Chapter 414 Overseas Distribution Channels

Longlin Pictures' current overseas distribution is mainly divided into two parts. Among them, Japan, South Korea and Southeast Asia are responsible for the international distribution department established by the company. The film market outside Japan, South Korea and Southeast Asia is handled by Warner Bros. International Pictures, a subsidiary of Warner Bros.

The advantage of this is that it can maximize the special effects blockbusters produced by Longlin Pictures to occupy a place in the international market.

For example, in North America, without the full support of Warner Bros., it would be troublesome to enter mainstream commercial theaters, let alone a box office of $3.5 billion.

However, the price paid is also expensive, and the agency distribution fee can be divided between 10% and 12% of the box office revenue. It doesn't sound like a lot, but it can't stand the continuous box office sales of movies produced over the years.

One billion dollars of box office revenue in Europe and the United States can be shared, and the agency distribution fee paid to Warner is more than 100 million US dollars. Not counting the DVD discs released overseas, the profits from the sale of the rights to cable TV were brought to Warner.

But more importantly, if the global distribution network is not built for one day, Longlin Pictures will have to be controlled by others for one more day.

Content or channel, this is a business question worth pondering!

Lu Lin and Song Ge both chose "content is king" to create three "cinematic universes" of "Flood Wilderness", "Heroic Soldier Company" and "Science Fiction", "and give away the revenue from overseas distribution channels in exchange for more market share."

Now that you've been working hard for years and your content is at its best, it's time to build a global distribution network. Although this move will cause great dissatisfaction with Warner and have a certain impact on future global distribution, the Hollywood Big Six is not a monolith.

Only in this way can Longlin Pictures become a film giant that can compete with the six major Hollywood films.

Lu Lin and Song Ge talked about these plans and ideas. From 2016 onwards, the company will restructure and transform, from simple content production to content and channels. The establishment of overseas distribution channels and large-scale acquisition of cinema chains will be one of the important tasks of Longlin Pictures in 2016.

Although Wu Jing only knew a little about it, he also felt that Lu Lin's idea was very good, and said with emotion: "Cheng, the six major Hollywood companies occupy more than 70% of the global film market, and if the mainland doesn't have you, they have to let them occupy half of the country." In the future, it will be you who can compete with them, come, senior brother respects you!"

With the wine in his stomach, Wu Jing felt more and more proud, and suddenly said: "Why did I suddenly remember that in the middle of the sky, the six major factions besieged Guangming Ding!"

Lu Lin laughed, "Don't talk nonsense, I don't want to be Zhang Wuji!"

"Zhang Wuji has four confidants, you are only one!"

"What's the matter, you dare to find a few more, I'll give you a sample?" Lu Lin teased.

Wu Jing had a very excited expression, waved his hand, and said, "Go, I'm honest to your sister-in-law!"

"Me too!"

Seeing Wu Jing's stunned eyes, he hurriedly added: "I'm right about Jing Yan!"

……

Lu Lin is thinking about the establishment of overseas distribution channels, which is just a plan for the future. At present, the cooperation with Warner is still in a relatively harmonious honeymoon period.

On the 19th, Warner's Richard Fox called and was very excited to say that "Star Wars: The Force Awakens" broke the record, and won a total of $118 million at the first-day box office on the 18th.

Lu Lin knew how fierce the box office of "Star Wars 7" was, but he was not very surprised by this, and only asked how affected "The Battle of the Deer" was.

"The Battle of the Deer" reported 27.13 million on the 18th, with a total of 193 million US dollars, and the impact was not particularly large, but the final box office is estimated to be around 300 million US dollars, which is incomparable with "The Three-Body Problem". Richard Fox said regretfully.

Lu Lin nodded slightly, this achievement was within his expectations, although "The Battle of the Deer" is a series of movies, but in the global film market, it is still not as popular as science fiction themes. Only in the mainland market, the box office has risen more violently, and now it has exceeded the 2 billion mark.

A very important point is that the two new films "Kunlun Shrine" and "Never Expected" released on the 18th collapsed in word-of-mouth. These two production and distribution companies probably attach too much importance to the influence of "IP", and feel that with the signboards of "Ghost Blowing the Lantern", "Journey to the West" and "Never Expected", they can be tough with "The Battle of the Deer".

But I forgot that these two are both special effects themes, and they compare special effects with Lu Lin's movies, isn't this asking netizens to scold!

Therefore, "Kunlun Shrine" and "Never Expected" both withered in two or three days, and the number of shows was greatly compressed, making the schedule of "The Battle of the Deer" return to more than 40%, and by the 19th, it had risen to 49%.

For Longlin Pictures, this is the best thing. However, some people in the industry have spoken out, feeling that Longlin Pictures is manipulating the film schedule and is suspected of suppressing its peers. And for this kind of words, Lu Lin has always directly ignored them.

There is such a thing as film scheduling, which can indeed be done with public relations before the release. But the adjustments after the release are basically based on the market performance of the movie. The attendance rate and average box office revenue of "The Battle of the Deer" far exceed that of "Never Expected" and "Kunlun Shrine", and the theater manager is not stupid, and he must be adjusting in the direction of favorable theater performance.

However, there are still reporters who ask Lu Lin this kind of question in order to attract attention.

On December 21, "Villain Angel" premiered. As a friend in the industry and a former partner, he has not been particularly busy recently, and it is not easy for Lu Lin to refuse when he receives an invitation, so he went to help Brother Chao support the scene.

The film was released on Christmas Eve on the 24th, on the same day as "Lao Paoer". In contrast, the premiere of "Lao Paoer" can be described as star-studded, and dozens of celebrities such as Ge You, Fan Baiyu, Na Ying, Gu Changwei, Bai Baihe and his wife, Zhang Yibai, Liao Fan, Li Chen, etc., went to cheer for the "six masters".

In addition, the viewing of "Lao Paoer" is a super large battle of 4,000 people under the super IMAX screen of nearly 400 square meters of the Water Cube.

In comparison, the premiere of "Villain Angel" was relatively shabby, an ordinary theater, and the only guests were Lu Lin and Fat Di.

The entertainment industry is mostly full of people, Brother Chao and Director Feng's films premiered on the same day and released on the same day, choose one of the two to support one, and when they didn't see the quality of the film, most people also supported Director Feng first.

Therefore, seeing Lu Lin coming, Brother Chao was so excited, he hugged him when he came up, and immediately said to Sun Li behind him, "Don't look at the two of us who will come over to cheer for Director Lu and Xiaodi today, but Director Lu is dozens of them, and our scene is also very big!"

Sun Li stepped forward to shake hands, "Thank you Director Lu, thank you Xiaodi!"

Deng Chao introduced to Yu Bomei and others as if he had just seen Fat Di, "Director Lu's brilliance just now was too dazzling, I ignored Xiaodi, it was my fault." In fact, I want to solemnly say here that Xiaodi is not an ordinary girl, especially the cooperation in "Running Man" in the past two years, which has made me deeply understand what it means to be a goddess and a woman, and Xiaodi is also a top two!"