Chapter 959: Two Advertisements

The website launch is just a technical job, and if you really want to do it well, let the world know about it, ensure breakeven, and even start making a lot of money, it all depends on the follow-up operation. Pen, fun, pavilion www. biquge。 info

For China's Internet industry, from August 9th, major web portals, relevant magazines and newspapers have successively appeared in the Yuzu second-hand car network advertorial.

Lu Heng put down the Internet Weekly in his hand and nodded with satisfaction, this magazine has a short report on Yuzu Technology, which is introduced from a very neutral point of view, and there is no flattery and bias, but this is enough.

After all, there has been no performance yet, and others are embarrassed to brag even if they want to, especially this kind of physical magazine.

Glancing at the other magazines on the table, they were all placed in Lu Heng's office by Xue Mingxing early in the morning, and there were more or less promotions on the Yuzu second-hand car website online.

Lu Heng read them one by one, and there was a sense of self-satisfaction in his heart that he had tested the results.

I turned on the computer, logged in to NetEase News, and on the front page, I saw an advertorial advertisement for Yuzu Technology.

He looked at it intently, and was very happy.

It can be seen that Xue Mingxing has spent a lot of effort on these portals.

There is no lack of praise for the Yuzu second-hand car network, and it also expresses the expectation of the follow-up development of Yuzu, which will be a huge force to change the traditional automobile market.

After reading it again, Lu Heng's old face was a little unbearable, and he was a little too much!

However, the shame was only a momentary thought, and Lu Heng lifted his mind, so he should do it.

For enterprises without strength, this kind of touting is called praising and killing!

But for the confident grapefruit, this is Dongfeng borrowing, which will only make Yuzu Technology more and more famous.

Next, Lu Heng browsed all the major portals, and the press releases were varied, but they all expressed one meaning.

Yuzu second-hand car website was born in front of the world!

Bang bang!

"Come in!"

"Lu Dong, these are two commercials shot by Huang Bo and Xue Zhiqi, you can take a look. If you are not satisfied, you can modify it while they are still gone!"

Xue Mingxing walked in with a USB flash drive and put it in front of Lu Heng with a smile on his face.

Lu Heng took the USB flash drive with interest, plugged it into the computer, and clicked on the film signed by Huang Bo first.

As soon as the picture opens, there is a large, flat square, with cars parked in the warm sun.

The car brands are different, the prices are different, and the styling is even more bizarre, including almost all the hot-selling models on the market, and in front of all the cars, there is a grapefruit icon.

This icon is a green grapefruit, which is the website logo set by the grapefruit second-hand car network.

Then Huang Bo, dressed in a green suit, slowly walked to the camera with a smile that was too familiar to later generations of Chinese people to be familiar with.

Spread out his hands and said with a hearty smile:

"Yuzu second-hand car network, there is no middleman to make the difference. ”

"Car owners sell more, buyers spend less!"

"After-sales is guaranteed, and buying and selling is more convenient!"

"Buy and sell high-quality second-hand cars, of course, on the grapefruit second-hand car network!"

The film plays with Huang Bo's loyal voice, and from time to time other second-hand car transaction screens will be inserted, and finally with Huang Bo's thumbs up, it is fixed on the homepage of the grapefruit second-hand car network!

After reading it again, Lu Heng put it again, muttering words in his mouth.

"Where did you find this square with so many second-hand cars?"

Xue Mingxing immediately replied: "It is our group's Chongqing second-hand car market, and the filming location of the entire advertisement was also carried out there." ”

Lu Heng said in surprise: "Have there been so many second-hand cars moved in there?"

Xue Mingxing said with a smile: "Yes, I didn't believe it at first, but President Zhao Jing said that it was more suitable for filming our company's advertisement, so I filmed it in the past." Authentic material makes the advertisement more persuasive and incendiary. ”

Lu Heng couldn't help but nodded, "Yes, it seems that Zhao Jing has done a good job! It will open every two days, and I have to go back too, do you want to go too?"

Xue Mingxing thought about it and responded, after all, the next development of Yuzu Technology also has to rely on these second-hand car markets.

He even hopes that the group can make the second-hand car market bigger, preferably throughout the country, which is more conducive to the construction of offline channels of Yuzu Technology.

"Lu Dong, don't you take a look at Xue Zhiqi's advertisement?"

Lu Heng nodded, and clicked on another video.

The voiceover sounds!

"To buy and sell high-quality second-hand cars, go to the grapefruit second-hand car network. It is more convenient to buy and sell, and the after-sales service is guaranteed!"

A luxury Land Rover off-road vehicle with the grapefruit logo is driving between the mountains like a dragon and a tiger.

When he arrived at the top of the mountain, Xue Zhiqi, who was more handsome and handsome than Huang Bo, walked down from the car generously.

Open your mouth and spit out the arranged advertising words.

"You can buy and sell high-quality second-hand cars in installments and in full, and of course you can buy and sell second-hand cars with grapefruit!"

Compared with Huang Bo's advertisement, this one is very different.

It's not just the difference in the advertising screen, it's not the difference in the appearance of the two spokespersons, it's mainly focused on the advertising words.

The former highlights the cost saving, while the latter advertises that it is convenient and fast, and can be purchased in installments.

In particular, the latter read the advertising slogan "buy and sell high-quality second-hand cars, of course, on grapefruit second-hand cars" twice, which is quite a bit brainwashing.

After reading it, Lu Heng was extremely satisfied.

Advertisements placed on the Internet should be simple and brainwashing, so as to stand out from thousands of advertisements and let the younger generation of netizens remember the name of Yuzu second-hand car.

made a comparison between the two, and Lu Heng could also see that the publicity department of Yuzu Technology did a very good job.

The concept of his own definition is very faithfully implemented, and he distinguishes between the two audiences corresponding to the two advertisements.

"Okay, that's it, no need to modify it!"

Lu Heng clapped the board!

Xue Mingxing was overjoyed, "Okay, I'll arrange for someone to start placing these two advertisements on major local stations and portals." There is no delay at all, with other news promotion, as soon as possible to get the fame of Yuzu second-hand car network out!"

"You go, the sooner the better!" Lu Heng waved his hand, and suddenly said again: "Are Huang and Xue gone?"

Xue Mingxing thought for a while, and said uncertainly: "I shouldn't have left, the two of them finished filming the advertisement, and they only dubbed it yesterday, and now it is estimated that they are in Beijing." ”

"Well, if you make a phone call, you will say that I will invite them to dinner, and thank them for cooperating with us. I also watched it, just Chongqing This weather, Huang Bo is still wearing a thick green suit, it is estimated that it is not easy. ”

"Okay, I'll arrange it right away. ”

Watching Xue Mingxing leave, Lu Heng stayed in the office for a while.

After getting the news that Xue Mingxing had already arranged, he left the company and prepared to have a meal with the two of them.