Beverly Hills, the hotel where the crew of "Heroes" stayed, there were many visitors today, and everyone couldn't wait to send congratulations when they saw Zhang Guoshi and Zhang Baihat.

"Congratulations, Director Zhang. ”

Jet Lee specifically called: "We are now box office champions. ”

Director Zhang knew that Jet Lee was more famous than him in Hollywood, and said politely: "Happy, happy!"

After saying a few polite words and putting down the phone, Zhang Guoshi had a feeling of raising his eyebrows and exhaling that his waist could stand up very straight.

first won the Oscar nomination for Best Foreign Language Film, and then won the first place in the North American box office, he is the first director in the Oriental mainland!

Although it is said that the actual first person in the East is Ang Lee, Ang Lee's nationality is not American, but it is no different from American.

When the news reaches China, it will definitely fry the pot, right?

Looks like I'm going to have to go back home next week.

All eyes will be on it, return to its hometown with honor, return with honor, and win glory for the country......

Zhang Guoshi's mind instantly flashed countless words representing glory, how many years has he not been excited by the honor brought by the movie?

Wealth does not return to his hometown, just like a night walk in clothes!

In any case, we must go back before the Oscars, at least let those people in the circle understand who is the leader of the mainland director industry!

Zhang Baihao knocked on the door and walked in, Zhang Guoshi's old-fashioned face bloomed with a smile brighter than a flower, and said: "Have you seen the notice from the embassy film?

Probably because he was too excited, Zhang Guoshi stepped forward, grabbed the old man's hand tightly, and shook hands with him vigorously!

"I saw it, it's amazing!" Zhang Baihao is a businessman, and he pays more attention to actual benefits, far less excited than Zhang Guoshi, and said: "I really didn't expect it to cause such a big sensation." I have just communicated with Embassy Pictures that the theaters of "Heroes" will continue to expand, and next weekend it will definitely surpass "Crouching Tiger, Hidden Dragon" and become the largest Chinese film screened in North America!"

He knew that Zhang Guoshi was his dependence, and said: "Old Zhang, you have created a miracle!"

Zhang Guoshi's old-fashioned face was just smiling, who would be unhappy at this time?

Zhang Baihao did not hesitate to praise: "Director Ang Lee grew up in the United States and holds an American passport, while Lao Zhang, you are a director with a pure oriental background, and the expression is also a purely oriental thing, which is really for our domestic film chief." ”

While smiling brightly, Zhang Guoshi has not forgotten one key thing: "domestic ......"

Zhang Baihao understood what he meant, and said: "Don't worry, I have already asked the major domestic media to inform us of our achievements!"

It's also a good opportunity to expand the visibility of the new picture company.

"Back when I was working on Happy Times a few years ago, I realized that Hollywood movies were making a bigger and bigger impact. Zhang Guoshi suddenly became taller: "Although there is a quota in China at present, Hollywood films are competing with Oriental films in an all-round way, and the most affected are Oriental art films. So, I've always felt that I should do something for Oriental cinema and make a film that has a box office, and it must contain real Oriental culture and a variety of artistic elements. ”

He said heavily: "Heroes lived up to our expectations!

Zhang Baihao knows very well that after this "Hero", Zhang Guoshi will inevitably become the banner of oriental films.

The director's salary, which New Picture has long paid, and the fame, "Hero" has been a huge success in the Oscars and the North American market.

The person opposite is really the biggest winner, fame and fortune!

What about the new picture company? The fame is there, but what about the profit?

Thinking of this, Zhang Baihao felt that it was necessary to let this banner man of oriental cinema understand how much he and his new picture company had done for each other and how much they had sacrificed.

Waiting for Zhang Guoshi to calm down a little, Zhang Baihao deliberately let out a long sigh and said: "I read the estimate of one of the most reliable companies in the United States today, and said that the North American box office of "Hero" will not be less than 60 million US dollars?"

"So high?" Zhang Guoshi was still immersed in the afterglow of excitement and excitement, and he didn't notice the hidden meaning of Zhang Baihao's words at all, but asked with great interest: "If you convert it into soft sister coins, how many hundred million? 400 million?"

Zhang Baihao was speechless for a while, and did not answer his question, but said: ""Hero" has achieved such a good box office in North America, but it can't bring any revenue to the new picture. ”

As soon as these words came out, Zhang Guoshi was stunned for a moment, and then reacted, in addition to the copyright of the East, they sold all the other distribution rights of "Hero" to Embassy Pictures!

The North American box office may be $60 million, but what about the markets in other countries and regions? Of the more than $100 million in box office revenue, they only sold $5 million!

