Christmas Day on December 25th.

Letao's promotional activities were launched vigorously, and Li Mu, who was in Shenzhen, also signed a number of cooperation agreements with Spielberg under the attention of the people of the whole country.

The cooperation agreement with DreamWorks to develop the ticketing system of Pastoral Film in North America, and the cooperation agreement with DreamWorks to shoot films in China have all signed formal contracts, and regarding Li Mu's plan to build a film and television training school, Li Mu and DreamWorks signed a memorandum, which does not stipulate that DreamWorks must invest in the school's project, but they are obliged to provide software assistance after the school's project starts.

There were a lot of media present, and what everyone really paid attention to was the next cooperation between Li Mu and DreamWorks around Huaxia.

For example, filming movies in Huaxia, using Hollywood teams to work together with personnel in the Huaxia film and television industry, and allowing domestic actors to go to Hollywood to learn and even participate in performances, etc., are the focus of domestic media.

When they knew that Li Mu had plans to build a film and television training school and use all-Hollywood teachers, they were all particularly interested.

In the world's film industry, Hollywood is naturally a leading existence in an all-round way, except for Hollywood, the film and television industry of any country is a "local film and television industry", only Hollywood, is the "world film and television industry", almost all the top talents in the world's film and television industry have gathered in Hollywood, so that Hollywood has long broken through the restrictions of nationality and become the core of the world film industry.

This is relatively similar to Hollywood and Silicon Valley, if Zhongguancun is the Zhongguancun of China, then Silicon Valley is definitely not the Silicon Valley of the United States, it belongs to the world, belongs to the world's Internet industry, and is the holy land of the world's Internet industry.

When Huaxia Zhongguancun started, although there were not a few companies from Silicon Valley, a considerable number of companies started in Zhongguancun with the money from Silicon Valley, but the film and television industry is not as inclusive and open as the Internet industry after all, so now the Huaxia film and television industry has not been affected and affected by Hollywood.

But now everything is different, Li Mu directly brought Hollywood's resources into the country, which is bound to have a huge impact on the domestic film industry.

The people applauded Li Mu's introduction to Hollywood, and they also hoped that domestic films could continue to improve their strength and shrink the gap with Hollywood, so in this case, the integration of top resources is particularly needed, but for the practitioners of the film and television industry in China, Li Mu's approach is too hateful.

Most of the domestic film and television practitioners are extremely xenophobic, especially the "wrists" who are already well-known in China, and they are particularly exclusive to overseas actors and directors.

These people are like a feudal dynasty that is closed off from the country, and would rather never develop itself than want their status to be affected by external factors.

For many practitioners, they hope that the overseas film and television industry will never penetrate into China, and they hope that overseas films will not have the opportunity to be released in China, and the Chinese people will not have the opportunity to contact overseas films, so that they will have the largest market and the greatest protection of their interests.

The reason why they are so xenophobic is because they are also very aware of the huge gap between themselves and Hollywood, if there is no Hollywood entry, they are the top in the country, if Hollywood enters, they are afraid that they will not even be ranked in the second line in the country, Hollywood is a demon mirror, enough for these people to expose all their shortcomings and shortcomings.

Li Mu is now pushing the Muying ticketing system to the whole country at an unstoppable speed, in this case, Li Mu will soon control the lifeblood of the box office, and his online promotion resources are too strong, which can be directly combined with the Muying ticketing system, he pushes a movie, and if the user is interested in seeing it, he can directly buy the movie ticket online, so that the competitive pressure is too great for other film and television companies.

In this case, if he brings in the Hollywood team and integrates the Hollywood team with the Muying ticketing system and the promotion ability of Makino Technology, it will inevitably be an invincible existence in the domestic film market, and how can others survive?

Therefore, as soon as the news of Li Mu's cooperation with DreamWorks was announced, he immediately became the public enemy of most of the Chinese film and television industry.

But this time these people in the film and television industry can't do anything against Li Mu anymore, last time they jointly reported the Muying ticketing system, and they were killed by Li Mu and are still scolded as dogs on the Internet, and what's even more annoying is that even the superior leaders immediately expressed their stance and went to stand for the Muying ticketing system, which is enough to prove that Li Mu's influence is no longer something they can shake.

