Chapter 948: The Future and the Present!
DreamWorks really has no rivals in China, but if you think that DreamWorks is invincible today, you are very wrong. DreamWorks has only been developed for a few years, and it is really far from some of the behemoths that have been developed for almost a century in the United States, and it is still too far behind.
For example, Disney in the previous life, Su Luo has always used Disney as a template.
If your impression of Disney is only at: Oh, Mickey Mouse and Donald Duck, the one who runs an amusement park, the one who makes cartoons......
Well, then you don't know anything about its power. Just like the fans in this time and space, if they think that DreamWorks only has Su Luo and superstars, then they are far underestimating DreamWorks, and it is not unreasonable for the new Dingsheng to retreat.
The Disney empire sits on Marvel Studios, Disney Animation, 21st Century Fox, Pixar Animation, Mile Max, ...... Well, that's right, these are Disney's, with a market value equivalent to 25 Wang's Wanda.
Speaking of Jobs, everyone must think of "Apple", but Jobs only accounted for about 1% of Apple's shares during his lifetime, in fact, most of the property came from Disney, Disney's acquisition of Pixar Animation made Joe Gang Owner own 7% of Disney shares......
DreamWorks wants to compare with Disney in the previous life, what is so good about it, and it is considered a cow to make a few movies to break the domestic box office record? The top 10 movies at the global box office, they account for half, such as Marvel's "Avengers 3" and "Black Panther", which brought Disney a box office of 3.3 billion US dollars, which is converted into about 23 billion soft girl coins, and the first "Avatar" is 2.787 billion, and the copyright is also in the hands of Disney......
Disney is a copyright maniac, there are too many big IPs in his hands, and the movie "Invincible Destruction King 2: Havoc on the Internet" is simply a work to show off wealth, and more than a dozen princesses from different stories will appear on stage together for you to see.
Of course, he is best known for his protection of copyright, which changed the existence of copyright law in the United States. In 1976, the time for the protection of copyright in the United States at that time was 56 years, if Disney implemented this law, Mickey Mouse's copyright would be legally used by everyone in 1984, but Disney of course refused, through a lot of manpower and material chemical reaction, successfully promoted two changes in the United States law, extending copyright protection to 75 years, Mickey Mouse also successfully continued to live until 2023, after 2023, maybe for the third time, to believe in the power of capital.
There is a classic joke in the United States: if you fall into an isolated island one day, the best way to be rescued is to draw a giant Mickey Mouse on the island, and Disney's legal department will rush to bring you back as quickly as possible and then sue you.
In this way, the only person in China who can wrestle with Disney's legal department is probably Penguin's legal department......
There is no Disney in this world, but there are similar Hollywood supergiants who are really hard to do, and for now, DreamWorks is a younger brother.
Xiaodaozi asked if he was strong enough to enter the international arena in a big way, not that he was completely incapable of going out, but whether Su Luo could control the field as if he was in China, in case he really got into a head-on relationship with those Hollywood giants, the strong dragon still couldn't suppress the head snake, not to mention that now we are little snakes.
In the past, when it was a small studio, it didn't matter, but now that it is bigger, the decision should be more forward-looking, and not too aggressive.
Su Luo replied with a smile: "Don't be afraid, I'm here." "It's really not right to ask me to design chips and make lithography machines, but in the entertainment industry, Su Luo is still very confident, not one person against Hollywood, one time and space against another, who is afraid of whom?
For example, superhero movies, I know that you are strong in Hollywood, and there are many fans of a century-old brand, so if you are in a hurry, there will be no Marvel and DC in your hands, Marvel and DC are still in a competitive relationship in the previous life, and here is the relationship between you and you, so, there is nothing to be vain, just roll up your sleeves and do it.
Just have Su Luo's words, Xiaodaozi already knows Su Luo very well, when he first met, he always felt that Su Luo was too radical, many things seemed obviously unreasonable, and there was little hope of success, but he would still do it, and then every time he did it magically......
