Chapter 314 Clothing Association
Dad, Mom is so busy every day, you don't talk about her. ”
In the restaurant of the hotel, Tang Jin pouted a little dissatisfied, his mother had just arrived in the capital, and she left not long after her luggage was put down, and she didn't even eat a meal.
"You don't know your mother's temperament, she can't be idle at all, she came to the capital this time to participate in a clothing industry conference, otherwise you think she will come to the capital, I think she is most afraid of coming to the capital now. ”
When he said this, Tang Ming glanced at Su Wang, his wife understood that since some of Su Wang's careers were exposed, his wife's emotions had problems, and he also knew where the problem was, and the most important thing was that he couldn't persuade him.
His wife's personality is too strong, and this kind of thing can only make his wife slowly digest it over time and become unmindable.
put down his wife's luggage and left, why didn't he have the intention of hiding from Su Wang.
"Mom knows that she is busy with business, and there is no money in this world, as long as the family is happy. ”
Tang Jin was very dissatisfied, and Su Wang, who was picking up vegetables on the side, heard this, and the chopsticks paused, Xiao Nizi wouldn't be hinting at him.
Implying that you neglected to care about her because of work?
Su Wang thought about it carefully, as if he really didn't fulfill the responsibility of a boyfriend, other people's boyfriends are all by his girlfriend's side, going out with his girlfriend on weekends or something, and then ordering to eat and watch movies and dates, which he didn't do.
Looks like I'll have to change my schedule.
……
"Mrs. Tang, I'll be waiting for you at the door. ”
In a five-star hotel in Beijing, a Rolls-Royce stopped at the door of the hotel, Xia Lan listened to the driver's words, nodded, and replied, "Then trouble you, master." ”
These two Rolls-Royces are naturally one of the convoys that Su Wang found Wang Kaige, and after learning that Su Wang was driving to pick up his future father-in-law and mother-in-law, Wang Kaige directly said that these cars would be left to Su Wang in the future.
Su Wang finally chose to leave one, because so many cars are not needed at all, as for his father-in-law, this time he came to the capital to attend a meeting, and tomorrow there will be a subordinate of the city's organs in Beijing to pick him up.
So the car that stayed behind naturally belonged to the mother-in-law.
Xia Lan, who got out of the car, attracted the attention of several men as soon as she got out of the car, and the luxury car attracted attention, plus the person who stepped out of the car was a delicate and charming strong woman.
Walking into the lobby of the hotel, there is a poster signature wall on one side of the lobby, which reads "China Women's Garment Industry Association Inaugural Conference Guest Sign-in Office." ”
This association was prepared by Xia Lan and the bosses of several women's clothing companies, and the reason why they were preparing for this meeting was because everyone was ready to apply for a group to keep warm.
The women's clothing market is different from the men's clothing market, and the domestic men's clothing market is actually only a few brands, because men can't buy a few sets of clothes all year round, but women are different, and women want to buy clothes all year round.
Therefore, the competition in the women's clothing market is fierce, and now with the emergence of the e-commerce industry, many clothing companies have been hit hard, and many consumers will choose to buy those cheap clothes online.
Most of these clothes are taken directly from the factory, and the price is naturally much cheaper than that in the clothing store, in this form, they are women's clothing brands, and they decided to pass some agreements at this meeting, so that everyone can unite to survive the cold winter together, rather than continue to compete with each other.
"Mr. Xia, Mr. Li, they are now discussing things in the lounge, you come with me. ”
After registering his name at the check-in desk, the staff at the sign-in desk immediately led Xia Lan towards the hotel lounge, and when Xia Lan stepped in, there were already a lot of people here.
"Oops, Mr. Xia is here. ”
"Mr. Xia, it's getting more and more beautiful. ”
There were about a dozen people in the lounge, except for the three ladies, the other men saw Xia Lan walk into the lounge, and their eyes all showed bright light.
An obese man walked in front of Xia Lan for the first time and stretched out his hand, but Xia Lan did not shake hands with him, but responded with a smile: "Mr. Li, you are getting richer and richer." ”
Almost all of these people present, Xia Lan has dealt with them, because this is all there is to the good domestic women's clothing, but she has no good impression of this Mr. Li.
