The country responded to the WHO's announcement at great speed and immediately announced that it had entered the state of disease control, which gave Li Mu great confidence.

Li Mu is only a businessman, and he is not capable of directly contributing to the country on disease control issues, but because he is a businessman, he can crack down on the profiteers who are currently making black money in China through commercial interference in the market situation.

On the one hand, he cooperated seamlessly with Yang Ma and efficiently transmitted information related to the epidemic, and on the other hand, he unconditionally and resolutely cooperated with the will of the country, using online channels to popularize the actual situation of the epidemic to the people, smashing those incendiary rumors, so that the people can look at the epidemic rationally and prevent the epidemic scientifically.

Subsequently, Li Mu immediately convened an internal meeting to bring together the management of Muye Technology and Taobao.com, convey the spirit of the superiors, clarify the core main line of the two companies unconditionally and resolutely cooperate with the will of the country, and require all employees to fully cooperate with the disease control policies formulated by the state.

At the meeting, the public relations director conveyed the specific needs just sent by Yang Ma, in addition to hoping that Makino Technology would cooperate with the release of the national disease control plan, Yang Ma also hoped that Makino Technology's YY and YY network could fully cooperate with Yang Ma to carry out epidemic broadcasting and related publicity, and give full play to the advantages of fast, efficient and centralized consultation and presentation of online media.

Li Mu immediately decided at the meeting: "The public relations department immediately communicated with CCTV, first of all, we must clarify our will to cooperate 100% to the end, and also convey it to CCTV, we can make a special page on the YY network, for the development of the epidemic, we can play detailed epidemic consultation 7*24 hours in this page, and at the same time, we can do it at the fastest speed, the latest consultation will be conveyed to all netizens, if they agree, and are willing to share with our consultation, our special page can be launched immediately." ”

The person in charge of the public relations department immediately said: "Then I'll confirm with the interface person of CCTV immediately." ”

Li Mu nodded and added: " By the way, you remember to inform me,Our YY pop-up window push depth customization space is very large,Not only can you push separately in the specified area according to the user's login IP,You can also determine the user's permanent residence area according to the user's long-term active IP address,Specify the permanent population of a region,If CCTV has information that wants to be sent to users in a certain area,Or formulate to send to users who are often active in a certain area,We can do the greatest degree of cooperation。 ”

The person in charge of the public relations department immediately said: "Okay, Mr. Li, I'll communicate with them." ”

Seeing Li Mu nodded, the person in charge of public relations immediately got up and left the conference room and contacted the interface person of CCTV in private, so as not to interfere with the normal progress of the meeting.

Li Mu continued: "The next step is to test our Taobao network and Taobao logistics, the news is released, the price of epidemic materials in various places will definitely usher in a new round of soaring, so we must be prepared, as soon as tonight, we will intervene in the price of the terminal market!"

Senior Brother Liu hurriedly reported: "At present, Taobao's major warehouses are fully stocked, and the special page of the website has also been developed and tested, once we announce the sale, it can be immediately launched for users to place orders, and Taobao logistics employees around the country have also entered the preparation stage, once the sale ushers in the peak of orders, our logistics team will go all out to operate efficiently to ensure the transportation and delivery time of epidemic material orders." ”

Li Mu nodded and said, "Although we have sufficient stocking, once people across the country are affected by the epidemic and rush to our platform to place orders, our stocking will definitely not be enough." ”

"Yes. Sect Master Lei spoke a non-standard Mandarin and said very seriously: "Our current stocking is sufficient under the premise of rational purchase by the people across the country, but under the panic buying mood of the people across the country, I am afraid it is only a drop in the bucket." ”

Li Mu very much agrees with the view of the leader of the Lei sect, some people are prone to excessive panic, resulting in excessive consumption, in 2011 Fukushima nuclear leakage, the whole country people rushed to buy iodized salt at a high price, as a result, some people because of the hoarding of too much iodized salt, eat until 2016 did not finish, if the proportion of such people is a little higher, the country's materials may not be enough, and finally wait for the epidemic to pass, After the price falls, those people who rush to buy a large amount of materials at high prices and hoard them are afraid that they will regret their green intestines, and the happiest are the black-hearted businessmen who made a lot of money during the special period.

So, Li Mu asked Sect Leader Lei: "Mr. Lei, do you have any good ideas and suggestions?"

Lei said: "Mr. Li, hunger marketing can bring huge market demand in a very short period of time, so many businesses like to use hunger marketing means, the current market for epidemic prevention materials is like this, black-hearted businessmen raise prices, use the people's fear psychology, to achieve the purpose of hunger marketing, as the country announces the progress of the epidemic, When the time comes, in the face of such a hungry market demand, it is impossible for us to feed the people of the whole country, so we can only find ways to guide. ”

Li Mu knew that Sect Leader Lei was a master of hunger marketing, and he could play hunger marketing superbly, so he must also have some experience in how to crack hunger marketing, so he asked him: "In your opinion, how can we guide the people not to overestimate their needs for these materials?"

