With the release time of the movie set, the next thing is the publicity.

As for how to promote now, Xu Shi has experienced it twice and is now familiar with it, first using the Internet to promote the momentum, and then variety shows, offline and poster publicity are all on the same page.

Strive to let the audience know that there is such a movie released, and at the same time leave a certain impression on the audience.

The online promotion has now begun to build momentum, and negotiations with some video companies have also begun.

Due to the agreement signed before the shooting, Zhang Yang and Sun Tu needed to spend some extra money on publicity funds, which can be regarded as a kind of compensation for resources, after all, they can provide very few resources in publicity.

Zhang Yang and the others have no opinion on this, and they don't need to take out the money now, the money needs to be settled together when the final movie box office is settled.

The publicity funds in the early stage need to be paid in advance by Mingyue, which is also the obligation and risk that the issuer needs to bear.

As for the publicity of variety shows, there are many resources in corn and Mingyue in this regard, and Xu Shi only needs to spend some time and manpower.

From here, it can also be seen that the gap between the current Jingwumen and Mingyue is basically something that is popular and they can find a relationship to stuff it into.

And Jingwumen's side can only ask Modu TV for help, and basically doesn't have much to do with other TV stations.

Some of the propaganda off the line is what they are doing.

In terms of posters, Zhang Yang is needed to run errands, such as elevator posters to publicize these are miscellaneous things, and they need more manpower than the price.

"Mr. Xu, this time "The God of Medicine" is still according to the previous method, do you need to get the premiere in advance?" Wang Mingyuan asked.

For example, some blockbuster movies will have their premieres in advance, so that the publicity of the movie can be maximized in the last few days.

Invite some well-known actors, film critics, etc., to promote on a large scale and attract more people to watch.

But Xu Shi's side almost always held the premiere on the day of the release, and the results were very good, so Wang Mingyuan asked so.

Xu Shi thought for a while and said: "Let's go together, I always feel that the early premiere is a little sorry for the audience, and there will be a risk of leaking it in advance."

Now that we've had enough publicity, and I'm sure the film won't be bad at the box office, it's better to leave it at that. ”

Although Wang Mingyuan hopes to advance, since Xu Shidu said so, he will not refute Xu Shi's words, which is also the confidence that Xu Shiqian has saved.

"Okay, by the way, who will the film critics invite at that time, and do you have anyone on your side?" Wang Mingyuan asked again.

Originally, things like this were done by his subordinates, but this was the first time Mingyue cooperated with Jingwumen, and Wang Mingyuan wanted to express an attitude of importance, so everything was done in person.

Xu Shi also understood what he meant, and said directly: "It's good for you to arrange this, I'm not too familiar with film critics." ”

After thinking about it, Xu Shi continued: "By the way, leaving more than a dozen tickets for the premiere to give to the audience is considered a benefit. ”

"Yes, you can arrange this. ”

..............

The charter looked at the invitation letter in the background of the website, and felt a burst of joy in his heart, two days ago, he wanted to find a relationship to get the invitation to the premiere of "The God of Medicine", but he didn't expect them to send it by themselves today.

He is also a big V on Weibo, and he also has accounts on other self-media platforms, and he has a lot of fans.

Because of his good reputation for price comparison, most of his fans are real and not zombie fans.

Although the charter also relies on film reviews, he still has a bottom line, even if he tries his best to tout some movies because of money, it is not too much.

Basically, they are seeking truth from facts, at most, they magnify some advantages and ignore some shortcomings.

He didn't get the invitation letter for "One Man's Martial Arts" and "Hacker", which caused him to lose a little opportunity, and he couldn't get first-hand questions and answers from Xu Shi, the main creators.

Although it was said that it was about the same time, there were no questions and answers about the main creators, and what was written was a lack of some convincing.

And there is still money to get it, but he has heard that Xu Shi's money in this regard has never been deducted, and he is basically given a very generous reward.

The most important thing is that they don't take the money, because Xu Shi's movie is really good, just go and blow it.

Take a picture, post it on Moments to show off, and then start waiting for the premiere to begin.

The time is soon on December 1st, and the pre-promotion of the movie has begun to bear fruit.

The pre-sale box office has reached 100 million, which is not a pre-sale two weeks in advance, but only three days in advance.

Such an achievement once again made many people begin to re-examine Xu Shi's ability to 'bring goods'.

It is understandable to say that the pre-sale box office of "Hackers" at the beginning was high, after all, it took a long time.

But the box office of 100 million was pre-sold in just three days, which is really not something that ordinary people can do.

Although there are some other celebrity reasons, there is no doubt that most of them are still here for Xu Shi.

The charter was also looking forward to the release of the movie at this time, and he felt that the movie should be wonderful just from the promotional video.

But just like the previous movie, he didn't look forward to the fight scenes in the movie at all, although it was really exciting to watch from the promotional video.

This is also the consensus of most people, there is no way, I have been 'pitted' by Xu Shi several times, and my memory has increased.

So something that made many movie theaters depressed happened, and those who came to Xu Shi Movie basically didn't come to buy popcorn, which made their income a lot less for no reason.

The charter came to the premiere scene neatly, although he already knew that Xu Shi and their premieres were simple to compare, but he didn't expect it to be so simple.

There was no red carpet, just the main creative staff walked around, and then asked the reporter to take two photos and it was over.

Then it was the reporter's Q&A time, and the charter also got up as a guest and asked a question, but it was just some ordinary questions.

The real question that needs to be asked is to wait until after the movie is over, and that is when he has the opportunity to show his strengths.

There are many people who think the same way as him, so the Q&A time for reporters in the early stage passed quickly, because they were all ordinary questions, and they didn't need to think about it.

With the fall of the last question, "I Am Not the God of Rapid Medicine" has officially begun.

Chartering put the notebook on his lap and stared intently at the big screen, his eyes full of anticipation.