Just overnight, "Old Boy" became completely popular during this Spring Festival.

It does have all the conditions for a fire, first of all, it has a cliché but fits the core of the market, that is, the combination of nostalgia, sensationalism, ideals and counterattacks, although it is only a micro-film, but it still does not prevent it from being appreciated by most people;

Secondly, its casting is too suitable, Zhang Kexuan not only has an excellent voice and good looks, but also has accumulated considerable popularity, he is the lead singer of the band and rhythm guitarist, it is too suitable to play this role, it is like tailor-made; Du Wei is beautiful, not to mention excellent temperament, and has certain acting skills, although he has not systematically learned acting, but the performance is really heartfelt, so he has captured the love of a large number of audiences; although Chen Kun is a villain, he was also moved by the protagonist in the end, which can be regarded as a change of righteousness, plus he is also handsome, so the audience can't hate it, but has a special like。

Finally, the film's lens language display technique is very smart, Li Mu tested the water for the first time, without any special skills and tricks, he used the scenes imagined in his mind, with the perspective and tone that he felt was appropriate, coupled with the support of Ning Hao, a professional, so that the visual effects of this movie look very real, and it can also mobilize the emotions of the audience, it can also be said that it is precisely because of the lack of skills that the movie looks more real.

is like the nine-knife "The Girl We Chased Together in Those Years", his plot is actually very vulgar, the core is nothing more than a failed first love, but it is precisely because the casting is very smart, the lens language is very real, and it is not pretentious that he can lead the frenzy of youth films and receive high box office and high evaluation.

After the movie was broadcast, Yiting.com immediately launched Du Wei's two songs, "The Year in a Hurry" and "In My Song", and Tieba and Yiting.com have also been counting relevant data, and millions of users around "Old Boy" discussed, downloaded, and auditioned online that night.

After all, it was the simultaneous premiere of 21 provincial TV stations, and tens of millions of viewers watched it directly, so this time "Old Boy" is really big......

That night, when Li Mu sent Su Yingxue home, Geng Yang, the young owner of Jishen Lao Baigan, was on his way to Yanjing.

During this time, he was so cool and comfortable in Yanjing that he didn't want to stay at home for a minute, and finally stayed at home until the third day of the Lunar New Year, and after dealing with all the relatives at home, he drove his newly bought Ferrari to Yanjing overnight.

Yanjing's fox friends have formed a very hi bureau, Tang Quan took the lead, rented a villa in Sanya City in the South China Sea, a luxury yacht, and contacted a few supermodels from Shanghai, ready to go to Sanya to have a good time for a week, it is said that a person can arrange two female companions, and if you are interested, you can also play with other people.

Geng Yang is a rich second generation from a small place, rich, but he can't play, with his brain, he can't think of really creative ways to play, but Tang Quan has been immersed in Yanjing's circle for many years, and he is an expert in this regard, so he has a special appetite for Geng Yang.

At this moment, after inadvertently seeing "Old Boy" broadcast on TV, Geng Yang's father Geng Jianyong was almost angry at home.

He didn't want to watch it, but his youngest daughter is a fan of the simple plan, so he kept clamoring to watch the premiere, and the family watched it in the living room, but he didn't expect the middle plot to make him faint, there is a group of guys who have no quality and look disgusting to the point of spicy eyes, drinking the high-end Jishen Lao Baigan produced by their own winery, and saying that their own wine is only worthy of drinking, so as to insult the male lead in it, isn't this deliberately smearing on Jishen Lao Baigan?

Geng Jianyong immediately called someone to inquire about the origin of Makino Image, but he is the owner of a local winery, and most of his contacts are concentrated in the local area, and there is basically no way to investigate Yanjing's company, but as soon as he thought that this company was Yanjing's, his mind began to turn, it stands to reason that there is no company that will deliberately smear his own brand, unless there is competition or contradictions, the other party is a cultural company, and it is impossible to get along with his own winery, so the latter is more likely.

Also, what does that director Li Mu do?

His son Geng Yang has been in Yanjing recently, could it be that he has offended someone?

Geng Jianyong immediately called Geng Yang, Geng Yang was running wildly on the highway, and he was a little impatient when he received the call, but he didn't expect Geng Jianyong to ask as soon as he came up: "Did you kid cause any trouble for Lao Tzu in Yanjing?"

Geng Yang said in surprise: "No, I have been busy making our wine brand when I was in Yanjing, don't you see that the sales of our brand in Yanjing are getting higher and higher? Yanjing agent is my good friend, reliable, I will cooperate with him in Yanjing in the first half of this year to continue to increase efforts, and we must make our Jishen Lao Baigan's sales to the top three!"

Geng Jianyong scolded angrily: "It's still the top three, do you know that our Jishen Lao Baigan was put into the movie to be smeared?"

