Zhang Weiping, as the boss of the new picture, was also on an equal footing with Wang Zhongjun and Yu Dong a few years ago.

is such a big man in the entertainment industry, and every time Zhang Yimou's new film is released, he has to personally go out to promote it.

And every time he creates a lot of momentum, during the filming of "The Love of the Hawthorn Tree" last year, the stills that were secretly filmed have the scene of the male protagonist "Lao San" riding a bicycle with the heroine "Jingqiu", which is warm and simple.

When asked at the time, Zhang Weiping said with a pun: "We will sit on the bicycle and laugh, let others cry in the BMW." ”

At that time, a female guest of the "If You Are Honest, Do Not Disturb" said, "I'd rather cry in a BMW than laugh on a bicycle." ”

Zhang Weiping's words have attracted a lot of attention.

There is also 09 years of "Three Guns Shooting Surprise", Zhang Weiping interviewed reporters, the reporter mentioned some people in the film industry, they think that the total investment in "Three Guns" may not exceed 10 million.

Zhang Weiping said directly, "People in the film industry always watch Zhang Yimou's movies with five words: envy, jealousy, and hate."

I can understand that you see I never deal with people in the film industry.

How domineering these words are, envy, jealousy and hatred have also become one of Zhang Weiping's classic quotations.

There are many similar situations, the two have cooperated for so many years, Zhang Yimou makes films, Zhang Weiping is equivalent to a big housekeeper, publicizing himself in person, and daring to call the theater for distribution.

Today, Zhang Weiping was interviewed by Xinlang and talked about the fact that "Dragon Gate Flying Armor" did not provide copies for Bernard's cinemas before.

"There's no movie in the cinema, isn't it just a bunch of chairs!" Zhang Weiping opened his mouth to come.

The incident originated from the fact that Zhang Weiping bombarded Dong's cinema for not settling the box office of "Three Guns" and "Hawthorn Tree", and decided not to provide copies of "Jinling Thirteen Hairpins" to Bernard's cinema.

The host asked: "Zhang Dong, do you mean a little-for-tat with Berna?"

Zhang Weiping: "It's okay, this is a contract, it's only three, twice, you don't pay me for "Three Guns", and "Hawthorn Tree" is like this, change you, you can't stop?"

So it's not-for-tat. First, I don't know Yu Dong, and I haven't said a word until now.

Isn't there a saying on the Internet, "I really don't know you well." ”

Second, I just think that according to the contract, you have no integrity as a listed company, and I will definitely sanction you. ”

has been an old opponent for more than ten years, and I have been fighting all the way, and I really don't know you well......

After a few words to Yu Dong, the host asked about the box office expectations of "The Thirteen Hairpins of Jinling".

"1.5 billion. Zhang Weiping said without thinking about it.

The reporter smiled and asked, "Zhang Dong, will there be pressure on you to say this number in public?"

Zhang Weiping said very easily, "No pressure, because this must be prepared, as I said just now, we have counted the box office data in December and January, of course, when our film is released, its box office will grow."

There is an average box office of 1 billion yuan per month in the domestic film market, and December and January are still the most popular schedules, with at least 1.5 billion per month.

This is 30 billion, 30 billion, let's take 15 billion is not too much, and there are 15 billion for them to share.

In addition, this time Christian Bale was invited to star, as well as the Hollywood war production team, all of which are the top in the world, including Zhang Yimou, especially after directing the Beijing Olympics, his influence in the world is also huge, and his foreign audience is also large. ”

Zhang Weiping bragged and was addicted, and without waiting for the host to answer, he continued, "Now there are three companies in Hollywood that are talking to me about the agency of this film, so I will collect 15 billion from China, and 1.5 billion will at least I will recover 6 billion."

The cost is back, then I have to make 200 million, otherwise I'm sorry for such a big investment.

More than $30 million in Hollywood, how big is it?

Coupled with an actor like Bale, let's not say that his "Batman" made $1 billion, can we get $100 million at the box office?

No problem, it has to be more than "Heroes", right?

Therefore, I must have come prepared, so 600 million is the highest investment in the history of domestic films, but our film market needs to be stimulated in this way, and it is not good for everyone not to play a game in the end. ”

The opening is a box office of 1.5 billion, and it is secretly mocking a wave of other movies, you are a blockbuster, contributing to the domestic film market, and everyone else is a playmaker.

Speaking of the investment cost of 600 million, the host has questions again.

"Director Zhang's film has always attracted a lot of attention, especially the record investment of 600 million, can you tell me where the money is spent?"

Zhang Weiping said, "I'm not an accountant, but these teams, those who know a little bit about movies, should be clear in their hearts when they look at this production team and the stars they invite."

The investment of 600 million yuan is very large in China, and in Hollywood you are a medium investment, and Hollywood investment in movies is often 2 or 300 million US dollars.

