of the subsidy of the customer's store. Set up a standard assessment period for the customer's newly developed stores, which will be divided into three approvals, and the subsidy will be issued step by step. 15% for the first time, 60% for the second time, and 25% for the last. In terms of how to allocate time, I believe that the marketing center knows better than me.

The audience was silent.

Deafening applause and shouts followed.

"The second point I want to criticize......"

“……”

……

February 22nd.

On the last day of the winter vacation, Zhang Yang and Yang Linger watched a movie lightly and went shopping carefree. It's just that what makes Zhang Yang sigh is that in the streets and alleys, anyone he meets at random can recognize him. Later, he had to put the mask back on.

……

On February 23, I returned to school.

On February 24, Zhang Yang entered Bai Yuntian's office.

"Dean Bai, Happy New Year!" Zhang Yang greeted in a cliché.

"It's up to you to be happy in the New Year!" Bai Yuntian just finished making a phone call, and he said with a smile: "There are more things this year than in previous years. When you came back last year with a world championship, the General Assembly and other members unanimously asked us Huaguo to serve as the executive vice president. ”

He tapped on the table, "The good thing is that in the future, the world's scientific and technological innovation and development will have a direct connection with us, and the bad thing is that we can't be busy." So, I mean, the position of executive vice president has to be held by you. ”

Zhang Yang was anxious when he heard it, he just took over the position of deputy general manager of Dongling Group, and now he is going to be the executive vice president again. It's a really busy pace.

So he said: "Dean, don't give me this position, do you think I can take on this heavy responsibility at my age?"

"You mean you're ready to shirk your responsibilities?" Bai Yuntian's eyes widened: "Then you tell me, who is suitable for this position, if you can recommend a suitable person, I will let him come!"

"But the dean!" Zhang Yang smiled bitterly, and said in his heart, in the entire Huaguo science and technology community, is there no one who has found someone to be the executive vice president?

"Don't be, also, do you want to say that in our country, there should be a lot of people who find someone to be the executive vice president, right?"

Bai Yuntian's voice became louder, "There are a lot of people, but no one is suitable, this is not an ordinary executive vice president, this is the executive vice president of the World Scientific Research Exchange Conference." Even my white clouds are not suitable!"

Zhang Yang stopped talking directly, what could he say, what else could he say. Just because of Bai Yuntian's sentence "Even my Bai Yuntian is not suitable".

"Nothing more? If you don't say anything, it means you agree. Bai Yuntian looked like he had succeeded in his plan, and this expression made Zhang Yang feel the urge to throw him out of the window.

saw Zhang Yang look resigned to his fate. Bai Yuntian smiled and said, "Sit down and talk!Sit down and talk!" Then, he started to make Zhang Yang a cup of tea.

"Don't have an unhappy stinky expression, no one is suitable for this position except you. This is not to say, this is a fact, why did our Huaguo win the championship? Is it because of you, Zhang Yang, why did the General Assembly General Assembly and other member states recommend our Huaguo to be the vice president? Or is it because of you, Zhang Yang. Because, your strength, and because, you saved the scientists of their country. It's that simple!"

Bai Yuntian said word by word.

When Zhang Yang heard that this was indeed the case, he smiled bitterly and said: "Then be it, it's impossible to fly around every day!"

"You can rest assured that there are not as many things as you imagined!" Bai Yuntian comforted in a tone of "someone who has come over".

"Did you come to me for something?" Bai Yuntian asked.

"Oh!" Zhang Yangxin said, this toss, almost forgetting to get down to business. "Dean Bai, I just want to ask you, what procedures do you need to open the head office of the institute in Yanjing?"

"Your ambitions are ambitious!" Bai Yuntian stared at Zhang Yang, "The procedures are not difficult, but there must be a process for approval, and it will take at least half a year according to the regulations, and I will give you the green light, but it will take at least two months." ”

"Two months? It's pretty fast. Zhang Yang said with a smile: "It will take two or three months to deal with the miscellaneous things on my side." He continued: "The next step is for the senior students to come to the institute for internships, and the list I set for last year's exam is also with you, you can arrange the specifics......