Geng Yang frowned and asked, "What's the situation, Dad?"

Geng Jian said courageously: "You hurry up and get back to me, immediately! Otherwise, you won't want to take a penny from home in the future!"

As soon as Geng Yang heard this, he knew that the matter was estimated to be very serious, his Lao Tzu's tolerance for many things about him has always been quite high, and he would not be so angry under normal circumstances, millions of dollars to buy a Ferrari, he said two sentences of loser, today's situation is obviously more serious than buying a Ferrari himself.

Geng Yang immediately got off the highway at the nearest exit, turned around and rushed back again, fortunately he didn't go out until dinner, and now he has just been out for more than an hour.

When Geng Yang returned home, the villa built by the family was already crowded, Geng Jianyong urgently summoned the backbone of the winery to the house, a winery with annual sales of more than 100 million, the number of backbone employees is nearly 20 people, including five managers in charge of sales in major areas across the country, not counting Geng Yang, who is responsible for Yanjing and the surrounding areas.

Geng Jianyong can have today, it is step by step steady and steady, the most important thing to do business for so many years is word of mouth, Jishen Lao Bai has been doing this brand, he has been doing it for more than ten years, and the last two years can be regarded as the key moment of real accumulation, but he didn't expect to be suddenly put into the movie so smeared, so angry that his chest was like a boulder, after calling Geng Yang, he immediately summoned the core backbone of the winery.

When Geng Yang was on the way back, everyone had already discussed several rounds, but no result had been discussed.

They analyzed the motives of Makino Image, but they did not analyze the reason, they did not come up with a good way to think of a remedy, and some people even proposed to sue Makino Image, but the reason for the prosecution became the biggest problem.

Makino didn't say that Ji Shen Lao Bai Gan was half bad, and if you want to just talk about the literal content, they praised Ji Shen Lao Bai Gan in the play as a good wine, but the key is that the image of the actors who praised it is really a bit unbearable, and the quality is also outrageous, so they directly lowered the image of Ji Shen Lao Bai Gan, but if this goes to court, how can they sue them? Could it be that the actors who sue others are too ugly and have too low quality?

A slightly younger marketing manager said: "Chairman, we can't win against them for this kind of thing, think about it, the villain who most often drives luxury cars and bullies people in TV movies, and the villains who bully and dominate the market all drive BMW Mercedes-Benz, who has sued BMW Mercedes-Benz? ”

Another manager was full of agreement: "Manager Ye is right, it is impossible to sue, and even if it is a long process, what we need to do most now is to remedy it quickly, this simple plan is now hot, this "Old Boy" will definitely continue to be replayed in the next few days, we have to quickly find the crux of the problem, find a way to make them not replay, or pinch off this plot when replaying." ”

The younger Manager Ye said again at this time: "This time, our Jizhou Provincial Station did not broadcast, so I will call and ask what the situation is." ”

Everyone nodded, Manager Ye immediately made a phone call to his acquaintances in the TV station, Jishen Lao Baigan started in Jizhou Province, and has a long-term advertising partnership with Jizhou TV Station, a phone call to the interface person, after explaining the intention, the other party said that he had just finished watching this micro-movie, the specific situation is not clear, but the other party promised to communicate with the person in charge of the TV program in the station.

Ten minutes later, the other party fed back a message: The people in the provincial station program team did receive the sample film provided by Makino Imaging, and they were originally going to authorize Jizhou Provincial Station to premiere for free, but after reviewing the film, the person in charge of the program team felt that this film would conflict with Jishen Lao Baigan, so he pressed it directly, but he was not from the advertising department and did not inform the advertising department of this matter.

Subsequently, the other party also revealed a data, 21 TV stations that premiered "Old Boy" The ratings hit a new high, and the reason for the analysis is mainly because TV stations in some regions are not within the scope of the premiere, and the audience watches TV programs across regions.

The implication is obvious, the "Old Boy" micro-film is fierce, and the influence of this movie will be very great, and the current situation of Jishen Lao Baigan is very grim.

When everyone heard the news, they all looked serious.

At this moment, Geng Yang returned.

As soon as he entered the door, he saw such a big battle, Geng Yang was also a little stunned, and on the way back, he was still thinking about what happened, but he never came up with a reason, seeing so many people, Geng Yang realized that the matter was really very serious, could it really be related to himself?

As soon as Geng Jianyong saw Geng Yang coming back, he called him to him with a dark face and asked, "Tell me honestly, did you offend people in Yanjing?"

Geng Yang's face was full of surprise: "No......"

Geng Jianyong said: "Do you have any impression of the company Makino Image?"

Geng Yang shook his head: "No, ......"

Geng Jianyong asked again: "Then do you know a man named Li Mu?"

Geng Yang's eyes instantly widened at the boss: "Damn, what kind of demon moth is he?" (To be continued.) )