Only big productions can invite big stars, and Hollywood blockbusters are not scripts and directors who impress superstars, but superstars who are impressed by commercial productions.

When did domestic movies invite Hollywood A-list stars to work here, did they have any?

Don't all your directors go to Hollywood to work for people? You make movies in China that are purely local, and if people don't come, you don't give people money.

But we did it, just because of the 600 million investment!"

Zhang Weiping was full of pride in his words, and Bell came to work for him.

Indeed, there are really no Hollywood A-list stars who have starred in purely local movies, let alone the leading actors.

Finally, it was about the release of the movie.

"December 16th happens to be the date of my release of "Hero", which was released on December 16th that year.

It's been 10 years, in order to commemorate the 10th anniversary of "Hero", December 16 this year is "Jinling Thirteen Hairpins", and 10 years is just a reincarnation.

Ten years ago, "Hero" opened the era of mainland blockbusters, and there were really commercial blockbusters.

I believe that ten years later, "The Thirteen Hairpins of Jinling" will also reproduce the events of ten years ago and once again open a new chapter for domestic films!"

......

In this year's Chinese New Year file, in the face of the combination of Xu Ke + Li Lianjie and Tang An's two major opponents, Zhang Weiping also frequently spoke out in interviews.

Although he didn't say the two movies "The Martian" and "Dragon Gate Flying Armor", he didn't disss Tang An, but just bombarded Bernard again and again.

It's not the first time, the feud between New Picture and Berner has lasted for more than ten years, and I don't know how many times they have torn each other.

As for the so-called arrears of box office sharing, it is just a little more delay.

Yu Dong was also unceremoniously, and in the face of an interview with reporters, he directly said that Bernard's cinemas would not screen "The Thirteen Hairpins of Jinling", and most of the films scheduled were "Naruto Rescue" and "Dragon Gate Flying Armor".

Zhang Weiping doesn't care about Bernard's less than 100 movie theaters, the distributors of "Jinling Thirteen Hairpins" are China Film and Huaying, and the two major cinema chains of the Light Film Department and China Film Digital are among the top five in China.

All he wants is heat and attention.

The director didn't tear up, sat quietly and promoted their respective promotions, and the two producers got started.

Tang An couldn't look at it either, and shouted out half of the 3 billion with his mouth open, and he wanted to get 1.5 billion box office, and Tang An didn't show weakness.

The scene of the event.

The reporter asked, "Director Tang, Zhang Weiping said that "The Thirteen Hairpins of Jinling" can win 1.5 billion box office and win the Lunar New Year war, do you have anything to say?"

I think Zhang Dong's statement is very interesting, the box office of the Chinese New Year occupies half of it, a bit like the famous poet Xie Lingyun of the Southern Dynasty, "The world has a total of one stone, and Cao Zijian has eight buckets". Tang An teased.

"Then Director Tang, how much box office do you think "The Thirteen Hairpins of Jinling" can get?"

"I think it should be half of "The Martian", after all, the box office can't be lower than the investment, isn't that too ugly?" Tang An smiled.

......

In the face of the interview, Tang An can be regarded as "telling the truth".

However, after the words reached the ears of Zhang Yimou and Zhang Weiping, the other party immediately shot back.

Zhang Yimou was more polite at first, but he just said that he would see the truth at the box office.

Zhang Weiping fully proved why he has the nickname of "big mouth", and he is much stronger than Feng Xiaogang.

Piggybacking on Xu Ke was naturally also involved, and the three parties actually started a mouthpiece.

Now that the Internet is becoming more and more developed, Weibo as a social media has completely entered people's lives.

The mutual hatred between the three directors has also attracted more and more attention.

Tang An said that the box office of "Jinling Thirteen Hairpins" will not be half of that of "The Martian".

Zhang Weiping said that the box office of the two movies "The Martian" and "Dragon Gate Flying Armor" will not be as high as "Jinling Thirteen Hairpins".

Later, he directly said that Tang An's dominance in the summer and Chinese New Year files in the past few years was completely lucky and did not meet Zhang Yimou.

Xu Ke's confidence is a little weaker, but this time he cooperates with Li Lianjie in martial arts films, and he is also full of confidence to win the box office champion of the Chinese New Year.

The three big directors plus Zhang Weiping and Yu Dong, the water armies of the three companies, and tens of millions of cash were thrown down, and the quarrel was turned upside down.

The media were also happy to run between the several of them, and one provocative press release after another flew out like snowflakes.

The respective fans are naturally arguing, Tang An has a great record in the past 7 years, Zhang Yimou single-handedly opened the era of domestic blockbusters, and it is also the first time to face Tang An head-on.

Although Xu Ke was almost, but with Li Lianjie, he barely formed a three-legged posture in public opinion.

Tang An is also rare to fight with others, and he is too lazy to spray and drop the price.

......

On December 7, 2011, after all the disturbances, the Chinese New Year file officially began, and the first blockbuster "The Martian" will open a grand premiere ceremony at the Xinao store of Hantang International Cinema.

