Although he has set a goal and has enough content in his mind to choose from, Li Moke never thinks that as long as he writes and shoots what he has in his head, major distribution companies, TV stations, and even online platforms will flock to him, crying and shouting to buy his works.

In his previous life, he did have enough skills and knowledge reserves, and he had actually worked and honed in multiple crews, and even directed a successful blockbuster work himself, but there are too many factors that can affect the outcome of a film and television work.

The director's style, the level of the lines, whether the service is exquisite, whether the special effects are selected is five cents or five pieces, whether the actor's image meets the role setting, and even the broadcast platform and schedule selection, these various things can affect the final result of a work in the market.

You don't see Feng Gang in his previous life, it is said that he has prepared his masterpiece "1942" for 18 years.

The investment is sufficient, the actors' acting skills are sufficient, the service is realistic, and even the actors of the relevant regional identity are required to speak their lines in dialects, although the director has no experience in this type of film, but as a drama film, at least the story is clearly told.

So what's the problem in the end?

The release time of "1942" was chosen on November 29 of that year, which was the first shot of the year-end file, with a box office of 137 million in the first weekend and 150 million in the second weekend............ There is no then.

At the end of the year, everyone has worked hard for a year, and seeing that the New Year's Day holiday is just around the corner, most people will want to watch some relaxing movies that can make people laugh at this time.

At this time, a disaster film that reflects the suffering past is launched, it is like serving a big pot of pumpkin rice and cornmeal to everyone at the company's year-end group meeting, and everyone is waiting to eat lobster and abalone, delicacies from the mountains and seas, and the result......

The difference between the expected and the actual results is too great......

If it was really the company's annual meeting, few normal people would dare to throw face at the company in that place because the food was not up to taste......

But the film market is not your company's annual meeting table, this movie is not good, just don't watch it, there are many choices, who will hang themselves on a tree?

"1942" can have a box office of nearly 300 million in the first two weeks, which is already a manifestation of the actors and directors with enough appeal......

The film invested 200 million, and the final box office did not exceed 380 million......

In stark contrast, the box office of "Thai Embarrassment" broke 300 million in the first weekend, and the final box office was 1.27 billion.

Feng Gang can be regarded as a son of a cow, and he has brought out a cutting-edge director Xu Guangtou......

In his previous life, Li Mo had seen various materials and research and analysis articles on the Internet, where there were countless detailed analyses of successful or unsuccessful film and television works, and many people saw these articles, and suddenly realized that they had discovered the ultimate secret in the film and television production industry.

But they all ignore the question that these things are all an afterthought after the work is completed, and whether they are useful or not can never be tested.

The competition in the film and television drama market of the Celestial Empire is extremely fierce, and about 20% of the dramas every year cannot find a broadcast platform at all, and can only accumulate dust in the warehouse, and 30%-40% of the TV dramas can only be broadcast during the day, late at night and other times with very low ratings, not only the price is extremely low, but also no one watches it, and it is impossible to recover the cost at all.

Of course, if there are big-name stars in film and television dramas, or if the credibility of the production company has always been good, there will also be sellers who are willing to book in advance.

But Li Mo's "Love Apartment", a new company, has no stars, and it is impossible for any buyer to pay for the reservation before the filming is completed.

Therefore, Li Mo can only do his best to ensure the quality and reduce the unexpected factors as much as possible. Therefore, he first needs to complete a detailed plan for the project content. It is indispensable not only as a guideline and guide for project implementation, but also if external investment is to be introduced.

After being reborn in this time and space for less than a week, Li Mo has experienced more things than he had in the past few years.

The small building that Li Mo hadn't covered up before it was hot soon became his project planning office.

The first thing to complete was the outline of the script for "Love Apartment".

The overall story and plot of "Love Apartment", what I want to express can be summed up in one sentence: the best friend is around, and the person I love the most is opposite.

This is a work for young people about friendship and love that takes place in the metropolis!

Li Mo took out an A4 piece of paper and wrote the key words 'young people', 'friendship', and 'love' on it, and then pasted them in a conspicuous position to remind himself not to deviate from the core idea in the process of writing the script.

The next thing to consider is the associated expenses.

The first is the actors, there are 7 main actors in "Love Apartment", four men and three women, and I don't know if the original ones have all become the senior brothers and sisters of the Modu Drama Academy according to the original trajectory.

At that time, you can ask Sun Yuyang, without "Love Apartment", it should be unlikely that those few people will stand out in just a few years, after all, except for Chen Chichi, no one else is a person with background and resources.

Then there is the scene, which is simpler, more than 90% of the plot of "Love Apartment" takes place indoors, which is also a common feature of sitcoms, and indoor scenes can be solved by renting a house and setting up sets. If you're interested in filming a sequel, it's best to find a long-term place where you can build the scene freely. Thinking of this, Li Mo also noted the two keywords of 'long-term' and 'sequel'.

Then there are the costumes, makeup, props, etc......

The background of the story takes place in the city, if it is not necessary, the makeup must be based on light makeup, and the actor who started filming without makeup in his previous life is a complete joke in Li Mo's opinion, the high-resolution camera will make the small flaws on the actor's face infinitely magnified, even if the plot is good, if it is paired with a potted face, the audience will not like it.

When there are few main actors, the makeup artist will not work too much, and the cost of this should not be high.

The scene is the same, the main target of "Love Apartment" is the young people, the simple, fashionable, and fresh home environment is the mainstream style that the current young people like, and the location of the story is a shared apartment, not a five-star hotel.

Just buy it in the style of the current white-collar apartment.

Finally, there are costumes, most of the costumes are regular clothes at home, and it is completely possible to consider letting the actors bring their own, if it really doesn't work, the bargains in the online store are also a good choice, anyway, the shooting period is at most a few months, and I don't plan to wear it for long. Maybe after the TV series becomes popular, the starring costumes of the same style can also boost the consumption of the online store.

Well, when the time comes, you must remember to find those guys who advertise the same promotion as "Love Apartment".

The landlord's family has no surplus food......

Compared with these, Li Mo found that where to find the right behind-the-scenes staff seems to be the biggest problem he encounters now.