Guan Qing burped and lay on the bed, her bad mood could always be digested by a simple meal, and she was surprised by the power of this ability. The next day, all the unhappiness disappeared without a trace.

Guan Qing stretched her waist, feeling that the vitality in her body was like the morning sun, with the ability to penetrate everything.

Guan Qing has a very important task today, she is going to visit Manager Chen, who has a good taste. She had already called the company and learned that Manager Chen was in an office in the west of the city today.

This office is located in the middle of nowhere, and Guan Qing took a few turns to find a place. The staff received Guan Qing and told her that Manager Chen was attending a meeting and asked her to wait for a while.

The waiting time was long, Guan Qing sat on the sofa, bored looking at the decorative paintings hanging on the wall.

These decorative paintings are mainly rural themes, and most of them reflect the scenes of harvest and harvest, with vivid colors and realistic techniques. There are also several photos on the counter of tall and brightly dressed women, posing for pictures with various figures, smiling brightly.

Guan Qing guessed that the protagonist in the photo was the person she wanted to meet.

The decoration of the entire reception hall is also in the main color of sauce red, with red solid wood furniture, and a string of decorations resembling red peppers are hung on the wall, which is a festive and joyful local atmosphere.

Guan Qing counted the red peppers on the wall from top to bottom, from left to right, and when she counted to three hundred and nine, the staff answered the phone and said that Manager Chen had finished the meeting and let Guan Qing in.

Taking a deep breath, Guan Qing walked into the office of the marketing department and saw a tall, plump woman sitting at a desk, with thick lips, a round face, a dark complexion, and although she was wearing a jade bracelet on her hand, it did not make her look more elegant, but made her bulging wrists appear thicker.

The image of a typical Northeast female man.

Guan Qing knew that the best way to deal with this kind of fast-talking northerners was to get straight to the point, and beating around the bush would only increase the other party's disgust.

Guan Qing introduced herself and said what she meant in a few words.

Manager Chen said with a calm face, "What about Yu Ying'er, does she have no face now?"

Although the previous orders were all made by Yu Yinger, Yu Yinger never wanted to talk to Manager Chen, let alone come to the door in person, everything was negotiated through QQ, and the documents were uploaded through the Internet, so Manager Chen had never met Yu Yinger.

"In the future, my company's business will be taken over by me, I am new to the first place, if there are any shortcomings, please ask Manager Chen for advice. ”

Manager Chen was aggressive, "Don't say polite words, I was about to call you Mr. Han, since you came, I will directly tell you, just now our general manager held a regular meeting, very dissatisfied with your company's usual delayed work style, I also criticized the advertising business." I think this responsibility should be borne by you, and from today onwards, if you can't satisfy me, I won't pay for this year's advertising.

Manager Chen had just been reprimanded by the boss for a call, and when he couldn't find anyone to vent, Guan Qing came to the door.

Mark good taste is still in arrears of hundreds of thousands of yuan of advertising fees have not been paid, although this is not a large amount, but for the company, the loss of Mark good taste this old customer for many years, means that the company has lost the competitiveness of the past, in today's advertising company competition in the market, reputation is the most important thing for the company, which is why Wang Yigang is unwilling to give up this customer.

Guan Qing said, "I am not here to ask for advertising fees today, but to apologize to Manager Chen, and at the same time discuss with Manager Chen to see if there are any other areas that we need to improve." ”

Guan Qing was polite, and Manager Chen's anger was reduced, but an apology could not solve the problem, and on the territory of Mark Haowei Company, all the rules had to be set by her.

Manager Chen said, "There is nothing to discuss, in a word, I am not satisfied with your design, change it, and I have to change it again." ”

"The revision is definitely needed, I just want to confirm the direction of the modification with Manager Chen, which can not only save Manager Chen's time, but also save our company's manpower. Guan Qing smiled.

She could already see that the other party was a person who was more interested in emotional thinking than rational thinking.

"I really don't understand, it's a problem that can be solved by uploading it on the computer, why do you have to make a trip, thinking that this will solve the problem, I'm busy, you know, there are a few meetings waiting for me to attend, and now I'm wasting time here for this trivial matter. ”

"It won't delay Manager Chen's time, I just think that looking at the picture on the computer will be affected by color difference and the environment, and it may be different from the real thing I see, not to mention that some problems are more clearly communicated face-to-face, I will record Manager Chen's requirements, and then communicate with the creative department to avoid deviations in the middle." ”

Guan Qing opened the briefcase, took out the computer manuscript she asked Wang Rongrong to print, and said, "These are all previously revised drafts, a total of seven drafts, Manager Chen always felt dissatisfied, I think we must have made a mistake, did not convey Manager Chen's requirements to the creative department well." ”

Guan Qing spread out the manuscripts one by one, and A4-sized paper filled the entire table, "These manuscripts have made great changes in some places according to your requirements, such as layout and background color, and some are only slight modifications, such as font shifts and shadows, although we have tried our best to meet your requirements, but unfortunately, it always backfires, I think it must be that we do not understand your requirements thoroughly enough, so I came this time to ask Manager Chen for advice." ”

Guan Qing took out a notebook and pen, meticulously like a reporter interviewing celebrities, ready to carefully record every sentence of the other party.

The attitude and choice of words are impeccable.

Manager Chen took a few drawings in her hand and looked through them, and after revising the poster so many times, she had forgotten what the original draft was like, and in her opinion, all her dissatisfaction was due to the low professional standards of the advertising agency personnel and the perfunctory responsibility for herself.

Although the other party has put forward suggestions to herself more than once, but Manager Chen, who has always been smooth sailing in her career, is very confident in her aesthetic ability, she feels that in terms of posters, she understands the market and the psychological needs of consumers better than advertising companies, but what kind of effect to make, Manager Chen actually can't say why, so every time the advertising company sends the artwork, her first reaction is that it is not good enough.

Guan Qing pointed to an artwork, "Look, this first poster, the customer service department according to your requirements, put all the products that Mark Haowei Company requires to promote, and gave a brief introduction, but you feel that the picture is too messy, and you want to focus on a few main products, we deleted some, but you feel that the retained products are not representative enough, so we revised the second draft......"

Guan Qing said the reasons why the seven posters were rejected in one breath, and then asked the other party, "Is that so?"

Manager Chen couldn't refute anything, so he could only nod.

Guan Qing proposed, "I think the reason why Manager Chen has been dissatisfied, the key is that I can't find the positioning of the product, I made an analysis report on the condiment market, I think in the current highly competitive market environment of condiments, Mark Haowei should make a poster advertisement suitable for its own business strategy, rather than blindly following the trend, and other condiments are similar to advertising." ”

Guan Qing opened the laptop and showed the current posters of several condiments that are selling well to Manager Chen, and finally suggested that a product with unique characteristics should be selected, and on the basis of continuing the original style, combined with the characteristics of the new product, a poster containing new slogans and new highlights was created.

Manager Chen flipped through the analysis report and was still positive about the exhaustiveness of the data and the pertinence of his views.

The brand she runs has been in a situation of survival for many years, and her marketing model has always imitated the style of big names, and the advertising agency has not done any positioning for herself, so she has always followed her feelings.

After consideration, Manager Chen finally decided to make a promotional poster with red as the main product with a hot pot base recently launched by Mark Haowei, and Guan Qing followed the previous poster as a model, and finalized the general layout and style with Manager Chen, and Manager Chen decided to let the company try again.