Later, I found out that Su Luo was not radical at all, on the contrary, he was an extremely conservative person in his bones, and he would not mention it without a certain success rate, especially after the success of DreamWorks, there were many things that would be slightly risky in the early accumulation of the pursuit of speed, and after it was formed, he would not take any risks at all.
felt that Su Luo was doing things radically, but many times his thinking was too advanced and he couldn't understand it for a while, in fact, everything was under his control. Just like when South Korea's variety reality shows were popular, he dared to play traditional cultural variety shows that no one cared about, and accurately predicted that Guo Jia would shout the slogan of "promoting national culture and enhancing cultural self-confidence". When others came to their senses, we ate all the meat in the bowl and patted our butts and left.
Xiaodaozi asked, "Do you have a specific plan, tell me your thoughts?"
Su Luo: "The problem of cultural differences between the East and the West, we people from the East, to cater to the taste of Westerners to create works, even if it is appetizing, it also carries a label, and others have some resistance. ”
Xiaodaozi smiled: "What's more, maybe the protagonist of your movie will change his foreign name, and the domestic one will have to scold you, and both sides may not be pleased." ”
Su Luo: "It doesn't matter, if you enter Hollywood, the best strategy is to buy, buy, buy all the top IPs on their side, and then operate and make money." ”
Why is Disney so strong, so many copyrights, and money. In 2006, he bought Pixar for $7.4 billion, bought Marvel for $1 billion in 2009, and owned more than 5,000 IP rights of Marvel, acquired Lucas for $4 billion in 2012, and acquired 21st Century Fox for $52.4 billion in 2017......
DreamWorks also has a lot of copyrights now, but about 98% of them are from Su Luo, and there is no IP bought back with money. However, DreamWorks is also improving, for example, Gensokyo Anime Magazine used to accept submissions, but now it is completely open and warmly welcomes submissions of excellent works.
The little knife sighed: "We are very poor now, let's change our strategy." ”
Su Luo: "Actually, it's hard for us to buy it if it's not poor, if Monkey King has the copyright, can't Americans buy it and be killed by us? And let's play creatively, buy other people's copyrights? I always feel ashamed. "Actually, it's not a shame, it's definitely going to work like this for business owners, how can I write, but I can bring in investment, use the investment money to buy the IP of excellent writers, and then adapt it to make money to return investors, hello, I'm hello, everyone, it's just that Su Luo is an existence like a plug-in, and he can't pass his own psychological level......
"Then I can only work hard for you, there is time, take your time, I am not in a hurry at all. ”
The little knife shrugged his shoulders and said, what can be solved with money must be solved with money, and what can't be solved with money can only rely on Su Luo's magical brain.
And, DreamWorks is really not in a hurry now, but it is just that we should talk more about hope in times of crisis, and we must talk more about crises when we are stable, the small year after the big year of the domestic entertainment industry, the cold wave of the entertainment industry is not so fast coming, or rather, in fact, the craziest time has just begun, at the beginning of this year, DreamWorks has a show in the film market, and the fire is only gaining momentum, and it will take a long time to subside, I am afraid that Su Luo will collapse his body again......
"By the way, Leng Yuxuan is right, you have a shaved head and a mask, you look like a terminally ill patient. ”
"Let's play, Lao Tzu's bald handsome batch! Tonight, let her know what it means to have eighteen thorns on a leaf, and there is a spoon on each thorn!"
"Hey, you blow as much as you want, blow it hurt. This kind of bluff doesn't want to be exposed, "In short, you go to build the future, I'll do the current thing, what do we do next, the project vacuum period, various departments have been arguing for a few days, and they haven't decided what to do." ”
"Well, this year's movie started very well, then go on, and the Chinese film market will be raised to the first place in the world, and I will arrange it for them tomorrow, it is really, ink and ink ......"
"Your benefactor?"
"I've found someone to investigate, waiting for news. ”
"That's fine, you can get out of here, play as much as you like. ”
"Fuck your uncle, this is Lao Tzu's office, you get out of me, play where you like......"
......