Under the guidance of the town government, more than a dozen shops in the town street chose to cooperate with travel agencies, and the time was relatively tight, and they had to complete the temporary renovation of the guest rooms within two days.

Of course, under the premise of sufficient funds, it is not a problem.

In addition, the town government received assistance from the county seat and continued to receive support from three buses.

Li Hui and Secretary Luo proposed that if the town street wants to build a hotel, it is necessary to do a good job in the transportation from the town street to Zhangjiazhai. Now the road to Zhangjiazhai has been improved, but there are still fewer buses.

In fact, there are other options, such as cheaper motorcyclists.

However, regardless of the high cost of motorcycles, on the other hand, they are not safe and cannot be reassured by tourists. On the whole, it is more practical to do a good job in the public transport system.

……

In Zhangjiazhai, Zhang Fan is still thinking about whether to continue to deepen the idea of food?

Now, the development of tourism in Zhangjiazhai is still too shallow. Then, you need to do more business with a little other things, such as more common methods, gimmicks and so on.

Earlier, he used the fact that his new house had settled in to bring up the concept of local cuisine.

However, if you can still play this year as originally planned, there will be no reason to continue next year, so can you fix this event?

Before this, they held a bamboo rafting competition in Zhangjiazhai, and they will do it every year in the future.

As a result, such a competition was fixed, and at this time of year in the future, a large number of enthusiasts would come to participate, play, and so on.

It's like the Songkran Festival held by ethnic minorities in some scenic spots. A festival, an event, and even the development of the entire scenic area should not be underestimated.

Bamboo rafting is not as good as other people's Songkran Festival, and the influence is still too little.

So, Zhang Fan thought to himself, can we combine food and amplify the influence of the previous bamboo rafting competition?

Food is always a hot topic in China, and it is also a concern for everyone. According to incomplete statistics, there are hundreds of millions of foodies in China. The power of foodies can never be underestimated, and once it is agitated, the energy is very terrifying.

Zhang Fan has also seen and even tasted more than ten kinds of local specialties selected by Zhang Liyan's five uncles, which are very good.

As long as there is real material, what's the harm in hyping it?

"You want to have a food festival?" Zhang Liyan's eyes widened, a little unable to keep up with Zhang Fan's thoughts, it was really Zhang Fan's ideas too many, and they were all involved.

"To be precise, it is a food festival that belongs to our Huangshi Town, and the location of the future will be in our Zhangjiazhai. And this food festival will be held in the future and the bamboo rafting competition will be connected. ”

Zhang Fan explained that doing so is nothing more than expanding the influence of the bamboo rafting competition. The combination of the two will attract more tourists in the future.

When the time comes, it will be completely made into a shining business card belonging to their tourist area.

Chinese emperors enjoyed holding similar festivals, and the chosen food makers were often recommended as "imperial chefs".

After the reform and opening up, it has become one of the important forms of activities in the prosperous food processing and manufacturing industry. Food often becomes a city's business card. The food festival is an important part of creating a city's business card. The locomotive that drives the development of tourism and culture.

Zhang Fan knows that the existence of food festivals is diverse, it can exist independently, only food exhibitions, or it can be combined with other activities, such as beer festivals, temple fairs or directly with festivals, to set off the atmosphere and so on.

Because during the development of the food festival, there are more characteristic foods and a large number of them, so it will arouse the interest of many people to participate.

According to the different forms of holding, there are many names of food festivals, such as snack festivals, snack fairs, food fairs, temple fairs, special snack festivals, snack tours, cooking exhibitions, and so on. During the festival, there may also be some related activities, such as performances, parades, competitions, displays, etc.

"What to do?" Zhang Liyan immediately asked.

After listening to Zhang Fan's explanation, how could he not know that this so-called food festival had a start? If it really started, it would be of great benefit to the development of their Zhangjiazhai.

Moreover, it is best for the government to take the lead in organizing this kind of festival and make it more formal.

"Search for more specialty snacks and so on, and invite the best people to come. Our food festival is just a platform for them to show their housekeeping skills. ”

In this way, some foodies will come to hear the news in the future, one is to taste the food, and the other is to see the production process of the food.

"We will continue to cooperate with the travel agencies to make a good food festival, which is also beneficial to them. Zhang Fan continued.

In other words, the food festival was held in cooperation with three parties, in addition to Zhangjiazhai, the town government, and the tourism company, which together stirred up this gimmick.

"Then I'll go and inform the village chief. Zhang Liyan left in a hurry.

Not long after, the village chief, the village party secretary, and even the mayor of Yang and the person in charge of the travel agency also came.

They were very interested in Zhang Fan's idea of creating a local festival, especially the people from the tourism company, and they were shocked to hear this idea.

They were glad that Zhang Fan was not a colleague, otherwise it would not be easy.

And now, Zhang Fan is at the same end as them, and everyone's interests have actually been tied to a rope, and mutual cooperation should be. As Zhang Fan said, doing a good job in this festival will also be of great benefit to their travel company.

"The idea of a food festival is good, but Boss Zhang has a great brain. Manager Huang, the head of the travel company, complimented.

Zhang Fan spoke: "Because this concept was put forward this year, everything is not yet mature, and everyone is crossing the river by feeling the stones. In the future, I plan to combine the bamboo rafting competition with the food festival to amplify this influence. ”

Bamboo rafting is the main focus of play, and the food festival is the main food, when the play and food are integrated, it is the main theme of tourism.

Manager Huang has the most experience in travel, and soon understood Zhang Fan's intentions, and appreciated Zhang Fan's idea very much, almost as a confidant.

"Food festivals are held in many places, but there are not many that are really impressive. However, the situation in our Zhangjiazhai is different, and there is hope to make some moves. Manager Huang spoke.

There are similar food festivals held all over the world, due to the Chinese food production process, regional food differences, Chinese eating habits, etc., Chinese food festivals are held more frequently, larger in scale, and more popular.

However, the situation in Zhangjiazhai is different, as Zhang Fan said, using bamboo rafting to organically collide with the food festival is really likely to collide with sparks.