If the expansion of production is aimed at consolidating the current market, the decision to develop new vehicles is aimed at the future.

It is impossible for Tianming Automobile Company to rely on the Phoenix brand sedan to win forever, and a trick will definitely not work, especially when its competitors have more than a dozen models, and the development of new cars has become a problem that Zhou Jingming has to face.

If Zhou Jingming and they can't launch new models next year, then Tianming Automobile Company's hard work in the European market will be gradually lost because of the release of new models of other companies, and Zhou Jingming doesn't want to see such a situation.

So during that time in Germany, Zhou Jingming has been thinking about developing new cars.

"If you develop a new car, I must agree, the new Phoenix brand sedan has come out to now, it has been more than a year, everything is easy to say in China, after all, there are few models to choose from, when the Shencheng brand car, stunned by a car production for more than 20 years, so even if it is a few years later, the Phoenix brand car will still be very popular in China, but it will not hurt abroad, there are many car manufacturers, the model selection is dizzying, in the case of so many alternatives, if we do not bring forth the new, it is easy to be eliminated by the market。 ”

Zhao Ke, who is the director of the automaker, was the first to speak.

"I don't know much about the development of new cars, but what I want to ask is, this time Jingming, do you plan to completely reinvent the wheel and design a new car from scratch, or do you want to make corresponding improvements on the basis of the current Phoenix brand sedan?" Wang Yuanchao on the side also said.

As soon as he asked, Zhao Ke and He Yingxun also looked at Zhou Jingming at the same time, obviously, this is also what they want to know.

Zhou Jingming thought about it seriously for a while, and then looked at a few people and replied, "Originally, I also wanted to use the Phoenix brand sedan as a prototype to continue to improve, after all, the design cycle is relatively short, which is conducive to the release of new cars in a short time, but then I thought about it, the Phoenix brand car has just been released for a year, and if it is replaced immediately, it is a bit too fast, so my idea is to redesign a car that is not available on the market." ”

"If that's the case, then you're the only one in our company who has the ability to lead this project. When Zhao Ke heard this, he said with a wry smile.

There are not many talents in the domestic car design, Tianming Automobile Company has just been established not long ago, there has been no special department in product design, the company's current main structure is several factories and the corresponding financial department, if you want to redesign a car, except for Zhou Jingming, other people are really not competent for this work.

"That's really a problem. Zhou Jingming couldn't help frowning, "The recruitment of talents should be accelerated, and the company's subsequent expansion will definitely not be able to rely on a few of us, and talents in various fields are needed to support it." ”

If you want to recruit talents from major domestic automobile manufacturers, it will definitely not work, whether it is SAIC or FAW, FAW, or FAW, and Zhou Jingming's Tianming company is having business dealings, directly digging into the corners of others, and the face can not be said, recruiting talents from abroad, the current Tianming company signboard is not big enough, and it is not attractive enough for foreign technical personnel.

Then the only way is to recruit college students who have just graduated from major universities in China, and then train them by Zhou Jingming, and gradually develop into their own technical team.

But the crux of the problem is that it is only 1988, and all college students are allocated by the state, and it is not so easy to recruit students in schools at this time.

"Otherwise, this time the development of the new car project, or I will take the lead, really not, I can also go to Mr. Su for help, anyway, Runzhou Institute of Technology, and our company has a cooperative relationship, I also believe that Mr. Su and they will be happy to participate in the development of this new car." ”

Zhou Jingming paused, and then looked at Zhao Ke again, "Next year, I want to engage in a school recruitment job in colleges and universities here in Jiangsu, Zhejiang and Shanghai, mainly to recruit fresh graduates from major universities, starting with Runzhou Institute of Technology, senior brother, you also graduated there, and you will be responsible for this recruitment work at that time." ”

Without recruiting talents from universities, Zhou Jingming will never be able to grow his research team.

"Okay, I'll give it a try at school then. Although he felt that this matter was not easy, Zhao Ke still nodded, if he didn't give it a try, he would never know what the result would be.

"At present, there are only these two things that need to be communicated with you in advance, and the specific plan will be discussed when we meet tomorrow. Senior brother, after the three of you go back, make a preliminary plan for expanding the scale of production, this matter cannot be delayed, it is best to determine all the plans before the end of this month, and it can be officially implemented next month. ”

Whether it is expanding the scale of production or the development of new cars, it is a key issue in the development of Tianming Automobile Company, and Zhou Jingming does not want to drag it out.

After He Yingxun and the three of them left, Zhou Jingming sat there and began to conceive the relevant framework for the development of the new car.

Previously, when designing the Phoenix brand car, after all, there was a Shencheng brand car as a reference, and now to design a new car, it means that Zhou Jingming needs to completely break away from the existing model and construct a new car with excellent performance according to his own design ideas.

"The current Phoenix brand sedan is positioned as a compact car, which is the so-called A-class car. Zhou Jingming thought as he wrote something roughly on the paper.

The A-class, B-class, C-class and D-class cars that people often say are generally classified according to the wheelbase and displacement of the vehicle, but there is no unified standard in the world.

Generally speaking, the wheelbase of the A-class car is between 2.5 and 2.7 meters, and the engine displacement is between 1.3 and 2.0 liters.

For the B-segment, the wheelbase is generally 2.7 to 3.0 meters, and the displacement is 1.5 to 2.5 liters. Compared with A-class cars, there are much more B-class cars on the market, and the vast majority of cars on sale are all B-class cars, such as Honda Accord, Toyota Camry and Ma Liu, and the Audi A4 produced by Audi also belongs to the B-class car.

"Since the Phoenix sedan is an A-class car, then this newly developed car is positioned as a B-class car!" Thinking of this, Zhou Jingming wrote a big B on the paper.

Compared with A-class cars, the market competition of B-class cars is much more intense, but it can also best reflect the level of market competitiveness of a company, which is the development path that Tianming Automobile Company cannot avoid.

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