Chapter 205: Great Success (2-in-1 6000 Words)

Halloween belongs to the home of horror thrillers, but compared to sports inspirational films, the audience of horror movies is smaller, and the two big stars joined, it is not as attractive as a horror movie?

Besides, listening to Spielberg's words, it is still a low-budget horror film, that is, there is no famous director and popular stars.

Jerry Katzenberg is a bit strange, despite his contradictions with Spielberg, but also admits Spielberg's ability in live-action filmmaking, what's going on lately, DreamWorks frequently misses live-action film projects?

Could it be that Spielberg is old? Unable to keep up with the times?

Spielberg saw the confusion in Katzenberg's eyes, and didn't say much, just took a newspaper and put it on Katzenberg's side.

Katzenberg glanced at it and immediately noticed a row of striking numbers in the newspaper.

The first thing that came into view was the familiar name, "Return to Glory", which grossed only $10.5 million in the first three days of the opening weekend!

I remember reading the internal documents of DreamWorks, the production cost of this film was $80 million, and Will Smith alone took $15 million in salary.

Don't they all say that Will Smith is a box office elixir, and every movie he starred in can exceed 100 million at the North American box office? If this film can exceed the production cost at the North American box office, he will eat this newspaper!

Moving his gaze upwards, Katzenberg saw the name of the box office champion - "Human Erasure Project 2".

And then there's the box office figure that follows: $36.2 million!

Katzenberg couldn't help but ask, "How much did this Human Removal Project 2 cost?"

Spielberg said softly: "The public production cost of Shahai Productions, a subsidiary of Relativity Entertainment, is $6 million, and according to the past style of producer Ronan Anderson, it will only be less and not more. ”

Katzenberg touched his bare forehead: "The $6 million film grossed $36.2 million in the first week?"

This is another example of a small and broad!

Spielberg nodded a little heavily, and said, "This is not the first film released by Embassy Pictures to be small and big. ”

"Not the first one?" Katzenberg wondered, "Embassy Pictures?"

Spielberg explained simply: "Embassy Pictures, the distribution company of Relativity Entertainment, has already released "Blair the Witch", "Here Comes the Grim Reaper" and "Human Removal Project 2", all three of which can be classified as small and big successes. ”

Katzenberg took it seriously: "It turned out to be the company that published 'Blair the Witch'. He then asked, "Embassy Pictures released Blair the Witch with great success, why did our sequel fail?"

"Uh......" Spielberg suddenly didn't know how to answer, so he quickly changed the subject: "Jerryvor, what do you think of this embassy studio?"

Katzenberg replied casually: "It's not bad, it's a very powerful distribution company to be able to release multiple films in a row, especially to make these small-budget films small." ”

He suddenly realized what the problem was, and asked rhetorically, "Steven, what do you mean by that?"

Spielberg said slowly, "I have a vision. ”

Katzenberg looked at him, not understanding what Spielberg meant, and did not answer.

Spielberg pondered, "You and I both know that the reality of DreamWorks is not as good as it seems, and we have a lot of difficulties and we have to find a way out of it. ”

As one of the founding triumvirates of DreamWorks, Jereif Katzenberg certainly knew about DreamWorks, frowned and asked, "What do you mean ......?"

"Embassy Pictures and the Relativistic Entertainment Behind It. Spielberg said, "How do you feel about DreamWorks merging this very dynamic company?"

Instead of answering Spielberg's question, Jerev Katzenberg asked, "Why?"

He subconsciously felt that this was not normal.

According to what Spielberg said just now, Embassy Pictures and its parent company, Relativity Entertainment, are engaged in the live-action film business, and there will not be much intersection with DreamWorks Animation Studios, and merging such a company will only expand the live-action film business of DreamWorks, and the person in charge of the live-action film department is precisely Spielberg.

This has to make Katzenberg doubt Spielberg's intentions, which is intended to expand his voice in DreamWorks?

"For the vital distribution channel. Spielberg said.

Katzenberg suddenly laughed and said, "Steven, DreamWorks can do it with North American distribution." What we lack is overseas distribution channels, does Embassy Pictures have an overseas distribution network?"

Spielberg's words were completely unexpected: "Embassy Pictures has an independent overseas distribution network, and the overseas distribution of "Human Erasure 2" is what Embassy Pictures is doing. ”

"What......" Katzenberg couldn't believe it: "What?"

He was shocked more than the $6 million film, which grossed $36.2 million in its first week: "How is this possible? Steven, you're not kidding, are you?"

