Chapter 0596 - Love BMW
When the vast majority of the board members agreed to sell Rolls-Royce to Tianming Automobile Company, Rooney, the current head of Rolls-Royce Company, gave an opposing opinion, which is somewhat surprising, after all, Rolls-Royce has lost money in his hands for so many years, and now he finally has the opportunity to throw this company out, why not?
"Mr. Rooney, can you tell me why you didn't agree to Tianming Motors' acquisition of Rolls-Royce, because you think the purchase price of $500 million is too low?" Williams said with a frown, looking at Rooney.
After all, Rooney is the person in charge of Rolls-Royce, and his opinion should still be respected by the Weeks Group, although the final resolution is to be voted on by the group's shareholders' meeting, regardless of whether Rooney is against it or not, as long as the shareholders' meeting agrees to sell Rolls-Royce to Tianming Automobile Company, then this matter will be irreversible, and no matter how much Rooney opposes it, it will be useless.
However, before holding a shareholder meeting, Williams still needs to listen to the internal opinion of Rolls-Royce.
"Chairman, I am opposed to selling Rolls-Royce to Tianming Automobile Company, not because the quotation of Tianming Company is too low for 500 million US dollars, on the contrary, I think such a price is already very reasonable, and I do not underestimate the current value of our Rolls-Royce Company. Rooney looked at Williams and replied earnestly.
"Then why are you objecting?" asked Williams curiously.
Not only Williams, but the rest of the board members in the conference room also looked at Rooney in unison, and they also felt incomprehensible about this matter, since the price was reasonable, what could not be sold?
"I objected because I felt that I couldn't sell Rolls-Royce to a Chinese automaker that had just been established for a long time, which would not benefit the future development of Rolls-Royce and Bentley, and might even bring disaster to these two ultra-luxury car brands!" Rooney replied solemnly, looking at everyone.
As the chairman of Rolls-Royce, Rooney's first consideration is whether this acquisition will be beneficial to the future development of Rolls-Royce, unlike Williams and others, who only look at the amount of the acquisition.
"Mr. Rooney, if you don't know about Tianming Automobile Company, you can go back to understand it and then leave a comment, now in the global automobile market, the best-selling car is the Yixuan SUV withdrawn by Tianming Automobile Company, this car has also led the world into the SUV era by the way, I don't understand how such a company acquired Rolls-Royce, why is it not conducive to your future development?"
"That's right, Tianming is currently the hottest car manufacturer in China, I think it won't take many years for it to catch up with an established car manufacturer like Volkswagen, and selling Rolls-Royce to such a rising company is the best choice." ”
"As long as the Rolls-Royce company is sold, this company and brand have nothing to do with our Weeks Group, as long as the price is enough, why do you care so much about the rest?"
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Several other board members also said the same.
"Mr. Rooney, I can understand your feelings as the chairman of Rolls-Royce and think about Rolls-Royce everywhere, but Tianming Automobile Company is definitely not as unbearable as you think, I believe that it will not be wrong to hand over Rolls-Royce to Tianming Company. Williams said, looking at Rooney.
"Chairman, I know Tianming Automobile Company very well, and I also admire the daring of that Chinese young man, but China has never operated an ultra-luxury car brand like Rolls-Royce, and even their own Hongqi sedan brand has not been operated well, how do you make me believe that the two brands of Rolls-Royce and Bentley will be better when handed over to them?" Rooney continued to retort.
"Before the emergence of Tianming Automobile Company, no one wanted to believe that the Chinese could rely on their own strength to produce a car that shocked the whole world, and no one believed that their country would enter the era of family cars in such a short period of time, but all this was realized one by one with the emergence of Tianming Company, so I think your worries are superfluous." Williams shook his head and retorted sharply to Rooney's words.
Williams was really tired of Rolls-Royce, and being able to sell it for $500 million was the best choice for Weeks Group.
"Chairman, even if I want to believe that Tianming Automobile Company can operate the two ultra-luxury car brands Bentley and Rolls-Royce, but if one thing is not resolved, even if Tianming Automobile Company gets Rolls-Royce, I am afraid that they will not be able to produce Rolls-Royce cars, only Bentley cars. ”
"You're talking about the Rolls-Royce trademark, right?" Williams asked, frowning, looking at Rooney.
"That's right, if Rolls-Royce Aero Engine does not authorize Tianming Automobile Company to use the Rolls-Royce trademark, even if Tianming Company gets a full set of Rolls-Royce technology, there is no way for people to use the name Rolls-Royce to produce and sell cars. Rooney nodded.
As early as 1973, when the Rolls-Royce Group was divided into two parts, automobile and aircraft engines, due to the intervention of the British government, the group made a very special decision: as long as Rolls-Royce Motor Cars still had the surname "Britannia", it could use the trademark "Rolls-Royce" free of charge, and if Rolls-Royce Motor Cars sold it to a foreign country, Rolls-Royce Aircraft Engines automatically owned the name exclusively.
Once the acquisition is completed, the "Rolls-Royce" trademark will automatically be owned by Rolls-Royce Aero Engines, and unless authorized by this company, Tianming has no way to use the Rolls-Royce trademark.
In this case, of course, Rooney has to vigorously oppose this "family business".
"The situation you said is just your speculation, Rolls-Royce Aero Engines may not authorize Tianming Automobile Company to use this trademark, and then again, as long as Rolls-Royce is sold to Tianming Automobile Company, the rest of the matter is not something we should consider. Williams thought for a moment before replying.
"That is, we are only responsible for whether this acquisition can be successfully completed, and the rest of the matter is something that Tianming Automobile Company needs to consider. ”
"Mr. Rooney, although you are the chairman of Rolls-Royce, don't forget that you are an employee of the Weeks Group, and everything should be based on the overall interests of the group. ”
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The words of these people made Rooney's face blush for a while, they didn't take the Rolls-Royce brand in their eyes at all, they just wanted to make money!
"No matter what you say, I don't agree to sell the company to Tianming Motor Company. Rooney really had no choice but to say this.
"Tianming Company can't do it, so who do you think Rolls-Royce is the most suitable company to sell to?" Williams was also a little angry, this Rooney is really stubborn!
"I don't think any other companies than BMW are good. Rooney said resolutely.