From seven media reviews to twenty-nine professional reviews, "Don Quixote", an album that no one cares about and no one knows, after "The Tonight Show", is almost the same, if not a household name.

Such an ugly duckling-like miracle, in Hollywood, which is entertained to death, is not too much, but no less. The problem is that the ugly duckling suddenly appeared on the stage, and under the watchful eye, not every ugly duckling can transform into a swan, but more of them die without a problem because of too much attention.

Luckily, this time "Don Quixote" has successfully completed its metamorphosis! Twenty-nine professional critics, with an average score of 92 points, have undoubtedly become one of the top 10 highest-rated albums since the turn of the millennium!

For reference, Norah Jones released the album "Flying Away" in 2002, an indie album that was also unknown at the time, and might have been drowned in the market if it weren't for the Grammys. At that time, only 16 media outlets commented, all of which were positive, and the final average score was 88 points.

Now, "Don Quixote" is considered to be on the same level or even better than "Go Away", and it is also considered one of the best albums of the 21st century!

Not only that, but the name "Blue Rite-Hall" is hot again!

In the entertainment industry, there are countless cross-border artists, not to mention singers and actors, there are also many all-round artists involved in director, producer, screenwriter, model, photography, painting, design and other industries.

Although it is extremely difficult to reach the top of a field, people always like to see artists who still perform brilliantly after crossing borders, just like the Oscars always favor directors who "act and direct", such as Clint Eastwood, Mel Gibson, Kevin Costner, etc.

This time it was Lan Li's turn.

He is not only a good actor, but also an excellent singer, but also an excellent songwriter. It's not the kind of crossover in the nature of playing tickets, nor is it the freewheeling of Disney idols, but the excellence of real materials. The rave of praise for "Don Quixote" is not inferior to the affirmation of "Love is Crazy" and "Buried Alive", and it is even more crazy.

Incredible, absolutely incredible!

Such a grand occasion immediately caused a sensation in all the media! The bustling attention was like a homing bee, swarming from every corner of the world.

It is worth mentioning that two months ago, a rap newcomer named Kendrick-Lamar released his first solo studio album "District 80 ()".

Like "Don Quixote", this album has received little media attention, but it has been enthusiastically followed by the hip-hop industry, with several heavyweights hand-picking Kendrick as the West Coast's rap newcomer king, and the average score of this album is temporarily at 90, which is also considered the best hip-hop album since the turn of the millennium.

Both are unknown singers, both are albums of high and low songs, both are up-and-coming newcomers, both are works that drown the torrent, one is hip-hop, the other is a ballad, but "District 80" is still little known, and "Don Quixote" was born. The very different lines of fate have not affected the cheers and cries of the independent music media: is the music market, which has been dormant for many years, really about to regain the dawn?

It's not the recovery of sales, it's not the boom in the market, it's the return of music. This is the best gift for music critics, as for the rise and fall of the market, the ups and downs of the industry, but they are involved in the torrent of the times, even if they want to help, but they are not enough. So, they won't be greedy.

In this sense, these critics are actually the same kind of people as George Sland. Harsh, tricky, strict, sharp, spicy, not easy to serve, in the final analysis, it still comes from the love of the heart and the stomach waiting to be fed.

Who would have thought that "Love is Crazy" drove the attention of the ending song "Firmly believe", and the curiosity of "The Tonight Show" involved "Don Quixote", which finally made Lan Li's album appear in front of the public, and the way it appeared in such a way is really ingenious. However, with an excellent rating of 92 points, without any positive feedback from negative and neutral reviews, "Don Quixote" has quietly become an album that cannot be ignored in 2011.

On August 29, "Don Quixote" was officially put on the shelves, and six weeks have passed in the blink of an eye, and the album has never really attracted the attention of the market, and the sales have been tepid, and can even be described as bleak, with sales of 2,000 copies in the first week, 4,000 copies in the second week, and since then, the average weekly sales have stabilized at about 3,000 copies, and sales have barely exceeded 20,000 copies.

As George Slander and Ranley Hall predicted, this is an album that "can't sell"! In the long run, losing money is already a sure thing, the question is, how much will it lose?

