Chapter 93 Advertising Tenders

In the splendid meeting room, there was a lot of people, and countless business people in suits and leather shoes laughed and talked with each other.

The TV station's cameras are ready in all directions, ready to record the live footage of the Giessen TV tender.

In the front row of the press gallery, reporters from major media held their cameras and looked for the focus of the major enterprises present.

……

In the living room, it was very lively.

Lao Kong was puzzled: "So many people?"

Song Dong exclaimed: "This bidding meeting is much larger than the scale of "Super Star Eight Points"!"

Li Li asked the staff in the station: "Excuse me, how many companies are here today?"

The staff was also unsure: "Mr. Li, as of 5 o'clock in the evening, a total of 88 corporate delegations came, including 28 local enterprises and the other 60 flew from other places. However, I heard from the supervisor that there are still some companies that have temporarily requested to join the bidding meeting, some have already arrived in Spring City, and some are flying in the sky. I estimate that there must be about 100 in total!"

Li Li nodded, "I really didn't expect this tender to be so popular." ”

The staff praised: "Mr. Li, the key is that you are too powerful. I had just listened to their conversation, and I asserted that we would be shopping tonight.

Everyone has said that our station's "Movie Guide" has a huge advantage in the theme of the program, and it is born with a super high degree of topicality. Other variety shows have to deliberately create topic heat through plots such as mentor tearing, which is too low! ”

Li Li asked, "What else did you say?"

Mr. Du of Luo Jiani said that our show has great potential to continue to become popular, because each issue has a new national topic, which can well arouse the discussion of countless netizens. They're bullish and the space has to be grabbed!"

Song Dong was a little excited: "Once, everyone said that film review programs were too niche and couldn't be big, and even we thought so." But look at the present, look at the room full of businesses in the conference hall! We've all got swollen faces!"

"What niche public, if your show is really exciting, the niche will become the public, your show is not good, and the popular entertainment variety show will also pounce on grandma's house!"

Lao Kong said with emotion: "It's not what it used to be, it's only been two months! Two months ago, we were all going to be given up by the station, and the editor-in-chief had changed jobs, and what about two months later? We're awesome! It's still awesome to this extent!"

Xia Xue smiled: "The editor-in-chief regrets dying! Life is so dramatic, haha!"

……

Colleagues were chatting, and the director led a group of people over quickly.

The director said: "Xiaoli, this is Mr. Sun of Myle Potato Chips." ”

Li Li greeted him, "Mr. Sun is good." ”

"Hello Mr. Li, I almost missed the time. Wow, you're better looking than you look on TV?"

"Don't make fun of me. ”

Mr. Sun's eyes glanced indoors, startled, and a dirty word accidentally popped out of his mouth, ", so many people?"

The group of Myle potato chips instantly became nervous, and the competition may be particularly fierce tonight.

Mr. Sun and his entourage walked into the conference hall, and then five or six companies hurriedly walked in one after another.

It's about to be 7 o'clock, and Li Li was about to go to the bathroom, but saw Ma Duoduo leading the Soyu video team to come belatedly.

Li Li was a little surprised: "Senior sister, why are you here for Soyu Video?"

Everyone in the Soyu video team smiled thickly, making Li Li laugh confused.

Ma Duoduo said: "Junior brother, we are just here to join in the fun." ”

Fun?

This group of people actually came to see how cheap they were to search for entertainment videos.

As the first cooperation platform of "Movie Guide", a month and a half ago, they obtained the exclusive naming rights of the program at a price of only 10 million, and obtained the exclusive copyright of online video at a price of 10 million, counting the additional incentive clause of 8 million, they harvested the core value of "Movie Guide" with a total of 28 million.

At this moment, the price at which I signed it was too cabbage!

Nowadays, 28 million can buy the exclusive naming rights of "Movie Guide", can you buy the exclusive copyright of online videos, what are you kidding?

Even if it is estimated that 80 million will not be able to buy the exclusive naming right, let alone 28 million harvest naming rights and network copyrights.

The senior management of Soyu Video is going crazy with joy, and this cooperation has made a lot of money!

Soyu Video came here today, somewhat gloating, but it was also out of curiosity about the bidding meeting.

Moreover, Zhang Chaoyang, the boss of Soyu, heard that he was taking a plane to Chuncheng, so he should be about to arrive.

When Soyu Video and his party walked into the conference hall, the room was full of envy, jealousy and hatred.

But there is no way, who let the family discern the pearl to start early? What once seemed to be a big gamble, I didn't expect to pick up a big bargain!

Soyu Video and his party sat down in their seats, and their relaxed and joyful state was completely different from all the companies in the audience, and the others were really regretful and angry!

At 6:55 p.m., the companies returned to their seats and prepared to bid.

At this time, the staff walked to the stage, "Entrepreneurs, I'm very sorry, our bidding will be delayed to start at 8 o'clock tonight, there are several companies on the way, they will arrive soon, sorry!"

Well, let's wait.

Tonight, the owners of a small number of enterprises attended directly in person, and a few were particularly famous.

At 7 o'clock, Chen Ao of Jumei Youpin walked into the conference hall;

At a quarter past 7, Zhang Chaoyang, the star boss of Soyu Video, also arrived;

At half past 7, Huang Zhang, the owner of Meizhu mobile phone and the legendary entrepreneur, appeared in the public eye for the first time;

……

Invited reporters from various media outlets frantically took pictures, never expecting several legendary bosses to be present in person.

At 8 o'clock in the evening, the advertising bidding meeting officially began, and it was Liu Yawei who presided over the bidding meeting.

Liu Yawei dragged a long snow-white skirt to the front of the stage, and after saying some of the usual opening remarks, she said:

"Tonight, our "Movie Guide" will have a total of 12 advertising slots for bidding.

Among them, the host's clothing sponsorship advertisement, one.

The advertisements inserted in the middle of the program, each ad is 15 seconds, a total of 6, including two prime-time advertisements.

Countdown before the start of the program, 60 seconds, 1 bar.

……

In order to ensure the consistency of the "Movie Guide" program, we have only added 12 new advertising spaces, which are scarce and precious, and we hope that the companies present will actively bid for it. Thank you for your support!

Let's first conduct the bidding for the host's costume sponsorship, with a starting price of 1 million, starting now!"

The auction began, and tension instantly became in the conference hall.

Li Li and his colleagues stood at the door, looking inside curiously, praying in their hearts not to be too low, otherwise it would be difficult to say!

In the hall, the manager of Yameng clothing took the lead in raising a sign and said: "1.1 million!"

Whispering laughter rang out in the hall.

It's too little, the starting price of 1 million is just what Taili means, don't you really rub it up from 1 million?

The corner of the general manager of Gentleman's Clothing secretly twitched, and he held up the card: "3 million!"

Liu Yawei: "The gentleman's costume has arrived-"

Before Liu Yawei's words fell, the manager of the six wolves costume had already raised his card: "3.5 million!"

"Okay, 3.5 million! The six wolf costumes are out to 3.5 million!!"

The general manager of Lepai men's wear raised his right hand: "3.8 million!"

Six wolf costumes: "4 million!"

……

Meiyu Cosmetics: "5 million!"

shouted 5 million, Li Li finally breathed a sigh of relief and reached the standard!

For a second-tier platform like Jisen Satellite TV, the advertising fee of clothing sponsorship reaching 5 million is indeed up to standard, and no matter how high it is, it is not much higher.

This can't be compared with the four David TV, too disparity.

thought that this auction price should be about to fall into the hammer, but everyone in the stage never expected that the auction sponsored by the host's clothing was far from over!