Chapter 550: The Power of Capital
As Li Mo guessed, although Zhong Lifang is currently working for Molong Media, her dream is deep in her heart...... Or rather, an obsession, but it has never gone away.
Although Zhong Lifang has been working seriously and conscientiously since joining Molong Media, for her, these things are just because of professional ethics.
In short, these things are just for Li Mo's sincerity and the high salary of the chief financial officer.
In the depths of her subconscious, whether it is for the current company or for Li Mo, the boss, she still lacks a certain sense of belonging.
In other words, Zhong Lifang still misses his former employer, that is, his first job after graduation.
Originally, in addition to the short experience in the marketing network department of Phoenix Satellite TV in the early years, Zhong Lifang's life in her thirties, the most golden and the most influential ten years for her were spent in the Mustang Galloping Company.
In Zhong Lifang's heart, she has always hoped to develop with the company she works for, and eventually stand at the top of the industry.
Originally, when the wild horses were galloping, Zhong Lifang once thought that her future would be this company.
When she joined Mustang Galloping, the company still had only a few employees, and its main business was documentaries, or helping TV stations do some outsourcing programs, but in just a few years after she joined, the company's actual business has touched all aspects of the film and television industry: film and television production, performing arts agency, advertising agency, magazine operation, etc.
The four major business sectors of advertising, TV dramas, movies and cinemas have developed steadily, and the rapid growth of TV series and film business has also made Mustang Gallop from a rising star in the film and television industry to the object of competition from all walks of life.
With Zhong Lifang's efforts, Pony Galloping completed a financing of 7.5 billion yuan, and more than 40 institutions participated in the competition, which was the most "tragic" competition in the investment industry at that time.
And that, so far, Zhong Lifang thinks he is the closest to his ideals.
When Mustang Gallop introduced many financial institutions such as Jianyin Culture, and signed a VAM agreement with them with the goal of listing, everyone, including Zhong Lifang, had no doubt that Mustang Pentium, under the leadership of Li Ming, would inevitably be able to complete the VAM goal, use the attention of capital, borrow chickens and eggs, prove to everyone the strength of Mustang Pentium, and finally embark on the road of success.
…… Even when the progress of Mustang Galloping is slightly delayed before the expiration of the time limit due to the narrowing of the IO review and its own problems, Zhong Lifang, who is well versed in the operation of capital, still firmly believes that from its own interests, capital will eventually make the choice that best suits their interests......
However, Li Ming's sudden death changed the trajectory of many people and many things.
In the original time and space, because the infighting of the wild horse galloping lasted longer, the destruction power was greater, and the scope of involvement was wider, Zhong Lifang at that time finally gave up the plan to continue to stick to the wild horse galloping after nearly two years of waiting for the results, and started from scratch at the age of forty to create the Junshe culture.
And in this time and space, after Zhong Lifang was regarded as a threat by the Li sisters because of her own position, and was swept away, her life actually had a turning point.
It's just that before Zhong Lifang came up with the idea of starting his own business, Li Mo, who had already pushed the wild horses behind her back, and intensified the infighting, appeared in front of her with Zong Shuai, invited her to join Molong Media with great sincerity, and gave her a competitive salary and corresponding power.
So, half out of consideration for the team, and half because of Zong Shuai's 'beautiful man plan', Zhong Lifang got on the thief ship of Molong Media......
Now that half a year has passed since Li Ming's death, Zhong Lifang, whose brain has gradually calmed down, naturally remembers his original intention when he first entered the workplace......
Then, Zhong Lifang began to feel that he needed to have a good understanding of what Li Mo was thinking.
Then, Li Mo returned to the imperial capital from the magic capital with the idea of acquiring Shengda Literature, and immediately convened the executives to start soliciting opinions......
Let's say that Li Mo is sacrificing his own face this time, so that people can unknowingly pass a crisis that may lead to the loss of senior talents in the company......
…………
First of all, from the perspective of capital operation, it is absolutely undesirable to place most of the company's cash flow output in the game sector similar to Li Mo's previous practice.
Even if he knew that "Dota Legend" and "Honor of Kings" could be popular for n years, in the eyes of truly experienced financial experts, this approach was simply child's play.
You say that if your game can be popular, it can really be popular?
Figure out, the same game mode, you can do, why can't others?
If one day in the future, suddenly a company's product is more popular in the market than yours, and the number of players who pay for it is larger, and your product is not popular at that time, then your company's capital chain will not be broken?
There's an old saying that goes: you can't put all your eggs in one basket.
In the capital market, this old saying has a more famous extension: the safest way is to use other people's chickens to lay your own eggs......
Even if the chicken flies and the egg is beaten in the end, it is someone else's chicken......
…… Toss it up, anyway, it doesn't feel distressed.
That's why all companies that are growing are looking to go public.
Borrowing chickens to lay eggs and drawing cakes to make money, this is the way capital plays.
Secondly, from the perspective of the company's development, becoming bigger and stronger, financing and listing are also necessary.
The more financing, the more optimistic the outside world is about the future development of a company;
The more people are willing to invest money at you, the higher your status in everyone's minds;
This is basically the same as the fact that in the eyes of banks, the more people who borrow more money, the more reliable they are.
In the film and television media industry, this sentence becomes: instead of letting the works produced become the company's signboard, it is better to make your company's name a golden signboard.
In the early days of Xiangjiang films, the words 'Shaw Brothers must be a good film' can really be regarded as a guarantee of the quality of the film for a certain period of time......
The works produced by Molong Media today, whether it is variety shows, games or movies and television, have no bad returns, which is completely a golden sign that cannot be bigger.
If we don't take advantage of the company's upward period and the outside world is unanimously optimistic about seeking financing and expanding the scale, will we wait until we encounter setbacks and are not optimistic about this step?
Even Li Mo can't guarantee that he won't fail one day in the future.
The empire of light and shadow of China Entertainment
The empire of light and shadow of China Entertainment