Spielberg said, "I'm serious. ”

Sure Spielberg couldn't have joked about it, Katzenberg asked, "Did Project Human Removal 2 get out overseas?"

"It has been released in several overseas markets. Spielberg replied: "I've asked people to check the overseas box office, and I'll get specific data soon." ”

Katzenberg was silent for a moment, DreamWorks' biggest problem was overseas distribution, whether it was live-action films, animated films, or the music department, there was almost no way to distribute overseas.

They are also planning to build an overseas distribution network, but in recent years, DreamWorks has been under tremendous pressure, and the funds and manpower cannot be concentrated on this work, and it will take time to establish an overseas distribution network, which can take more than five years to start from scratch, even if everything goes well.

Not to mention that the six major Hollywood companies are still eyeing behind DreamWorks, and they may pounce on them at any time to take a few bites.

In the past few years, the overseas distribution of animated films and live-action films produced by DreamWorks can only be handed over to the six major companies, and the majority of overseas revenue has also fallen into the hands of the six major companies.

At DreamWorks Animation Studios alone, there are four animated feature films "The Story of Brother Ant", "Prince of Egypt", "Into the Golden City" and "Chicken Run" that have been distributed overseas by other companies.

Katzenberg reconfirmed: "Steven, the relativistic entertainment and embassy pictures you are talking about are worth our deal?"

"North American distribution channels, DreamWorks has, Embassy Pictures is no worse than us. Overseas Distribution...... We'll get to that later. Spielberg is a director and a businessman: "Let's look at another company owned by Embassy Pictures, Shahai Entertainment, which is the producer of "Human Eradication Project." ”

His voice is not high, but it is powerful: "This company, which is controlled by Ronan Anderson, has amazing energy and production ability when it comes to horror thrillers. In fact, this proposal of mine is not only for these companies, but also for the person of Ronan Anderson!"

Katzenberg made Spielberg a little confused, one for overseas distribution channels, and the other for people?

Spielberg explained: "The films operated by Shahai Entertainment and Embassy Pictures are either initiated by Ronan Anderson himself or purchased by Ronan Anderson from an outside company, he has a very unique vision, a strong judgment in the selection of projects, and this person is very young, once he comes to DreamWorks, he can make up for the most lacking vitality of DreamWorks!"

Katzenberg knew what Spielberg meant, DreamWorks was a young company a few years after it was founded, but the whole company was sluggish and lacked the energy of a new company.

He didn't express an opinion on this, overseas distribution channels are the most important, as for Ronan Anderson, it must be not easy to be so admired by Spielberg, but it is not as important as overseas distribution networks.

There was a knock on the door, and after Spielberg said please come in, an assistant hurriedly came in and said, "Some of the overseas box office statistics of "Human Erasure Project 2" have been released. ”

Without waiting for Spielberg to speak, Katzenberg grabbed the report first, and the assistant looked at Spielberg helplessly, saw Spielberg waving his hand, and quickly exited the office.

"How?" Spielberg asked with concern.

Katzenberg said while watching: "It seems to be very good, for a horror movie, it should be considered very powerful, right?"

Spielberg stared at Katzenberg with burning eyes, and Katzenberg hurriedly said: "$2.87 million in the first week in the United Kingdom, $2.35 million in Germany in the first week, $1.98 million in France, $1.15 million in Spain, $1.85 million in Mexico, $2.1 million in Brazil, $650,000 in Argentina, $950,000 in Russia, $1.2 million in Australia......"

He handed the statistics to Spielberg and said: "The 29 countries and regions counted above have received a total of $18.98 million. ”

Spielberg took a deep breath and said: "This is an R-rated horror film, the production cost is only 6 million US dollars, and in just three days of the weekend, it can get such a high box office overseas, and Embassy Pictures does have the ability to distribute overseas." ”

Katzenberg nodded slowly: "That's true. He wondered: "How could Embassy Pictures suddenly be able to release films overseas? How did this overseas distribution network be established?" ”

Spielberg was once again speechless, after all, it was his job mistake.

It's not good at employing people!

"What do you think, Jerryver?" Spielberg changed the subject again: "Is this company valuable?"

Katzenberg coughed and said, "The value of the overseas distribution network alone is worth our attention. His mindset had changed: "Steven, when are you going to do it?"

