173. Lotus Company's large-scale event, drink for free!
Mu Xiao frowned and looked at the information on the phone, there was a kind of coldness spreading on her good-looking face at the moment! Beautiful fingers kept swiping around on the phone!
"Hehe, I didn't expect these people to be really restless!"
The business in the county town is simply not peaceful! The appearance of Lotus White has left too many people with no money to make!
As the saying goes, preventing others from getting rich is like killing their parents!
Although Liu Ming's company is now covered by the government. However, that will only resist some people with ulterior motives!
As for pure commercial competition, they won't bother at all!
Business competition is a normal thing. Throughout the ages, no industry can be Hello, Hello, Hello, Hello, Hello
Every commercial appearance will be accompanied by countless suppression and competition! The same is true of Lotus White, which has now suffered from commercial attacks!
"Hehe, you people are really powerful! It's really the first time that so many people have joined forces!"
Mu Xiao sneered, but she didn't underestimate it!
July is already autumn, autumn tigers and autumn tigers, this time is even hotter than summer! The air conditioner in the office is still blowing!
Mu Xiao put down the things in his hand, and then began to order a series of things. In recent days, there have been a series of problems in the market. First, countless rumors began to emerge.
These rumors are all aimed at Lotus White! Not to mention anything else, for example, Lotus White sells fake wine and the like, which is said in the county town with a nose and eyes!
It's not word of mouth, but a lot of news and posts attacking Lotus White suddenly appeared on the Internet.
At the same time, there are also people who use live broadcasts to attack! I have to say, such tricks are really disgusting!
In addition to these, countless wholesalers have recently received calls from many agencies.
As long as they don't sell lotus white, how many percentage points can they give up as a reward! This method really makes people a little speechless!
These people can't help it, there are too many varieties of liquor on the market, and it is impossible to fight a price war!
Mu Xiao investigated, at least six or seven agents gave such a guarantee to the buyer!
In fact, they can't help it, Lotus Bai is too ruthless to grab the market. If you fight for quality, you can't fight at all.
Nowadays, this is the only way to do it! In addition to this, there are other ways to use it!
Anyway, now Lotus White has encountered a lot of resistance!
Some people can't resist the temptation and directly cut off the cooperation! Not everyone has the vision of these wholesalers!
In fact, many people are those who stand up for interests!
What does this mean?
It's just looking at the short-term, and you can get it right away!
For example, if you collect 100,000 yuan a year for a house, the owner of the house will directly sell it for 1 million, and then use the money to eat, drink and have fun!
In this way, it can't be said that he is wrong, it can only be said that he thinks differently!
Mu Xiao didn't inform Liu Ming of this matter, but just mentioned it casually.
She is the general manager hired by Liu Ming with a salary of six or seven thousand per month. If you go to Liu Ming to solve everything, then what do you want her to do?
Do you sweep the toilet?
Therefore, this time the matter must be handled by Mu Xiao himself. Ordered to go down, two hours later inside the conference room.
At the moment, several directors are here. Mu Xiao was imposing, without any expression on his face.
"Guys, you haven't been with the company for long. However, you can see the company's development prospects.
Now I won't talk about anything else, now I want to make a fuss about our lotus white, and now many people in the county and on the Internet are attacking lotus white.
So, we need to fight back! Here in the marketing department, I'm going to ask you to arrange an event, a big event.
The address of the event is far away from the square. ”
Hearing this, the manager of the marketing department looked at Mu Xiao in surprise. This manager of the marketing department is a talent that Mu Xiao poached from other places.
Previously, he was an agent of Xiaolou Liquor in Fengming County. It's just that now Xiaolou liquor is no longer good.
However, this does not mean that this person's ability is not good.
After learning about it, Mu Xiao got this person over! Now, he is the marketing manager of Lotus Company.
During this time, Lianhua Bai was able to go so smoothly, and he had a lot of credit!
"Manager Mu, what kind of activity are you going to do?"
Mu Xiao propped his hands on the conference table, and said with an indifferent face: "Hold a large-scale tasting event for me!" Take out a part of the lotus white and do a free tasting event in the square.
At the same time, prepare some gifts! Although it is a free tasting event, there is also the idea of selling! Make an advertisement and say that it is a feedback activity!
Taste lotus white for free, buy lotus white gifts and more!
This event made some noise for me. I don't want everyone to know, but I have to make it big!
Celebrities or anything else, what I need is movement!"
Wang Xiang is naturally not stupid, after Mu Xiao said this event, he knew what it meant!
I see, this is what I mean! This tasting activity, if done well, will definitely be able to defeat these rumors in one fell swoop, and it can further promote the brand of Lotus White.
A good idea to kill two birds with one stone, in the end, it is a high-achieving student who graduated from a famous university and has a very good work experience!
These people have received the most orthodox learning, and they have also learned too many classic cases. Therefore, the idea is naturally much better than some wild roads.
Killing two birds with one stone, you can't say anything!
"Okay Manager Mu, don't worry about this matter to me, I will handle it properly!
I know a star in the city, although at the national level, it's not a star.
However, in the city, he is still famous. Moreover, his appearance fee is not very expensive.
Borrow this star, and then let's do an event!
At the same time, I tried to find a way to contact the TV station and let them broadcast it! We have a big turntable program in our local area, and the ratings of each episode are okay!
As for the rest, gifts and stuff. I'll arrange it myself. I'll come up with a concrete plan by tomorrow afternoon at the latest!"
The expression on Mu Xiao's face relaxed, and it was no longer the coldness just now!
"Very good, do this with your heart! After you do it well, I will personally ask Mr. Liu for credit for you!"
Wang Xiang nodded excitedly, and then began to think about what should be done with this activity!
After speaking, Mu Xiao sat down at this moment, and then the topic changed and looked directly at a young girl!