However, in this gloomy cloud, George, Neil, Stanley and others have never given up hope, and are still tirelessly and unremittingly supporting "Don Quixote". Strictly speaking, for this group of avid music lovers, the release of the album is already a victory, what more could they ask for?

What's more, it's not all bad news. After the "Pioneer Village Night" was uploaded on YouTube, the spread began to spread in a slow but steady rhythm, especially among the music fans who attended the scene that day. Thanks to this, the weekly sales of Don Quixote have always remained at around 3,000 copies, not rising, but not declining, and its performance is as stable as that of a frozen Lake Baikal

There were no fluctuations, no ripples, no waves, not even movement on the thick ice, but beneath the ice, a surging dark tide awaited the day when the ice would break, and the slowly growing supporters were still a small group, but firm enough, loyal enough, fanatical enough.

Since entering the Billboard album chart in the first week of September, "Don Quixote" has been hovering around 150, without breaking through, but never making it out of the charts, just like "Ophelia" who is still on the charts.

Now, the moment that fanatical supporters have been waiting for has finally arrived: after the broadcast of "The Tonight Show", "Don Quixote" sold 16,000 copies in a single week, and "whoosh" like a rocket, it jumped to the top 50 of the Billboard album chart, temporarily ranking 38th.

One week's sales are almost comparable to the sales of the previous six weeks!

This is also a major feature of the Internet age: believing in the media. As long as there is enough media publicity, as long as there is enough public exposure, as long as there is enough topic effect, you can basically ensure a certain amount of sales, such as the box office of the film's premiere weekend, such as the weekly sales of the album.

The problem with this approach is that there is enough publicity, which requires sufficient cost support, but it does not necessarily reap enough profitability. It's best to avoid it for smaller companies, such as Eleven Studios.

"The Tonight Show", apparently such a means of publicity, was not in the plan of Studio Eleven, but it produced the same effect. With a weekly sales of 16,000 copies and a 38th billboard ranking, "Don Quixote" really entered the public eye.

It's just that among the 16,000 sales, how many are the sailors who join in the fun, how many are the onlookers who eat melons, and how many are the followers who follow the craze, after squeezing all these "waters" dry, how many of them really like this album? How many of them really appreciate this album like George Strand and Clyde Kauflin? How many of them understand this album and buy it? and how many are dreamers who are willing to join the pioneer village night?

This, I don't know, I can only leave it to time.

Perhaps, "Don Quixote" will become another "Go Away", and then this opportunity will really be known to the public, and a super high evaluation of 92 points can become the key to breaking the barriers of the popular market; perhaps, "Don Quixote" will become another "80 districts", after a short blockbuster, it will disappear again, the craze and bubble will subside, no one will pay attention to it anymore, and the album will pile up in the corner and begin to slowly accumulate dust.

The dream has sprouted, but if it wants to grow into a big tree, it needs more than just a "Tonight Show".

Despite this, "Don Quixote" achieved its biggest victory since its release, not only in the album charts, but also in the singles charts.

"Cleopatra", the popular folk single, has once again entered the top 10 on the singles chart this week, thanks to the pull of album sales, and will settle for 10th place. You know, this is the sixty-eighth week of the single's release, and any language is pale in the face of such results, except for shock, it is still shock!

Ophelia also benefited, and if the stats were correct, it was the first time since the release of the single that it had reached the top 50, and it was already 54 weeks after the single's release. Such a phenomenal performance has quietly written its own history.

Archimedes once said, "Give me a fulcrum and a lever long enough, and I can pry the earth." ”

This statement was considered by countless people to be unashamed, but later science also proved that Archimedes' hypothesis was feasible, but due to the limitations of current technology, there was no way to actually operate it. But now, "Don Quixote" is proving this theory:

The "Tonight Show" is the fulcrum, and the "Don Quixote" album itself is the lever, and Ranley Hall is prying the planet. The most ridiculous, the craziest, the most fantastical conjectures are now becoming reality.

However, compared to "Cleopatra", compared to "Ophelia", "Firmly Believed" is the biggest winner in this wave of action to pry the earth!