"Before this case was brought to the board, we approached Ronan Anderson to try to get him to work with us," Spielberg said. ”

Katzenberg said, "When are you going to see him? I'll go with you." ”

Spielberg thought for a moment and said, "Wait a minute, I'm going to determine what's going on overseas for Human Erasure Plan 2 next." ”

This is not a trivial matter, but an important decision related to the future of DreamWorks, which must be made carefully.

In just three days, Human Eradication Plan 2 was a huge success with $55.18 million worldwide.

In the conference room of the Embassy Pictures, excitement and excitement were once again shrouded, but compared to when they got the box office data of "Blair the Witch", everyone was much calmer.

After all, success is not once or twice, although we all like the taste of success, but the number of successes is too much, and it is impossible to have the first excitement every time.

The first time is not necessarily the best experience, but it is the most exciting and rare.

The meeting was chaired by GarcΓ­a RodrΓ­guez, and with only six or seven people in attendance, as many people were busy with their respective tasks in the field.

"As of today. Garcia glanced at Ronan and saw that he didn't mean to speak, and said: "The actual investment in the North American publicity and distribution of "Human Eradication Plan 2" is 5.2 million US dollars, and the overseas publicity and distribution investment is 7.2 million US dollars. ”

The rest of the people didn't speak, but they all understood one thing through these large-scale announcements, success is not a fluke, but the result of a large amount of investment.

shoots and produces a movie, and throws it into the theater casually, but no one cares about it, and the box office will be pitifully small in the end.

Thomas, director of theatrical distribution, asked, "Does the $7.2 million include all the overseas copies?"

"Overseas markets are directly distributed by us, and we are responsible for the printing and delivery of copies, and at present, all these copies are in place, including some markets that have not yet been released. Garcia said simply: "In the market where the third-party distribution is carried out, the copy is printed and delivered by the agency distribution company, and they are also responsible for the expenditure in this regard, which is later deducted from the box office share." ”

Ronan said: "The overseas distribution department has done a good job this time. ”

Unfortunately, the people in the Overseas Distribution Department are scattered around the world to run all aspects of the distribution business of "Human Eradication Project 2", and only one deputy director is involved in the meeting.

Publicity Director David Villa sighed: "I didn't expect that Embassy Pictures would be able to release films overseas. ”

Several other embassy film veterans also talked about the company's preparation for an overseas distribution network, far from the impact of the film's outstanding box office results in overseas markets.

Ronan was also very excited, and clenched his fist with his right hand, but as the boss of the company, he had to maintain a calm and calm image at this time, and his excitement could only be vented in this way.

This is an overseas distribution network that can successfully distribute films!

Think about the previous life, DreamWorks did not establish an overseas distribution network until it fell apart, Lionsgate took ten years to distribute films overseas, and the former Relativity Entertainment waved a check from Wall Street and couldn't buy an overseas distribution channel!

And less than three years after he came here, he has already allowed the company to independently distribute films overseas!

Ronan has never denied that there is a lot of luck in this, such as Universal Pictures' acquisition of PolyGram, which has a production and distribution company in addition to its main business of records.

Small groups have become more and more successful.

Garcia clapped his palms, and the conference room quickly fell silent, and he continued, "Everyone, this is just the beginning. "Human Erasure Project 2" will be released in more than 30 overseas markets in the future, and offline distribution negotiations are also underway, and the British BBC TV has bought the rights to the first round of TV broadcast of "Human Erasure Project 2" in the UK for $1 million. ”

There was a round of applause in the room.

Terry, director of offline distribution, said at this time: "Warner Bros.'s HBO is interested in buying the first round of TV rights in North America, and we have already been approached, and I plan to wait for the North American box office trend to be roughly determined before talking to them in detail." ”

Ronan nodded, "Yes." ”

It is no exaggeration to say that the box office in this era is the foundation of film management, and the higher the box office, the higher the offline income.

A movie with a poor box office is unlikely to sell a high license.

A company that mainly produces and distributes theatrical films, if it is not only the box office, it will soon be doomed.

Offline distribution has just begun, and not only TV station licensing, but also work such as DVD and video production and distribution will also be carried out one after another.

Although the videotape is about to retire from the stage of history, in the hands of many older North American audiences, the video recorder is still an irreplaceable home entertainment tool and will continue to be used for a long time.

At present, Sony and Toshiba are engaged in a battle to set the standard for the DVD format, and Hollywood studios are the target of their efforts.

However, companies like Relativity Entertainment and its two subsidiaries have no film library resources, so they have no say at all in this regard, and Ronan will not take the trouble to participate in it.

