There is a more real and heart-wrenching joke: LG has been operating hard in China for more than 20 years and has suffered a huge loss of 2.5 billion. Reluctantly withdrew from the Chinese market, he sold the LG Building in Beijing, turning losses into profits in an instant, and making a net profit of more than 6 billion yuan.

Building a building in the capital is a good purchase *** Make a mobile phone and make more money (squint smile).

After Song Weiyang successfully took over Ark Technology, he immediately convened the heads of Shenzhou and Chinasoft Park to sit together to discuss the construction of the Ark Building.

The first result of everyone's discussion was to overturn Song Weiyang's Kouhi plan, and the original 66-story Ark Building was instantly reduced to only 30 floors.

It has nothing to do with the height limit policy of the capital, and it is purely broken because the place is too partial. The address of the building is not Zhongguancun, but Zhongguancun Software Park, and it is necessary to go outside the Fifth Ring Road, who will you rent a 66-story building to? At that time, it is estimated that more than half of the floors will be vacant.

On the side of the China Soft Park Development Company, after calming down, its general manager also strongly asked the Ark Building not to be built so high. Because Zhongguancun Software Park has only been established for four years, although dozens of companies have settled in, one-third of the land has not been developed. If a 66-storey building appears in the software park, there will be no shortage of office buildings in the next few years, and the rest of the land will be barren and grass grows there?

Song Weiyang doesn't care, he just talks high, and he agrees to build only 30 floors.

There is still a difference between outside the Fifth Ring Road and outside the Fifth Ring Road, although Zhongguancun Software Park is located outside the Fifth Ring Road, it still belongs to the jurisdiction of Haidian. In the next ten years, the following areas will be completed in this park: Tencent Beijing Headquarters Building, NetEase Beijing Headquarters Building, Sina Headquarters Building, Lenovo Headquarters Park, and Baidu Headquarters Park...... There is also the largest nursing home in Zhongguancun (Oracle Building).

If the 30-story Ark Building is built and willing to be rented out, it is estimated that Oracle will not bother to build its own office building when it enters China.

Song Weiyang went to Zhongguancun Software Park for a field trip and found that the location of the land purchased by Ark was very good. At this time, the second phase of the software park has not yet started, and the land of the Ark Building is located in the center of the entire park, and the surrounding supporting facilities are the most complete.

After chatting with the person in charge, the Ark's land was more than tripled, next to the central lake of the software park. In the future, when working in the office building, the farmers with the south window can directly enjoy the lake view, and they can drink tea and relax by the lake after walking a few steps downstairs.

Once the Ark Building is completed, the Beijing branch and R&D center of Shenzhou Science and Technology will move here to work. At Song Weiyang's suggestion, Vimicro will also move its headquarters here, and Huawei has also promised to move the Beijing R&D center.

Of course Sohu won't come over, Sohu Building was down last year, located 300 meters south of the east gate of Tsinghua University, and is located in Wudaokou, where the wind and water are smooth.

Sogou also plans to build its own headquarters building this year, but Ding Ming did not follow Zhang Chaoyang to join in the fun. He chose a piece of land in the Zhongguancun Software Park, located directly north of the Ark Building, not only to build the Sogou Building, but also to build a Sogou Science and Technology Park.

At this time, Zhongguancun was already crowded, although the road was constantly widened and office buildings were constantly built, but the traffic and office were still very troublesome.

In Song Weiyang's vision, once the Ark Building in the software park is built, it will definitely attract countless small companies in Zhongguancun and those infancy technology companies that have just started their businesses because of the cheap rent.

……

Since last year, Ark Technology has been stared at by reporters, and various scandals will be exposed from time to time.

Now another reporter came to Zhongguancun Software Park, only to find that the Ark Building had suddenly stopped. Not only was the work stopped, but the first floor of the building that had been repaired was demolished by large machinery, which instantly triggered infinite speculation among reporters.

For a time, the rumors that the chairman of the Ark was arrested, the Ark Building was ordered to be demolished, and the Ark was suspected of misappropriating 863 funds caused a stir across the country.

The relevant departments had to stand up and clarify the facts: Ark Technology has been acquired by Shenzhou Technology due to poor management, and all the achievements of Ark chips will be merged into Shenzhou.

Subsequently, Shenzhou Technology held a press conference to announce the merger of the Ark chip and the Shenzhou NC chip brand, and the Shenzhou (Ark) NC chip has occupied more than 80% of the market share of China's cashier computer. Under the leadership of the Ministry of Science and Technology, Shenzhou will continue to develop the Ark 3 chip (in fact, it is the Shenzhou chip).

Although these two statements attracted more speculation, the farce of the Ark finally came to an end, and Li Delei ran away with the money. His younger brother Li Dejing had a fairly good life, volunteered to serve as a sales manager, and actually attracted some customers, in fact, NC machines have a market in China, but the scale is smaller. China is so big, even if the Wintel alliance wants to manipulate the server, it is impossible to control all regions of China.

In the past few years, the NC machine using the Ark chip was mainly promoted in the capital and surrounding areas, and the Wintel alliance also mainly set up stumbling blocks in these areas.

After Academician Ni was deliberately angry, Ark Technology began to receive private orders. And the customer resources of these orders are all in the hands of Li Delei, Li Dejing's brothers, and Li Delei's brother-in-law, who became a traitor, is now in charge of scattered customers. It's certain that this guy will eat kickbacks, but it can also bring a lot of profits to the company every year, and after the customer channel is formalized, Li Dejing should retire for the elderly.

