Chapter 502: Lucas's Dilemma
"Create a one-piece with Superman's red panties, little Jimmy, you have the right description!"
"Mr. Lucas, look at .........!"
Liu Lang was not polite, picked up the pen again and drew on the paper, and ten minutes later, a mark3 armor appeared.
This armor is the main armor in "Iron Man 2" twenty years later, as a armor that will only appear in twenty years, it will shine like the sun in this era.
"Oh my God!"
God has appeared in front of Lucas many times today, if the large spaceship designed by Liu Lang may have been thought of by him before, then this Iron Man armor is completely improvised.
This suit of armor is impeccable, and perhaps only God can design it.
"Those idiots at Marvel, the design that hundreds of people have been studying for years is not as good as the design that little Jimmy came up with in a few seconds, such a talent must be firmly grasped!"
Lucas began to ponder in his heart.
"Little Jimmy, I have an idea!"
Lucas spoke.
"Idea, Mr. Lucas, I'm actually here to talk to you about animation, but you have an idea first, okay, let's hear it!"
Liu Lang had already vaguely guessed the other party's thoughts, if it was right, this was exactly what he thought in his heart, but negotiation also requires skills, and now all the initiative is in his own hands.
"Hehe, the problem with animation is not a problem......... Okay, let me talk about my idea first, if you agree, then you can save the cost of production, my idea is that we can join forces, we can form a company together, your Shengtang design plus our special effects production, it is simply a match made in heaven, and at that time I am confident that in the future, our company will become the best special effects production company in Hollywood and even in the world!"
Lucas spoke his mind.
"Sure enough, this guy is tempted!"
Liu Lang secretly laughed, why did he spend so much effort to draw so many design drawings? Isn't it just to let the other party realize his own value, the special effects company pays the most attention to design and production, in terms of design, no one in the whole world is his opponent, the next 30 years Countless design patterns are in his mind, just take out a picture can kill any design team in this era, let alone industrial light and magic, even Nike is not going to obediently find their own cooperation? That's the value of design, and if the other party doesn't offer to work with you, you're stupid.
Liu Lang's goal has been achieved, but how to cooperate still needs to be discussed.
"Oh, Mr. Lucas, although your company's special effects production is leading the world, but then again, the current development of the world's film industry does not agree with you, of course, in my heart film special effects is the development trend of the film industry, twenty years later you may become a top film and television company, but in the same way, by that time you may have been eliminated from the market, by other special effects companies, the market is like this, the winner takes all, the loser is out, even if your company is the founder of the special effects industry, you can't get rid of the general trend of the market, Mr. Lucas, you say that my words are right?”
Lucas was speechless for a moment, if ILM is doing well now, then he has a hundred words to go back, but the fact is that ILM is in a very uncomfortable situation now, even though his Star Wars has achieved a box office of 700 million US dollars worldwide, not to mention that this box office is in the seventies, even after 30 years, it is amazing, far ahead of the income of other movies.
But in the same way, the cost of Star Wars movies is also very high, at the beginning of the twentieth century Fox budget cost of eight million US dollars, this cost is already a big production, but with the continuous deepening of film shooting, the investment is getting bigger and bigger, and soon exceeded this cost, at that time many senior executives in Fox felt that the shooting should be terminated immediately, otherwise there will be more and more losses, fortunately, the chairman of Fox made a final decision, and at all costs to shoot this movie, the total cost of the film reached an unprecedented 20 million US dollars。
In the seventies, the cost of 20 million US dollars was unprecedented, if this movie suffered a fiasco, Fox would be greatly damaged, but thankfully, the super special effects production and the whimsical story let everyone see a future world from what they had seen, and finally broke all records with a global box office of 700 million, making Fox make a lot of money.
It was this big hit that also made Lucas feel that film special effects were the future development trend of the film industry, so he made up his mind to set up a special effects company.
In fact, Lucas is not the only one who has recognized this, but also those movie giants have also recognized this, Fox Company filmed the second part of Star Wars in 81 years, and the cost exceeded 20 million US dollars, but the box office performance was only 100 million US dollars, of course, the yield of five times is high enough, but it is not a little worse than the first one, what does this mean? It shows that the audience also has aesthetic fatigue, the first movie was a hot sale because no one had seen such special effects before, and in the second part, this freshness was weakened a lot, and the box office naturally declined.
Such a result is like a basin of cold water to remind those giants of the uncertainty of movie special effects, that is, the cost of such movies is too high, much higher than other movies, and the cost of other types of movies is mostly in the remuneration of stars, for example, the remuneration of the most popular film and television stars for a movie is about one or two million dollars.
Invite a popular superstar to star, then the production cost of such a movie is about three or four million, generally speaking, it can get a box office of about 10 million, even if it is very good, after all, having a popular superstar to participate in the box office is a guarantee of the box office, even if the movie loses money, does not meet expectations and does not even recover the cost, the company can easily bear the loss of three or four million.
But if a movie that costs 10 or 20 million loses money, then the loss is very large, and it is even likely to put a company in financial crisis.
Every production project of a large company like Fox has to go through a strict review, and all the factors must be listed, the most important of which is the risk investigation, if a movie is too risky, then even if the film may get a good return, it will not be passed, and now movies with a large number of special effects are listed by many film companies as too risky projects, unless it is a last resort, otherwise no film and television company will be willing to take the risk to invest in such a movie.
This is also the reason why Lucas has been so depressed in recent years, even if he wrote the story of the latest episode of Star Wars, no one dares to invest, of course, his industrial light and magic will also have some small work, such as designing a new inhuman image, etc., three years ago I cooperated with a good friend to design a robot for each other's movies, relying on these designs can be regarded as barely living, but the income brought by this small work is not enough to support a company, fortunately, Lucas made 20 million dollars in Star Wars that year, and has survived by eating the old book over the years, but the old book will be eaten one day, what to do then?
Liu Lang obviously saw Lucas's predicament, and Lucas really couldn't explain it.