Relativity entertainment is still in its infancy, and if you want to make your voice heard, you need to continue to accumulate.

At the end of the meeting, Ronan emphasized: "The follow-up release of "Human Removal Plan 2" is enough for special people to watch, and more resources are ready to be transferred to "Crouching Tiger, Hidden Dragon", we have full rights to buy out the copyright of this film, and all the proceeds from North America belong to us." ”

Thomas, director of theatrical distribution, said: "I'm already in contact with theatrical companies. ”

Ronan cautioned, "Prioritizing theaters that are close to the Chinese community is key in distribution. ”

"I understand. Thomas nodded and made a note of it.

Ronan also said to David Villa: "After Thanksgiving, the publicity is intensified, and you are responsible for communicating with the PR agency. ”

David Villa is confident: "No problem. ”

This is the first time that Embassy Pictures is preparing to hit the awards season, and the company has both substantial material rewards and the mental stimulation of Oscar honors, and everyone is full of energy.

When the meeting ended, Ronan was still thinking about whether to let a certain actress sleep as many Oscar judges as possible, maybe she could get a few more votes.

And with the other party's style, only if you can be in the limelight, you shouldn't refuse.

But Ronan finally stuck this unreliable plan in the imagination stage, and some things had to be done in moderation, and the Oscars of this era were not as crazy as they were later.

Although the current Oscar awards are quite unreliable, they are still more reliable compared to the future.

Of course, if the heroine takes the initiative, Ronan will not interfere.

In his previous life, Ronan had seen some beach photos, and he couldn't remember what the man's name was, but he vaguely remembered that he seemed to be an investor in Hollywood or a shareholder of some big movie companies.

In fact, the entertainment circles on both sides of the ocean are almost the same, and they are all chaotic enough.

When it comes to tax evasion, Hollywood stars also have it, such as the sad Uncle Cage.

Uncle Cage, who is bankrupt and pays off his debts, is the same as the self-exiled Keanu Reeves, who has won the sighs of countless fans on the other side of the Pacific.

Oh, by the way, don't mess with Keanu Reeves' dog.

Ronan thought about this, and planned to wait for Keanu Reeves to make too many bad movies in a few years, and the salary would be reduced, so he would talk to him too.

As for Keanu Reeves, who is now paid $20 million per minute, except for the six major companies, few people really can afford it.

"Human Erasure 2" continued to be shown in North America, and after the start of the working day, it maintained a relatively stable trend, although the decline was not small, but it was a healthy trend for most horror films.

In four days, including Halloween, "Human Removal Project 2" earned another $11.23 million, and the North American box office approached the $50 million mark.

A new weekend has arrived, and the dominance of "Human Erasure 2" is no longer there, and the dance action film "Breaking Baby" starring Drew Barrymore, Cameron Diaz and Lucy Liu has been released strongly.

The film, produced by Drew Barrymore's Flower Pictures and distributed by Sony Columbia, grossed $40.12 million in North America in its first week.

Female action movies have also officially entered Hollywood's field of vision.

Coupled with Angelina Jolie's "Tomb Raider", the North American film market will even usher in a climax of female action movies in recent years.

"Breaking Bad" landed as the North American box office champion, and "Human Erasure 2" could only take a back seat, but the box office of $16.2 million brought the film's North American box office to as much as $63.63 million.

If the follow-up trend is optimistic, the film is expected to hit the box office of $100 million in North America.

However, there will be medium and large-scale productions released one after another, and "Human Removal Project 2" is bound to continue to be impacted.

At the same time, the film appeared in more overseas markets, and due to the very adequate preparation in the early stage, coupled with the knock-on effect of the film's box office explosion in North America, the overseas box office has also been rising.

South Korea in East Asia, the Philippines, Malaysia and Indonesia in Southeast Asia, most of the countries in Latin America, some enlightened countries in the Middle East including the United Arab Emirates, North African countries with stable economies and governments in Africa, etc., "Human Erasure Plan 2" quickly grabbed market share in theaters.

After its second weekend overseas, Project Human Removal 2 grossed $32.5 million overseas.

The global box office exceeded 100 million US dollars at hand.

The film was a huge success in both the North American and global markets.

The first overseas release of Embassy Pictures can also be officially declared a basic success.

Just when Ronan was basking in the excitement, Tom Cruise suddenly came to Ronan's office to pay a visit and convey Spielberg's invitation.

Steven Spielberg and Jared Katzenberg want to talk to him.

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