Lei said: "I haven't thought of a specific method very clearly, but the core point is very clear: hunger marketing is the seller to create a sense of hunger for consumers, so that consumers compete to buy, but in fact, the vast majority of users may not be hungry in this regard, just in the illusion of the seller's guidance, we want to break this trouble, we must find a way to let the people come to their senses, rational treatment of their real needs! ”

Li Mu nodded thoughtfully, frowned and was silent for a long time, pondering and meditating.

Although Sect Leader Lei did not give a practical solution, the core ideas he put forward gave Li Mu a lot of inspiration.

The so-called hunger marketing, as he said, is to make consumers feel hungry, so that they are driven by hunger, irrational gulp, at this time, the most important thing is to let the people return to rationality, as long as they return to rationality, users will no longer be affected by the false hunger trend created by the seller.

After thinking for a moment, Li Mu suddenly had a complete response plan, and after sorting it out in his mind, he immediately said excitedly: "There is a solution!"

Ten minutes later, the entire conference room was relieved, Sect Master Lei repeatedly figured out Li Mu's solution, and felt particularly amazing in his heart, and couldn't help but admire: "Mr. Li, your solution will definitely bring a huge cooling effect to the market, but then again, now many profiteers are hoarding materials at high prices, in vain trying to sell them at a higher price, if Taobao with this set of plans to make a combination punch, many profiteers are afraid to jump off the building!"

Li Mu sneered: "I'm only responsible for bringing prices back to their original shape, as for what will happen to those traitors, it's not for me to worry about!"

Li Mu had already made such psychological preparations when he decided to contribute to SARS, from the point of view of the price issue, there are only two results, either to pit the masses of the people and fatten a small number of black-hearted profiteers, or to let these black-hearted profiteers lose money and go bankrupt, and give the masses of people a fair market environment, Li Mu naturally chose the latter without hesitation, as for what kind of negative impact this will bring to the profiteers, Li Mu will not have the slightest sympathy!

……

Before the meeting ended, the public relations department received a reply from Yang Ma, who was very supportive of YY's online launch of a special page to disseminate the government's decisions to netizens on the Internet, and at the same time, Yang Ma was also willing to consult and share with YY to support YY's 7*24-hour rolling broadcast of the epidemic;

Now, YY.com and Yang Ma are combing through the collection of confirmed and suspected case information in various places, and the page will be launched soon, and in ten minutes, the epidemic broadcast of YY.com will be launched.

At that time, YY will broadcast the confirmed confirmed cases and suspected case information from the hospital system in various places confirmed by YY and CCTV 7x24 hours on a rolling basis, so that the public can know the seriousness of the epidemic on the one hand, and remind the local people on the other hand;

At the same time, more than 90% of Taobao logistics' couriers across the country are working normally and on call at any time, and they have received the company's free epidemic prevention kits, each of which contains N95 masks, gloves and disinfectant, hand sanitizer, alcohol non-washing disinfectant and other materials, and all of them are three-person portions, that is, Taobao will be responsible for their employees and their employees' families, at least to give them abundant epidemic prevention materials, so that they do not have to worry about crazy prices.

Moreover, from today, until the WHO announced that the epidemic has been effectively controlled on a large scale and lifted the alarm, all Taobao employees enjoy three salaries, extraordinary periods, these couriers, logistics workers can get three days of salary in one day, and the company also issued a "special period of full attendance award", from today, to the end of the alarm, all working days to the post of employees, will be lifted after the alarm to receive two thousand yuan full attendance award, if the period of leave, you are not entitled to enjoy.

This year, the per capita monthly salary in Yanjing City is just 2,000 yuan, the per capita monthly salary at the local and municipal levels is more than 1,000 yuan, and the township unit is about 600, and the 2,000 yuan full attendance award is a lot of income for Taobao logistics employees around the country, not to mention that there are three salaries.

The employees of Taobao Logistics were overjoyed, the vast majority of them were high-spirited, without the slightest retreat, Li Mu knew that this had a lot to do with money, but it was also undeniable that the greatness of these ordinary people was great.

The three salaries are to affirm the employees' very practical efforts, and the full attendance is to give the employees to adhere to the faith, in extraordinary times, money is not the most important, but this is also the best return for employees that Li Mu can think of.

Ten minutes later.

YY.com's "Epidemic Broadcast" function is officially launched!