In the Q&A session after the signing ceremony, Li Mu answered a reporter's question and explained in detail his original intention of cooperating with DreamWorks and about to establish a film and television training school in China, he said: "I am a full movie lover, but to be honest, the domestic film and television industry, no matter from the market maturity, film quality, quality of practitioners, At this time, if the industry's top talents can be integrated, it will definitely bring great improvement and promotion to the domestic film and television industry, which is the original intention of my cooperation with DreamWorks. ”

Li Mu did not say his motive for hoping that Hollywood would help promote Chinese culture, because this kind of thing should be done subtly in a subtle and silent way, if he put it on his lips, not only would it appear purposeful, but once this kind of remarks reached the ears of overseas people, they would be rejected to some extent.

After Li Mu answered a round of reporters' questions, the reporter turned his attention to the great director Spielberg, when Spielberg answered the reporter's questions with the help of a translator, Li Mu suddenly received a text message, opened it and saw that it was sent by Senior Brother Liu.

"Letao made a big effort, they held a Christmas event, the scale was very large, and the market responded well. ”

After reading this text message, Li Mu couldn't help frowning.

His rejection of fakes made Boss Ma take the opportunity to find a crack in survival, but this person is indeed not a person who can be in a corner of peace, even if he lives in the crack, he has to keep tossing, tossing the gap bigger and bigger, just like Xiaoqiang who can't be killed.

However, Li Mu knew in his heart that once he entered the differentiated competition, he would not be able to directly attack him, his main focus was the business he was not involved in, and there were good opportunities brought to him by the national conditions, so he was like a fish in water.

I have to say that this person has too poisonous eyes and can always seize any opportunity.

Li Mu couldn't help but think of the rise of Boss Ma in his last life, in fact, if he thought about it carefully, he was able to create such a huge e-commerce empire in his last life, and he did borrow a lot of strength from all aspects, one of which was the abnormal development of domestic real estate.

In the last life, many people commented on Taobao, saying that Taobao had a great impact on the domestic physical retail economy, but in fact, what really impacted the domestic physical retail economy was the soaring domestic real estate market.

When the cost of the offline brick-and-mortar retail industry is getting higher and higher, the profit margin is getting lower and lower, and the bankruptcy is becoming more and more frequent, there will inevitably be a large number of people who will shift this economic form from offline to online, which will greatly exacerbate the decline of the offline physical retail industry and increase the proportion of the online retail industry.

It seems that he has helped a large number of retail industry personnel move from the overburdened offline to a completely free online platform, but a few years later, 50% of the profits of online store owners are not contributed to the high store rent, but to the advertising bidding system of the e-commerce platform.

In a way, this is tantamount to fishing people out of the puddle dug by others, and kicking them into the pit of fire that they have dug themselves.

In Li Mu's view, it is right to take advantage of the situation to develop, not to mention to take advantage of the general trend, under the trend of the general trend, even if you do not take advantage of the situation, it will not affect the development process of the whole society, but Li Mu feels that the most important thing is to borrow the situation to be disciplined.

You can take advantage of the development of e-commerce, but when you can't take advantage of the development of e-commerce, you also secretly acquiesce in or even encourage the sale of fakes to harm unknown consumers, and at the same time use a variety of bidding ranking advertising systems to squeeze the profits of platform merchants to the greatest extent;

Just like when the food delivery O2O industry is outlet, the operating costs of offline shops and restaurants are getting higher and higher, and many catering practitioners have shifted their attention from offline to online, and then gave birth to a large number of family kitchens, and even black workshops operating without a license.

Thinking of this, Li Mu couldn't help but feel indignant.

The demand for e-commerce legislation has been raised for so long, why is there no actual news until now? Is it just to allow the phenomenon of online counterfeiting to become more and more serious and more widespread? If it continues like this, then the situation that I have opened for Huaxia e-commerce will eventually be led astray by those who have no discipline, once there is a shortcut to take, who else will take the right path?

The distraught Li Mu even wanted to quit immediately and go down to write a blog criticizing the sale of fake online, but after several considerations, he still resisted the impulse.

If you criticize the online sale of fakes, it will not be an internal matter in the industry, and it will involve government agencies.

Not touching politics is a string that is always tight in Li Mu's heart.

At the same time, Minister Zhen of the Economic and Trade Commission suddenly received a report from the secretary: Letao's Christmas promotion is very large, because Taobao has no activities in the same period, so the influence of Letao's promotion is extraordinary, and according to experience and visual judgment, more than 80% of the promotional goods in this event are fake and shoddy products.

Hearing this, Minister Zhen couldn't sit still.

He immediately put down what he was doing and blurted out: "Immediately publish the documents scheduled to be released in the afternoon! The special action to crack down on counterfeiting in Internet e-commerce will be launched immediately!"

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