Chapter 0492 - Detonation (2)
Fake one pays ten!
These four advertising slogans that often appear in various advertisements in later generations have been used by various manufacturers, and to a certain extent, they are already derogatory terms, but these words came out of Zhou Jingming's mouth, but they made everyone feel extremely relieved.
A model worker who used to be a model worker in the learning model of the mechanical engineering system made this promise in front of the people of the whole country, let alone in the early 90s, even in the 21st century, and will win the trust of the vast majority of people.
"Everyone Tianming Automobile Company has said so, then this little Fuwa sedan is definitely worth a try!"
"The most expensive car is less than 9,000 yuan, you can't buy it at such a price, and you can't be fooled!"
"I believe in Tianming Company and Zhou Jingming anyway, how can a person who can donate 10 million yuan to his alma mater for free deceive us in this kind of thing?"
"This car is definitely a blessing for ordinary working families, a person can buy one with a salary of three or four years, compared to those cars that are often fifty or sixty thousand or even hundreds of thousands, this little Fuwa car is tailor-made for ordinary families!"
…………
Crazy!
Countless viewers who watched the press conference in front of the TV had only one thought in their hearts at the moment, that is, no matter what, they also wanted to buy a little Fuwa car!
"Then can you ask when these two new cars will be available?" soon a reporter asked.
Zhou Jingming smiled, "The second-generation Kirin sedan can be purchased from today, and the old Kirin sedan will continue to be sold." As for this little Fuwa sedan, our company is scheduled to go on sale on March 1st, and it will be sold nationwide simultaneously!"
The production workshop of Xiaofuwa car can only be put into use in February, and Zhou Jingming needs to have a month to prepare for inventory, otherwise it will definitely not be able to keep up with the sales speed while producing and selling.
March 1st!
Everyone silently remembered this day, and had already begun to plan to raise money to buy this little Fuwa sedan.
After the press conference, the next step was the reporter's question session, according to the questions of the reporters on the spot, Zhou Jingming gave a detailed answer to each question, so that everyone has a more three-dimensional understanding of the little Fuwa car.
The two-hour new car launch soon ended, but the heated discussion about the Xiaofuwa sedan really began.
Since the founding of the People's Republic of China, China's automobile industry has gone through more than 30 years of ups and downs, this is the first time for all families to realize the "car dream" attempt, a less than 10,000 yuan, performance and quality can be guaranteed family car, in the end will set off in the domestic automobile market what kind of "bloody rain", perhaps only with two months after the sales can be explained.
The day after the press conference, the mainstream media across the country reported in detail on the release of the Xiaofuwa car, and all the newspapers gave high praise to the new car release of Tianming Company without exception.
"People's Daily" took "The Arrival of China's Sedan Era" as the title, and devoted a full page of content to a comprehensive report on this incident, and at the end of the article, it said that "Zhou Jingming is the Ford of contemporary China"!
The "Xinhua Daily" used the title of "Challenging the European and American Automobile Industries", from Zhou Jingming's personal perspective, comprehensively analyzed the significance of the release of the Xiaofuwa car, and praised "the protagonist of China's automobile industry in the first 20 years is Rao Bin, and after Rao Bin, Zhou Jingming is a well-deserved Chinese automobile leader"!
The two official media stood on the platform for Xiaofuwa's car at the same time, which triggered a big discussion in the whole society about this matter, and "buying a car" became the hottest and hottest word at the beginning of the new year in 1992, and it was also a word that could best represent the social outlook in 1992.
Since then, China has officially entered the era of family sedans!
It is not only consumers who are restless, dealers around the country are even more difficult to press the excitement in their hearts, a product that can cause such a sensation in the country, many people are encountering it for the first time, not to mention, this product is still a car that many people dream of!
What's more, the price of this car is still very low, but all working families who are determined to buy a car can absolutely afford it, the country's more than one billion people, hundreds of millions of families, such purchasing power, just think about it, let these dealers feel excited!
Ordinary citizens see a good opportunity to buy a car, but these dealers see a great opportunity to make money, and every car means real money!
And at this time, it is time for Xu Weidong and others to show their personal ability, with the help of this boom, Xu Weidong and others quickly established a preliminary sales network in the Pearl River Delta, Beijing-Tianjin-Hebei and other regions, forming a sales system centered on Shencheng, Yanjing and Guangdong Province, as long as the small Fuwa car began to sell in March, then the sales network in these regions will become the pioneer camp of Tianming Automobile Company to further occupy the domestic market!
At the same time, on the third day after the end of the new car press conference, the TV advertisement of the Xiaofuwa sedan began to be broadcast simultaneously on Dragon TV, Suzhou Satellite TV, Zhejiang Satellite TV and other major satellite TV channels across the country, adding another fire to the public opinion before the official sale of the Xiaofuwa car!
And the advertising slogan "With Xiaofuwa, the whole family is happy" has become a sentence on everyone's lips since the advertisement was broadcast.
For a time, the purchase of Xiaofuwa cars has almost become the common desire of the people of the whole country.
In this context, Zhou Jingming is not idle, from the release of the new car to the official sale of the Xiaofuwa car, there are nearly two months, the first thing Zhou Jingming has to do now is to ensure that when the official sale on March 1, the output of the Xiaofuwa car can keep up with consumer demand.
"The construction of the production workshop of the vehicle factory must not be delayed, the Chinese New Year is coming soon, and we must ensure that the installation and commissioning of all production lines are completed before the Spring Festival!" Zhou Jingming said to Zhao Ke, who was sitting on the side, in the office.
"The installation and commissioning of the production line will definitely be able to end at the end of this month, but the key is that the beginning of February is the Spring Festival, if according to the normal holiday arrangement, the factory will not be able to officially produce on February 10, in this way, excluding Saturday and Sunday, the actual production time in February is only fifteen days, I am worried that this output is not enough. Zhao Ke replied on the side.
The annual output of the factory in Gusu City is 50,000 vehicles, if according to the normal production arrangement, before the official sale in March, Tianming Company will only have a maximum of 3,000 small Fuwa cars in stock, this output, just the Yangtze River Delta region, can not support a few days, let alone the whole country.
In this way, arrange for workers to come to work on the fifth day of the first month, from the fifth day of the first month to the seventh day of the first month, the wages are all paid according to the usual five times, and every employee who goes to work will be paid a unified holiday allowance of 200 yuan. In addition, in February, the factory works overtime until 8 o'clock in the evening every day, produces according to 11 hours, guarantees one day of rest every two weeks, overtime in the evening and pays three times the salary on Saturdays and Sundays, and the output in February must be guaranteed at least 6,000 vehicles!"
Zhou Jingming thought for a moment, and then said solemnly.
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