Chapter 71: Those who win hearts and minds win the world
When Li Li returned to the office, he directly retold all the program data at the meeting.
The rating of "Viewing Guide" was 1.02, and in November, it became the 13th program in the country with a rating of 1!
In November, the sixth episode of Soyu Video website set a number of firsts in a single program.
[Barrage/playback] ratio is the first on all platforms!
[Retweets/Playbacks] The proportion is the first on all platforms!!
[Likes/playbacks] ratio ranked first on all platforms!!
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Although the sixth episode of the program is far from being the most played program on the Soyu platform this month, the user stickiness and popularity are undoubtedly the most amazing.
For programs with less than 10 million views, the data such as barrage, comments, etc. are even higher than the popular variety shows with 30 or 40 million views in a single issue!
A golden song review ceremony that pays tribute to youth has successfully pulled audiences of all ages into the wave of reminiscing about youth.
On the barrage and in the comment area, there are countless netizens in their youth, everyone is hotly discussing songs and reminiscing about the past, from teenagers to uncles and aunts in their forties, netizens are far more enthusiastic about sharing their feelings than other programs.
About this episode of the show, just like Zhang Xiaodong said on Weibo - everyone has something to say, and everyone wants to say something.
This episode of the show is successful, and the success lies in the fact that it has zero threshold for the public, and it is a typical "memory kill" for the vast majority of people!
The time and place are favorable, and "Movie Guide" is once again all occupied!
A warm memory card, taking the opportunity of the show's first landing on prime time, pushed the "Movie Viewing Guide" to the field of vision of the national audience in one fell swoop!
The office was jubilant, the audience was in astonishment, and the peers were in disbelief.
Xixi TV's "Old Song Kan Movie" Office: "How much?
"Break 1, right!"
"Movie review shows! 0.7 was so high that it was perverted before, and it was impossible for a movie review program to break 1!
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Star Weekly Magazine.
"Hurry up, the editorial department will publish the manuscript quickly!"
"It's too late for the temporary edition. β
"That must also be a special version, the ratings of the movie review program have reached this level, it's incredible, we have to rub this heat!"
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On this morning, it is destined that various TV stations are discussing, and countless film critics are destined to hold their chins and doubt their lives, and on the Internet, the news headlines related to "Movie Guide" are flying everywhere!
"Movie Viewing Guide", "Movie Viewing Guide", which has been suspended twice for rectification, and "Movie Viewing Guide", which was almost cut, is on fire!
And it jumped out of the quagmire and went to the whole country, with only six episodes!
As the core figure who led the explosion of the show, Li Li, who broke into the field of vision of the Chinese people in less than two months, was already sitting at his desk at this time to conceive the next episode.
His excitement and excitement had cooled down, even though the rest of the office was still jubilant!
"Movie Viewing Guide" was praised by netizens to such a high status, and the burden on Li Li's shoulders seemed to be overwhelming.
The higher the fame, the greater the pressure!
At noon, Yu Ya walked into the office quickly, it is estimated that the meeting in the station has just ended?
Yu Ya asked: "You all know the ratings, so let's not talk about it." Do you know the network data?"
Everyone rejoiced:
"Yes!"
"Xiaoli told us when he came back, we had a good morning, and my cheeks hurt!"
"Mr. Yu, we didn't embarrass you, did we?"
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Yu Ya, "Now that I know, I won't talk about it, the ratings statistics and network data details are here, and we must maintain stability and strive for a steady increase in the future programs."
Also, Li Li, you will do a live broadcast on "Giessen Online" at 8 o'clock tomorrow night to communicate with fans.
Okay, let's get busy. β
Colleagues like such a resolute leader, after a few words of explanation, turn around and leave, just don't bother to talk nonsense with you, the work efficiency is extremely high, the rewards and punishments are clear, who doesn't like such a leader?
As soon as Yu Ya walked to the door, the deputy director came in with square steps, he smiled, looked at everyone, raised his shoulders slightly, and said, "I'll say a few words!"
Finish!
The two longest sentences in China were born!
Deputy Director: "The ratings of your "Movie Guide" broke 1, and the station is very satisfied, and you have lived up to the expectations of the station for you......"
Nearly 20 minutes later, after everyone saw off the deputy director with applause, they sat down to work.
"Giessen Online" is a new news APP launched by Giessen Radio and Television this year, in addition to the regular news sections, there are also live sections.
But the live broadcast here is different from other entertainment live broadcast software, the live broadcast of "Giessen Online" is serious and green, and the live broadcast content is basically focused on behind-the-scenes interviews, visits to folk art, and so on. And for the time being, it is non-profit, and there is no tipping function.
This is definitely a clear stream in the live broadcast industry, but when the water is clear, there are no fish, and it is no surprise that the live broadcast section of "Giessen Online" is not much of an audience.
After Li Li opened a live broadcast room account on the "Jisen Online" APP, he posted a Weibo: At eight o'clock tomorrow night, we will see you in the live broadcast room of "Jisen Online"!
I just finished the release, but I heard the editor-in-chief's voice coming from the door of the office.
"You're doing very well on this episode!"
Swish!
All eyes were on the editor-in-chief.
The editor-in-chief wandered around the office for a few steps, and everyone's hearts went up and down, ready to listen to the worthless leader's speech again.
Bell bell bell!
As soon as the editor-in-chief opened his mouth to speak, his mobile phone suddenly rang, and he said as he walked out: "Everyone continue to work, I want to go to the column group of "There is a Play Tonight"!"
Everyone is blessed!
The editor-in-chief who walked out of the office suddenly took a step back and said, "When I have time in the afternoon, come back and say a few words, and ask you!"
The crowd "......"
Li Li re-read Weibo, and it was only about two minutes, and the number of comments on Weibo that had just been released at this time had reached more than 1,500!
2 minutes, more than 1,500 comments, look at the cohesion of this fan!
"I can finally communicate with Mr. Li face-to-face, and I can finally see Mr. Li outside the show!"
"I'm so excited, I'm going to get this app down!"
"What is Mr. Li's live broadcast?"
"I have a lot of questions about movies, so I want to ask Mr. Li!"
"Excuse me, is there a women's clothing link?"
Ladies?
A smile tugged at the corner of Li Li's mouth.
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The time of the day passed quickly, and on the Internet, the topic of "Movie Viewing Guide" is still fermenting, and it is getting hotter and hotter!
When she was about to get off work, Xia Xue exclaimed: "Everyone, pay attention! We have finally become the first hot search on Weibo."
And on the Weibo topic list, #ι£δΊζε¨δ½ ηε½±θ§ιζ²#δΉζθ‘δ»ζ₯θ―ι’第δΈδ½! This is obviously facilitated by our program!"
Cheng Juan pointed to the screen, "But even so, there are still netizens who say that why do our niche programs have ratings of 1!"
Song Dong pouted: "Why can't niche programs break 1? documentaries are more niche than us, but the ratings of "Huaguo on the Bite of China" are about to break 3, why does no one question this?"
Lao Kong raised his mobile phone, "Why can the ratings of niche programs break 1, this is answered by the famous "Xinhua Press" to netizens!"
Everyone's eyes were focused on the mobile phone screen, but seeing that "Xinhua Press" commented on the explosion of "Movie Guide" in one sentence: Those who win the hearts of the people win the world!
That's right, whoever wins hearts and minds wins the world!
In the entire film critic industry in China, which program is so popular as "Movie Guide"?
Li Li, well deserved!