Chapter 689: Rather anxious Westerners

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Vice President Wen's words have made it very clear that not to involve the joint venture between the two parties is not the intention of Shanghai Automobile Group, but the meaning of Pangu Technology, which excludes the joint venture from the purchase of micronuclear batteries.

That's nerve-wracking.

Before coming to Xiaguo, the Western representatives of GM and Volkswagen had analyzed the current stage of Xiaguo's automobile market - which was very unfavorable to Western car companies, and Xiaguo began to completely reduce the production and manufacturing of joint venture models.

This disadvantage is not without signs, but the sales of Xiaguo's joint venture models have been declining since last year.

Needless to say, the high-end market has firmly occupied the luxury car market of more than 800,000 yuan, and the mid-end market has been repeatedly crushed and ravaged by the era, and the era is almost invincible in the range of 200,000 to 350,000.

So what about the living space of the joint venture car? It has sunk to more than 100,000 or 200,000 yuan.

For example, Volkswagen, which sold very well in the past, still sells well, but the price has plummeted by tens of thousands of soft sister coins.

The sales of high-end models such as Maiten and Pasart were miserable, and they had to follow the price reduction.

In the first half of this year, Volkswagen models, which have never been cut on a large scale, opened the price jump mode, and the low price of Maito and Pasart came to 130,000, and only this kind of price can compete with the era.

GM models are not much better, with a direct drop of 60,000 sales. From last year to this year, the joint venture models of Shanghai Automobile Group made Shanghai Automobile lose money.

Today, Pangu Technology has given everyone a chance to get the micro-nuclear battery to revitalize its own brand like Bidi.

Entrepreneurs in the Xiaguo automobile industry have realized that the Xiaguo automobile industry has changed, and fuel vehicles will inevitably withdraw from the Xiaguo market, and the only thing that can save them is to catch the express train of Pangu Technology's micro-core battery.

The representative of Volkswagen said: "This time we have come to negotiate with Shanghai Automobile in good faith, we will hand over the most advanced engine, chassis and transmission technology from the German laboratory to Shanghai Motor, and at the same time, we will also put the world's largest engine production base here, which is a mutually beneficial and win-win cooperation." ”

"Moreover, we will not have any strings attached to this cooperation. We just hope that Shanghai Automobile can continue to produce Volkswagen brand cars, and in the new energy vehicles, we will also think of a workaround, so that we can also participate. Xia Guoren is the most flexible. ”

Vice President Wen once again felt that strength determines the right to speak.

A few years ago, the most desirable thing for the Shanghai Automobile Group was to introduce the latest engine or variable technology developed by the German side, because after the introduction of the technology, it can be applied to the Shanghai Automobile Group's own brand of cars. But in the past few years, it has been difficult for the Shanghai Automobile Group and Volkswagen to negotiate.

The first is that the latest technology will definitely not give you the answer, and even if you are allowed to use it, you will have to pay a high price. Don't look at the two sides as partners, a few years ago, Germany's arrogance made the Shanghai Automobile Group suffer.

A script can be used many times, last time in the hands of the public, this time in the hands of Shanghai.

Vice President Wen said in his heart: "It's late, it's late! Why did you go early! When we begged you?"

In order to be able to use micro-nuclear batteries in the automobile industry of its own brand to keep the Xia Guo market, Volkswagen took out the housekeeper and Shanghai Automobile in exchange.

Vice President Wen is very keen to reach an agreement with Volkswagen, but the consequence of the agreement is that Pangu Technology will refuse to sell micro-core battery packs to him. Fuel vehicles have been eliminated, what is the use of Shanghai Motor's awesome fuel engine?

"I'm really sorry. We can't accept this kind of cooperation, which is related to the survival of Shanghai Automobile Group, I hope you can understand. ”

More than 30 years of partnership came to an end at this time.

Volkswagen and GM representatives began to use their connections in Xia, hoping to change the situation through influential people in Xia.

But no matter how influential a person is, his influence will not be greater than that of Pangu Technology or Xiao Ming. Representatives of Volkswagen and GM were turned away by their old friends.

Tianshi, the senior representative of the Volkswagen Group is also negotiating with the CEO of Tianshi FAW Group, and the situation of the negotiations is even more severe than that of Shanghai Automobile.

Because on the side of Tianshi, the cooperation products between the two sides are not only low-end cars with more than 100,000 or 200,000 yuan, but also high-end cars such as Aodi.

The result of the negotiation is the same as that of Shanghai, Tianshi FAW divested the joint venture car brand, no longer develop and produce joint venture cars, Aodi has not been able to sell, Tianshi has been in a state of loss since the end of last year, if it is not transformed into a new energy vehicle, Tianshi FAW, the old brand of Xia Guo, will also be eliminated.

A powerful crisis looms over Western car companies, as the world's largest auto market, an important source of profits for major car companies, and overnight, Xia Guo is about to close the door. Things that were once taken for granted are suddenly gone!

Western car companies are in a hurry, Europeans are in a hurry, and the people of the United States are even more anxious.

European car companies urgently sent a letter to the Xia automobile industry, criticizing the Xia automobile industry for violating the trade agreement between the two sides.

The reply letter of the Xia Guo automobile industry is very straightforward, and the Xia Guo automobile industry has violated the agreement between the two parties, and has only adjusted it according to the current situation of the Xia Guo market.

Jiangcheng, Pangu Technology Headquarters.

Gauderick has received numerous calls requesting calls with one purpose, to save the joint venture.

There are high-level people on the phone, as well as relatives and friends around them.

In the major affairs of the company and the country's energy pattern, Gao Derui did not dare to call the shots, but only reflected the situation to Xiao Ming.

"The West is in a hurry. Qian Yi said: "Wall Street was still saying some time ago that Xia Guo's energy white paper is just a setting for the future, and I didn't expect it to come so soon." ”

"How can you not be in a hurry, Volkswagen's sales in Xia Guo account for forty percent of global sales in a year. It's just getting started, and there are still a lot of fuel vehicles in stock on sale, and the better days are still to come. ”

"It's broken like this?" Qian Yi couldn't believe it.

It took more than 30 years for Western car companies to enter the Xia market and establish today's status.

It only takes a few days to destroy this status, and this is the ruthless market.

Xiao Ming said very innocently: "It's not for me to have the final say in this matter, I just said that I will not sell micronuclear batteries to joint venture car companies, and it is their own choice to stop the research and development and production of fuel vehicles, and I didn't say it." ”

To be precise, it should be the market choice.

"Will Western car companies willingly withdraw from the Xia market?"

"No, it won't. Xiao Ming said very firmly: "No one will get along with money." In a few days, a European negotiating team will come over and lose the Xia market, which is a burden that Westerners cannot bear. ”