This time, the premiere was not held in any stadium or auditorium, but was held in the thousand-seat giant screen hall of his cinema, which can be regarded as driving the flow of visitors.

Now there is no need to rely on large-scale premieres to promote, 35 million publicity expenses have been spent in the first 20 days or so, and Tang An has not left any of the 100 million publicity budget, so that the Propaganda Department and the Public Relations Department will spend all of them in a short time.

The first blockbuster of this year's Chinese New Year, although there were only 1,000 seats, there were not many people, even fans who did not grab tickets for the premiere came to watch a grand red carpet show, waiting for the start of the zero point show.

At half past five in the afternoon, Tang An arrived with the actors.

When Tang An stepped on the red carpet, countless fans at the scene burst into the warmest applause and shouts, which were not much smaller than in the 10,000-person stadium.

After getting off the red carpet and dealing with reporters, I came to the screening room.

The reporters don't have any new questions, all the questions they can think of have been asked in the past half a month, and they will be answered if Tang An doesn't answer them positively.

The guests were almost here, and Chen Guozhang and Xu Yanyun greeted them with people.

Wang Zhongjun, Yu Dong, Wang Changtian, Song Ge and others are here, and outside the film industry, there are Wang Wei, CEO of Tudou, Cao Wei, CEO of Xinlang.com, Yu Yongfu, CEO of UCC, and Cheng Wu, vice president of the interactive entertainment business group of Tengxun Group......

Zhang Hongsheng and Han Sanping, deputy directors of the Optoelectronic Film Bureau, also came.

Tang An stepped forward to greet them one by one, "Zhang Ju, Han Dong, welcome." ”

Zhang Hongsheng said with a smile, "Director Tang, we are looking forward to you defeating "Avatar" and regaining our country's own record." ”

Tang An nodded and said, "What Director Zhang said, we can't let imported movies dominate our records." ”

Tang An chatted with the leader for a while, greeted the CEOs of other companies, and waited until 7 o'clock to officially start the premiere.

is still the host of the movie channel, Tu Wei, and there is a shooting crew, which will be broadcast on the movie channel in two days.

Tang An walked onto the stage with the crew, looked around, and slowly spoke, "First of all, thank you to all the audience at the scene, for supporting me as always...... Thank you for coming, it has given me more confidence in this movie......"

After the polite words, Tang An talked about some of his thoughts on filming.

Liu Ye, Li Binbin, and Li Youbing also said something each.

More than an hour later, Tang An sat in his place, waiting for the movie to begin.

At the scene, whether it was fans or industry insiders, they also wore 3D eyes and were ready to enjoy Tang An's new film.

The quality of Tang An's movies is not to say, the past seven years have proved enough, and the fans behind are still chattering and discussing before the opening of the movie.

"I've been waiting for a year, and it's finally going to be released, and it is said that 80% of the scenes in this film are Liu Ye's own scenes. ”

"It should be so, didn't Tang An say that this is the Martian version of "Desert Island", I hope Liu Ye can be as good as Tom Hanks. ”

"Tom Hanks is still on Earth, and Liu Ye was directly left on Mars alone. ”

"It's scary to think about it than being on a desert island, there are no animals or plants on Mars. ”

"Looking at the trailer, it seems that you can grow potatoes to get food to live, and if you can grow potatoes on Mars, you can't immigrate. ”

"X** is edited, this is also true, the screenwriter has never been to Mars. ”

.......

In the audience's anticipatory discussion, the 20-meter-high IMAX screen in front of it slowly lit up, and an earthy yellow planet appeared on the big screen, opening with a barren Martian road.

The whole land, including the picture, is dark yellow, desolate and desolate.

In a five-second wide-angle long shot, the audience follows the camera over the mountains and hills, and fully appreciates the surface of Mars thousands of miles away.

Several astronauts are sitting on the surface of the earth to take samples, with small flags on the ground marking each area.

The astronauts chatted with the communicator while working, but the storm followed, the yellow sand flew all over the sky, and under the realistic special effects and 3D effects, the scene was startled with a burst of shouts.

Some viewers even waved their hands unconsciously, wanting to wave away the wind and sand in front of them, as if they were stretching out in this storm.

Liu Ye was hit by a signal receiver during the storm, and the space team had no choice but to leave after searching for it to no avail.

Liu Ye is the only one left on Mars, and when he thinks of the desolation on Mars, he can't help but feel a trace of despair, and at the same time, he is more curious about how Liu Ye survived on Mars and how he returned to Earth safely.

The audience's emotions were immediately mobilized, and they completely entered the plot from the beginning.

"The 3D effect is very realistic, the storm just now is so real, I feel like my body is being blown around. ”

"I subconsciously closed my eyes. ”

"I should have been hit by something just now, I must have been injured, how can I survive. ”

......