This embassy pictures made a fortune!

"Lao Zhang, we were careless this time. Zhang Guoshi's own business attributes are not bad, and said: "I didn't expect that the bulk of the final profits would be earned by foreigners." ”

Zhang Baihat stopped and said: "Fortunately, it can bring us enough reputation, and selling out the copyright is also a last resort, after all, we have no ability to distribute overseas." The high investment in "Heroes" also forced the new picture to take this approach to recoup the funds. ”

Zhang Guoshi nodded slightly, the old man was really facing too much pressure.

"Such a large investment is the first time in the history of oriental film, we have borrowed a lot of money from the bank, and the financial pressure is very high. Zhang Baihat said slowly: "At that time, we only had two ideas: one was to make a good movie, and the other was to quickly recover the funds, without thinking about anything else." We must learn the lessons of "Hero", and try to avoid the way of selling out copyrights in the future and adopt a more flexible way to cooperate with foreign companies, and not let foreigners make all the money. ”

Zhang Guoshi first agreed: "Yes!" and then said: "If it wasn't for Harvey Weinstein making trouble, we might have sold it for a better price." ”

"That shameless liar, despicable bastard!" is exalted to Ronan Anderson to be a liar and a bastard!"

"You don't have a problem with Ronan Anderson? Zhang Guoshi asked.

Zhang Baihat shook his head: "I have envy, jealousy, and regret not selling for a higher price, but I don't resent Ronan Anderson." Ronan Anderson did not do anything to maneuver, but was very particular about business reputation, and even when it was so unfavorable to us, he still maintained his credit and offered a price of $5 million, which is enough to prove the sincerity of their cooperation. ”

Zhang Guoshi nodded slightly, Ronan Anderson in this deal, really convincing.

"Ronan Anderson has proven to be a trustworthy collaborator with an excellent vision. Zhang Baihat shook his head with a smile and said: "We will cooperate with Hollywood in the future, Ronan Anderson and his company are the first choice, but the films he likes must be sold at a high price!"

Zhang Guoshi said: "Yes! There can't be a second "Hero". ”

Zhang Baihat said: "And Harvey Weinstein." Lao Zhang, you must have a lot of interviews when you go back this time, and you tell the media about that bastard's deceptive way, which will also help you get more recognition in the circle. ”

Zhang Guoshi laughed and said, "I will definitely expose the true face of that bastard in China to prevent more people from being deceived." ”

This kind of good thing that pushes the boat down the river and helps to erect a higher prestige in the industry, why not do it?

"Lao Zhang, have you thought about what to shoot in the next film?" Zhang Baihao suddenly asked.

"Martial arts!" Zhang Guoshi already had an idea: "It's still a martial arts movie! This is the genre that has been successfully grasped the most." ”

Zhang Baihao also thought so, and said: "I'll find a chance to have a good talk with Ronan Anderson, you try to get the script and production plan quickly, this time you must take advantage of the momentum of the big sale of "Hero" and sell it at a good price!"

Zhang Guoshi pointed to his head: "Don't worry, I have almost conceived the story and plot." ”

With the stellar box office in the first week of the expanded release, the number of theaters screened in North America increased to 2,680 by the second weekend, driven by the active contact of the embassy films.

This has squeezed into the ranks of first-line screenings.

No matter where the film comes from or what style it is, as long as it can bring enough audiences, it is a good movie that is worth investing resources.

On the second weekend after the expanded screening, thanks to a relatively good reputation and increased theaters and film schedules, the North American box office trend of "Hero" was generally stable, down less than 50% from the previous weekend, and took another $13.67 million in North America, and continued to top the North American box office list.

Combined with the previous weekday gains, the North American box office of "Hero" just exceeded $40 million.

The North American box office share was enough for Embassy Pictures to recoup all of its investment.

This is also the second Chinese-language film successfully operated by Embassy Pictures, and the eyes of many Hollywood distribution companies have quietly turned to the East, eyeing those Chinese-language film projects that are likely to be big hits.

Embassy Pictures acquired not only the North American distribution rights, but also other international distribution rights except for the Eastern market.

At the same time as the North American box office, the film has appeared in several large overseas film markets such as Europe, Latin America, East Asia and Australia.

In Australia, "Hero" earned $2.26 million in its first weekend, the United Kingdom earned $2.81 million, Spain added $810,000, France reported $1.92 million, Germany lost $1.89 million, and Italy received $2.1 million.

Excluding the Oriental market, in the first week of overseas painting, "Hero" received $17.26 million outside North America.

Over time, the film will be screened in more countries and regions.

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