Chapter 770: The Eve

For Li Mo to say that he hoped that the final box office of "Book Sword Enmity 1: Dragon Teng Thousand Miles" could surpass "Mermaid", everyone didn't take it seriously.

Because the people present are basically old fritters who have been soaked in the industry for N years.

It has been almost half a year since the Spring Festival, and various analysis results on the reason why the box office of "The Mermaid" movie exploded have basically been released.

And among these analytical conclusions, there is one cognition that is the most prevalent.

The box office explosion of "Mermaid" is the result of a combination of factors.

The movies in the same schedule are too poor and not competitive enough;

The audience has long been accustomed to spending money during the Spring Festival, and they feel that there is no festive atmosphere when they don't spend some money at that time;

The quality of the movie itself is excellent, and the actors and themes chosen by Zhou Xinchi fit well;

The list goes on and on......

Anyway, the final result can be summed up in one sentence: among the movies on the same schedule as "The Mermaid", there is no one who can fight.

And what about "A Thousand Miles of Dragon"?

The week before, there was a big brother Cheng's "Jedi Escape", and the cumulative box office exceeded 500 million yuan in seven days after its release, which can be said to be a hungry wolf before;

Tomorrow on the same day as it will be launched on the same day as the 300 million yuan production "Legend of the Gods" produced by Tianxing Group and bought out by Berner Films, which can be regarded as a strong enemy;

A week later, Lay's Pictures' second work in the 'supernatural' series "Notes on Tomb Robbery" will be launched, which can be called a tiger;

In the eyes of these reporters, although the quality of the film is good, the release environment is not very good, and there are strong enemies around, and it is not yet known whether it can break through from the summer file of strong competitors.

As a result, almost everyone regarded Li Mo's words as some kind of propaganda slogan or marketing means.

However, everyone is a person on the scene, and there is still a basic quality of seeing through it without saying it.

How can I say that this is also the home field that people spend money to smash, and it is too blatant to sing against others, that is an attitude of hatred and resentment......

Take people's money and be kind to others!

This is the most basic professional ethics that must be observed.

…………

Judging from the feedback at the premiere, the audience responded enthusiastically, but then again, most of the people who were able to come to the premiere were people who had a preference for martial arts movies, and for these people, "Dragon Soaring Thousand Miles" was good enough.

At least a few better than "The Legend of the White-Haired Witch: Bright Moon Heaven", "The Four Famous Catches......

But the question is, is there anything to be happy about better than that?

In Li Mo's heart, even if "Dragon Soaring Thousand Miles" does not reach the level of Xu Ke's "Smiling Proud Jianghu" series, it must be like the "Huang Feihong" series, and stand up the company's brand in the minds of the audience!

Therefore, at 0:00 on the day of the premiere, Molong Media directly opened the zero point field, and at the same time opened the audience rating on major rating websites, so as to obtain the most real-time audience data in the first time.

After the premiere, Li Mo first arranged for the others to rest in the hotel, and then sat alone in the guest room waiting for the feedback results of the audience's word-of-mouth.

Tomorrow will be the official launch day. All the creators are going to start running roadshows. Although Li Mo also has to follow, in addition to being an actor and director, he is also the person in charge of the company, and he has more burdens on his shoulders, so he naturally has to work harder than others.

waited until half past two in the morning for Li Mo to finally wait for Ye Ning and Zong Shuai, who were also tired.

"I just received the news that the box office results of "A Thousand Miles of Dragon" have just been released, and the result is 6.6 million yuan. ”

For the audience of the Celestial Empire, it is indeed not a very interesting thing to go to watch a movie at midnight on Friday.

…… Therefore, Li Mo has no way to judge whether this result is good news or not.

However, if calculated according to 30 yuan for a movie ticket, the average attendance rate of more than 6,000 zero-point venues in the country is about 35 people, but judging from this number, it seems that the results of "Dragon Soaring Thousand Miles" ...... Not bad.

"What is the audience's evaluation?"

"Most of the audience reviews are relatively positive, and a small number of viewers criticize you for making a bit of a big change to the original book, but overall, those people's voices don't dominate. ”

Regarding Li Mo's question, Zong Shuai and others were naturally prepared.

“…… Those revisions are all compromises that must be made in order to allow the film to pass the censorship," Li Mo frowned and thought for a while, and said directly, "Don't reply positively to the opinions of this part of the audience for the time being, and wait until tomorrow...... Well, it's at noon or afternoon today, and I don't believe the video of Mr. Jin Yong's inscription written to us and Lao Cha's voice on behalf of his father, after the original author has expressed his approval and understanding of the revision, what kind of splash can they make!"

"Na Ming...... In terms of today's film schedule, do we need to further urge other institutions to tilt to a certain extent?"

"Don't be busy doing that for the time being," Li Mo shook his head, "After all, martial arts movies have been sinking for too long, although we are very confident, but it is normal for other theaters to have concerns about our company's films, so it is already very cooperative to be able to give us the current film schedule." After the box office results on the first day are released, if the results are good and the theater side does not increase the film schedule, why will we send them an article at that time......"

Although Molong Media Company has great expectations for the "Dragon Journey" newspaper, and judging from the feedback from the premiere and the zero point field, Li Mo still decided to continue to make a wave.

As the saying goes: if you are not afraid of not knowing the goods, you are afraid of comparing the goods.

Another so-called: people have to die more than people, and goods have to be thrown away!

Fortunately, when it was released together with "A Thousand Miles of Dragon", there was exactly one that most people would throw away after comparing it.

If you exert influence on the theater as a producer before the results are compared, even if the final result is indeed as you say, the other party will still be dissatisfied, but if you come to the door after the superiority has been divided and the overall situation has been decided, it is just a normal business.

At that time, the guy who can't see the situation clearly deserves to be used as cannon fodder!

Soon, before most people woke up from their dreams, a bunch of advertorials and press releases had appeared on major media and communication platforms.

"Jin Yong's works are on the big screen again, and the king of "Book and Sword Enmity 1: A Thousand Miles of Dragon" is back!"

"The audience is hot, and the enthusiasm of the audience is difficult to satisfy!"

"The heroic debut heroine, sassy and heroic"

The curtain opened, and a direct confrontation of bayonets was about to be staged.