The dynamic world can put down more than 300 game machines, the area is naturally not small, and the 10,000 yuan in Li Ming's hand is not enough to pay the rent deposit, not to mention the transfer fee and follow-up operating expenses.

However, everything can be tricked.

Yao Yi showed an old fox's smile and said, "If you can't pay the transfer fee, then you won't pay it." ”

"Uh, didn't you just say that I should take over the arcade run?"

"yes. ”

"If you don't pay the transfer fee, how can you take over?" Li Ming was dizzy, unable to understand Yao Yi's thoughts, "Besides, you have also seen that the dynamic world is like this, no matter how you operate, it is a loss, and it has been eliminated by the times." ”

"That's not necessarily, domestic arcade halls are generally in a state of loss, but most of the arcade halls on Hijima remain profitable, so the key is to look at the management and operation model. ”

Yao Yi doesn't know much about the game industry, but he knows one thing: arcade culture is still prevalent in Rijima, and even becomes a part of the city's culture.

Li Ming never doubted Yao Yi's words, and when he heard that the arcade hall still had the possibility of making a profit, he raised his interest.

"You mean, by learning the business model of the Hijima Arcade, you can turn the dynamic world into a profit?"

Yao Yi raised his index finger and shook it, as if returning to the podium.

"Of course not, there are differences in national conditions, and it is faster to rigidly copy and die, not to mention anything else, the monetary structure is a big problem. ”

"Monetary structure? uh, you're talking weirdly right now, no, what does this have to do with arcades?"

"It's a big deal. ”

Yao Yi smiled again, young people are simple-minded, always look at problems in isolation, and don't know how to do business in combination with policies and trends.

"The monetary structure of Hijima is as follows: banknotes come in denominations of 10,000, 5,000, and 1,000, and coins are 500, 100, 50, 10, 5, 1. The biggest difference with our domestic RMB is not the denomination of banknotes and coins, but the fact that Hijima Masafu does not issue banknotes of the same denomination as coins. ”

"Oh......"

Li Ming frowned, as if he was thinking, but Yao Yi knew that he had no clue, so he continued: "Do you know what this means? It means that there will always be a large handful of coins in the wallet of Nichishima consumers, for example, if you buy a pack of snacks priced at 300 yen with a 1,000 yen banknote, the convenience store change will never be a banknote, but a 500 yen coin and two 100 yen coins, what if you buy another pack? Then you will have four 100 yen coins left in your hand." ”

"As a result, you'll always have a dozen or even dozens of 100 yen coins on you, and most of Hijima's arcades don't use tokens, but pay directly with 100 yen coins as the basic unit. So, what do you do when you see an arcade machine and you happen to have a handful of coins on you that you can't dispose of?"

"I'm going to play with the coin for a while. Li Ming suddenly realized, "It turns out that the currency structure really has something to do with the arcade!

"It's very important, I'll tell you a story and you'll understand. ”

Yao Yi recalled for a moment and told Li Ming about the classic cases he had heard when he was studying business.

"From 1979 to 1981, the U.S. imperialists issued a large-scale one-dollar coin called Susan.B.Anthony.dollar, but this coin failed in design, and it was close to the size of the Washington 25-cent silver coin, which was very inconvenient to use, so consumers and merchants did not like it, and finally had to cancel. In the past few years, due to the poor circulation of coins in the market, the efficiency of the American imperial arcade industry has plummeted, and there is a saying that the recession of the arcade industry in those years indirectly contributed to the collapse of Atari. ”

Since then, fiat currency exchange for tokens has become mainstream, with the exception of Hijima, and as a result, Hishima's arcade culture has survived, and it is alive and well. ”

Yao Yi spoke in a simple and easy-to-understand manner, and Li Ming quickly sorted out the logical chain and asked: "What about us? The circulation of domestic coins is much better than that of the US imperialists, is it OK for us to change the machine to coin payment?"

"No, I can't. Yao Yi thought that Li Ming had this question, and he had already typed the draft, and he listed three reasons without thinking about it, "First of all, we only have one yuan, five cents and one cent coins, the currency value is too low, and the profit is too small. Secondly, the coins in the RMB have banknotes of the same denomination. Finally, these old-fashioned machines in Dynamic World are considered a reasonable price for three coins per dollar. ”

"Stop, stop, I'm a little confused. ”

Li Ming put his left index finger against the palm of his right hand, made a pause gesture, closed his eyes and thought for a while, and wondered: "You said that the value of one yuan is too low and the profit is small, and you said that buying three coins for one dollar is a reasonable price, hey, isn't it impossible to make money selling tokens?"

"Yes, I can't make it. ”

"If you can't make it, you still let me take over?"

Yao Yi enjoys the feeling of educating children, and Li Ming is a good friend, so he remains patient and persuasive: "If you can't make money selling tokens, it doesn't mean that you can't make money running an arcade." Let's put it this way, I said that there are similarities between the current situation of physical bookstores and the situation of old-fashioned arcades, do you agree?"

Li Ming nodded quickly: "Well, it's a little, it's all impacted by new things." ”

"Xiangshan Famous Garden, is the community I rent, and there is a Baixiang Book House nearby......"

Yao Yi first talked about the changes in Baixiang Bookstore, then talked about the concept of compound management, and finally mentioned a few classic cases, which made Li Ming realize that the model of fan realization in the Internet celebrity economy can not only be applied to specific individuals, but also to a store, or even an abstract concept.

The amount of information was so large that Li Ming couldn't digest it all, but from Yao Yi's analysis, he heard completely different and seemingly feasible operational ideas, which gave him confidence.

Arcades belong to the game industry, which is the area that Li Ming is most interested in, and after seeing the possibility of operating profitably, Li Ming changed his mind and decided to give it a try.

"But ......"

After making up his mind, Li Ming brought up the question that Yao Yi had not yet answered.

"10,000 yuan is not enough for the transfer fee? What do you mean when you say you can't pay the transfer fee? Why don't I go and borrow some from Lao Yang?"

"No!" Yao Yi shook his head and said, "Since you want to prove to Uncle Li that you have the ability to start a business independently, then you must first be financially independent, borrowing money, there are one and two, I will make an exception if I borrow your start-up capital, and you can't borrow money from others, otherwise you will never be financially independent." ”

"Okay. Li Ming shrugged his shoulders and spread his hands, "Then what should I do?"

"As I just said, Boss Wen really loves arcade machines, and Dynamic World must have made a lot of money back then, if he didn't really like arcade machines, he would have stayed until now? ”

Yao Yi said, pointing to the empty arcade hall behind him.

"Let me emphasize to you that he loves arcade machines so much that he would rather lose money and stick to it until the last minute. Speaking of which, if you still can't figure out what to do, then go home and drink milk. ”