488 [Dive into the night with the wind]

With the advancement of the work of marketing personnel, the vast market of cash register computers is quickly and intuitively presented in front of you.

According to statistics, there are more than 12,000 large supermarkets in China with a business area of more than 5,000 square meters at this time. This is also the key customer of Shenzhou cashier computer at this stage, taking advantage of the country's rectification of commodity coding, as well as the operation upgrade of large supermarkets, it is almost a quasi-talk. Because there is no second cashier computer in China, the Chinese version of the cashier software cannot be found on the market, and even Carrefour and Wal-Mart plan to purchase Shenzhou computers - they can't always ship from abroad, right?

Due to the fact that China has not completely relaxed restrictions on foreign-funded supermarkets, the development and expansion of foreign-funded supermarkets is very slow, and Carrefour has only more than 20 branches in China for several years. Therefore, since the golden decade of the development of local supermarkets, there are now signs of blooming everywhere.

The most obvious is the comprehensive supermarket with a business area of square meters, which is targeted as the "first stop for shopping in residential areas", and the number of such supermarkets has been tens of thousands. They do not have their own logistics and distribution centers, nor do they have intelligent ordering systems, and when large supermarkets popularize cash register computers, these medium-sized supermarkets will inevitably follow quickly.

There is also a small community convenience store-style supermarket, which has the largest number of such supermarkets in 10 years, but has not yet been developed enough. Most of them are still convenience stores, and the goods are separated by the counter, so you have to rely on the clerk to take out everything you want.

In 2005, China completely relaxed restrictions on foreign-funded supermarkets, and Wal-Mart and Carrefour instantly soared. The competition in local supermarkets has also become more intense, Lianhua has overwhelmed Hualian, Yonghui supermarkets have risen, and tens of millions of convenience stores have also been transformed into small supermarkets.

After 2012, the domestic supermarket industry will usher in a wave of closures, because the rent of stores continues to rise, resulting in a rapid decrease in the number of supermarkets.

Shenzhou Technology did not advertise, it just talked one by one, first to find a large supermarket, and then to find a medium-sized supermarket. In just a few months, the sales volume of Shenzhou cash register computers is close to 100,000 units, and the gross profit before tax has reached more than 200 million yuan!

Computer manufacturers, including Lenovo, didn't understand what was going on at all, and by the time they reacted, Shenzhou Computer had completely occupied large and medium-sized supermarkets.

Moreover, the sales of high-end computers in China have also been driven, because more and more supermarkets are engaged in intelligent ordering systems. The cash register computer belongs to the front desk machine, and the ordering system needs a high-performance back office machine, and the supermarket simply buys one or two high-end models when placing an order.

After getting enough orders, Shenzhou Technology directly approached Tsinghua Unigroup for cooperation. Tsinghua Unigroup had not yet started to make computers at this time, and when I saw that there were so many orders, I was immediately moved and agreed to develop a printer that would be matched with the Shenzhou cashier computer. This kind of printer can not only directly issue receipts, but also print the supermarket in-store code after the vegetables and fruits are weighed, so that it is convenient to check out at the cashier.

Tsinghua Unigroup is afraid of being robbed of business by companies such as Founder and Sitong, so it cooperates very well with Shenzhou Technology to fight an ambush. The two companies deliberately placed their logos under the inside of computers and printers, and even if the CEOs of Lenovo and Founder went to the supermarket to buy things, they would not find that these computers and printers were domestic products.

The independent business has been doing it like this, and it is too late when Lenovo, Founder, Sitong, and the Great Wall are discovered.

Because the cash register software is based on customer feedback, Song Weiyang has asked Jinshan to continuously improve and update. Qiu Bojun and Lei Jun swore to only do general software, but now they are completely led astray by Song Weiyang, after all, they want to have a good meal, and now professional software is flying, and even a department has been set up for this purpose. Seeing that the business in the supermarket was booming, Jinshan immediately set out to crack the foreign ECR system software and make a Chinese version according to the cat and the tiger.

Tsinghua Unigroup spent money on the research and development of scanners, which belonged to their old business, and many domestic security equipment in the 90s were Ziguang, and they also produced scanners.

This forms an iron triangle, or one-stop service.

The front desk of the supermarket uses Shenzhou cash register computer, purple light printer and scanner, and Kingsoft cashier software, and the supermarket backstage uses Shenzhou high-end computer and Kingsoft ECR software.

If they only sell computers, supermarket customers will not do it, and they will have to get software and printers, and the basic market will be occupied by China, no matter how much effort they expend, they will only be able to grab a mouthful of leftovers to eat.

Inexplicably, Shenzhou Technology has formed a strategic partnership with Tsinghua Unigroup, and Shenzhou even authorized patents at a low price to allow Tsinghua Unigroup to produce U disks. Since then, every time Shenzhou sues a domestic USB flash drive manufacturer for patent infringement, it will take Unisplendour to fight a lawsuit together, so I found that the lawsuit is much easier to fight than before.

The supermarket business of Shenzhou, Ziguang and Jinshan is invisible, and peers do not pay attention to it, the media does not pay attention to it, and the people do not pay attention to it, as if it never existed, but it quietly occupies most of the country.

By the way, by the way.

Song Weiyang's hometown of Rongping City also opened its first supermarket this year, with a business area of more than 5,000 square meters.

On the day of the opening, the discount was great, the eggs were 1 cent a pound, and the gate was squeezed by customers. The whole supermarket was directly paralyzed, there were more people watching the excitement than the goods on the shelves, and ultra-low-discount goods such as eggs and paper towels were directly robbed, and the cashiers who could only operate manually were so tired that they wanted to cry.

And a lot of things have been stolen from the supermarket, after all, many goods at this time do not even have barcodes or are invalid, and there is a lack of soft and hard labels that can be received by the alarm. On the day of the opening, there were so many people that they couldn't look at the monitor, and the ghost knows who hid things in their clothes, and the alarm at the door directly became an ornament. According to later statistics, the stolen things were worth several thousand, and the out-of-town boss of the supermarket was so angry that he scolded all the people here.

The popularity of the city's first supermarket immediately made local businessmen jealous, and three medium-sized supermarkets were opened in half a year.

This is how China's supermarket industry has started, especially in remote areas, where people in these small places have no knowledge, and regard supermarkets as very tall things, and when they go in, they find that things here are actually cheaper, so word of mouth is more attractive. As long as one opens, there will be followers immediately, and these are all potential customers of Shenzhou Cash Register Computer.

Song Shumin also opened a supermarket for his eldest brother, which was located near the railway station in the old city, and the passenger flow was particularly large.

Song Weiyang's uncle and his family are all honest people, and it is difficult to arrange them into the company, but now that they have a supermarket, they will be considered a small boss in the future. When Song Weiyang heard the news, he immediately sent two cash register computers over to make it the first supermarket in Rongping City to have a cash register computer.