Of course, if Li Dejing is smart and knows how to be restrained, and is not so mad about taking kickbacks, Song Weiyang is also willing to continue to be appointed.

In mid-July, Song Weiyang was rewarded.

Some government agencies in Beijing order 600 computers at one time, and all of them choose the mid-range models of Shenzhou Computer. This was impossible before, the organs and units in the capital belonged to the base camp of Lenovo, and the Shenzhou computer could not get into it if it broke its head.

Although 600 computers is not a lot, it is of great significance, one has two, and there are two and two...... In the future, when the government units in Beijing buy computers, even if they do not buy Shenzhou without brains, they will choose the method of public bidding.

No matter how much Lenovo protests, there is no way, because Shenzhou Computer uses a self-developed motherboard, and its multimedia chip is also provided by Vimicro, the degree of localization is far higher than Lenovo, and the cost performance is far higher than Lenovo. Whether it is from the perspective of supporting domestic production, or for the sake of their own considerations, the choice of Shenzhou Computer is also a righteous and awe-inspiring thing.

The organs and units in the capital have all done this, don't the local units think about it?

Of course, the cadres in charge of procurement may be unhappy that Shenzhou Computer cherishes feathers more, and the benefit space given is not so large.

……

Saying that it is good to give up low-end products, Shenzhou Technology is really fragrant this year, not only crazy to expand the production capacity of low-end computers, but also the shipment of low-end mobile phones has increased rapidly.

Because, Nokia and Motorola, who have thick eyebrows and big eyes, actually took the initiative to launch a price war!

This operation has confused all domestic mobile phone manufacturers, whether it is a TV or a mobile phone refrigerator air conditioner, only Chinese have set off a price war. Why did foreign devils learn this trick by selling mobile phones?

As soon as the price war horn of Nokia and Motorola sounded, other brands had to be forced to follow suit, including Sony Ericsson, LG, Siemens and other foreign brands have cut prices sharply.

Only Samsung is an iron Hanhan!

Samsung's mobile phone sales in China have expanded rapidly in the past two years, and it has rushed to fourth place, second only to Nokia, Motorola and Shenzhou. And Samsung focuses on the mid-to-high-end market, and gradually has the title of "noble machine", the average price of Samsung mobile phones is as high as more than 3000 yuan, Nokia and Motorola are only more than 1900 yuan.

In this year's mobile phone price war, Samsung said that it would not follow, insisting on continuing to sell aristocratic machines, and then its market share fell rapidly in the second half of the year.

Children born in the new century are faced with twenty or thirty smartphones every year. It is difficult for them to imagine that in 2005, there were more than 2,000 models in China's mobile phone market, and the fierce competition can be seen.

In the price war set off by foreign brands, countless domestic mobile phone brands have been crushed to death by this last straw!

From January to July this year, the market share of domestic mobile phone brands fell by 18 percentage points. Only Shenzhou, Bird and Lenovo are growing, and all of them are declining, and even TCL, which acquired Alcatel's mobile phone business, has plummeted in shipments this year. You must know that the scale of the mobile phone market this year is skyrocketing, and the plummeting shipments mean that they have been disliked by users.

Bird is a wonderful flower in the mobile phone industry, known as "the fighter in the mobile phone".

If there is no Shenzhou mobile phone, Bird mobile phone will have a 40% market share of domestic brands next year. Moreover, Bird mobile phones are also blooming all over the world, and the export volume is more than that of other domestic brands combined, even Shenzhou mobile phones dare not export with Bird Guide.

If Song Weiyang is allowed to evaluate, the development model of Bird mobile phone is similar to selling health care products. Crazy money on publicity, crazy expansion of distribution channels, and then with a low-price strategy to capture the market, the money earned is used to advertise as a channel, I don't know what technology research and development is.

While shipments soared, Bird's profits gradually declined. By the time another year or two comes, when Bird's profits are negative, it's time for a complete decline.

As for Lenovo mobile phones, the market share in the first half of this year has directly doubled.

There is no way, Lenovo acquired IBM's PC business, and the national brand image is deeply rooted in the hearts of the people, and even the sales of mobile phones have doubled. It's a pity that the quality of mobile phones has not improved, and I am reluctant to invest in R&D funds.

Only Shenzhou mobile phones are still stable and have become one of the beneficiaries of this wave of price wars.

The scale of the mobile phone market is growing rapidly, and a large number of domestic brands have died, and a huge market gap is waiting for Shenzhou to occupy. While the shipment volume increases, the scale effect leads to lower costs and more confidence to deal with the price war of foreign devils.

Abandon the low-end market?

At least not for now!

Nokia and Motorola have launched so many low-end phones this year, and they are not regarded as low-end brands. On the contrary, Samsung, which insists on selling at a high price, has been sneered at by the majority of consumers, and at most it has developed a group of die-hard fans.

By the way, BBK mobile phones are quietly developing.

BBK's OPPO mobile phone was originally aimed at overseas markets, and even the company's headquarters was located in Silicon Valley in the United States. It's a pity that the Yankees don't buy it, OPPO mobile phones can only return to China for development, and now they are in the stage of surviving to replenish troops under the tower.

At the same time, there is also a backgammon mobile phone, with the fame of backgammon VCD, the sales are slightly better than OPPO, but they are all very niche brands.

After another year or two, domestic mobile phones were killed by the price war of foreign devils, and BBK and OPPO are about to really exert their strength, and another vivo will emerge when it is haired.