This is a pervert, in the past few times when he interacted, he would always have a young girl by his side, all of whom were forty or fifty years old, with a junior who was the same age as his daughter, and he was not ashamed to show off everywhere.
Such a person, how could he shake hands with him.
was rejected by Xia Lan, Li Tai's face was also gloomy, but he quickly recovered as before, still smiling.
"Mr. Xia, everyone is waiting for you, hurry up and sit down. ”
"The last time I met Mr. Xia was last year, and after a year, Mr. Xia's demeanor is even more than in the past. ”
Seeing Xia Lan coming, these men circled around Xia Lan, and the three female bosses showed dissatisfaction on their faces, men are superficial, they only know how to look at appearance.
Xia Lan coped with these greetings with a formulaic smile, she was already very familiar with how to deal with such a scene, because she had dealt with it too many times.
"Okay, everyone is discussing business, not here to talk about the past, to talk about the old and wait for the talk, just open a room and talk slowly. ”
A middle-aged woman wearing a red cheongsam spoke, perhaps to highlight her figure, the cheongsam worn by this woman is relatively tight, but because she is relatively rich, there is a thick circle on her belly in the cheongsam, which looks even more bloated.
Hearing the other party's words, Xia Lan's expression cooled down, the one she knew who spoke, Ge Mei of Jiangnan Pearl Clothing, was also an old rival, and because of the problem of style plagiarism, the two had formed a relationship.
"Some people can't wait for them, they can just leave. Xia Lan responded coldly.
"Haha, everyone is gathered together to discuss things, and they all collect their anger and make money in harmony. ”
Someone stood up in the round, and it was an old man in his sixties who spoke, seeing this old man speak, Xia Lan didn't have a cold face anymore, this is a senior boss in the clothing industry, and this face still has to be given.
The group sat down at the conference table in the lounge, everyone was the director this time, and the meeting was held in advance to determine the candidates for tomorrow's presidium, of course, there were some other things to discuss.
"Now the impact of e-commerce on our traditional clothing industry, I believe we have all experienced, we have a meeting this time, is how to deal with the impact of e-commerce. ”
The old man was the first to speak, and after finishing speaking, his eyes swept to the audience, and said: "I'm an old man, I don't know much about the Internet, and I don't have any right to speak, so let's talk first." ”
"Then I'll talk about it first. ”
Li Tai was the first to speak, "For e-commerce, I also asked the company to investigate and understand, these online stores are directly from the factory, and the wholesale price is taken, but because they don't need to open a store to pay rent, and they don't need decoration fees, so the price is lower than what we sell." ”
"In fact, if you want to deal with them, the way is very simple, that is, to pinch them out from the source, don't they wholesale clothes from the garment factory, we just need to negotiate with the garment factory and not allow them to take the goods. ”
"Mr. Li, what you said is light, those garment factories will agree, will they make money?"
"Of course they will make money if they have money, but what if they are given a choice between big and small customers?"
Li Tai showed a determined smile on his face and said: "We people occupy nearly half of the domestic women's clothing market, as long as we unite and know which garment factories and online stores are supplied, we will blacklist them, and I believe these garment factories will have to weigh it." ”
"It's really good to think that we occupy those brand markets, in contrast, there are many brands in China, in the third and fourth tier cities, these clothes are the most in demand, but the interests will be low. ”
Another man spoke, directly refuting Li Tai's words, everyone who makes clothing knows that it is almost difficult for the entire garment factory to survive by relying on the brand, because when the brand becomes bigger, it will make its own factory.
Most garment factories are OEM for others, to put it bluntly, they will take everything, and then those clothing brands will take their own OEM.
So there will be a problem, that is, in the clothing market, in fact, there is no so-called design, because you design it, as long as you are not looking for your own garment factory, find other garment factories to produce, as soon as the picture is sent, it will be stolen and imitated by other garment companies.
Xia Lan will have a grudge with that woman, because the designers of Xia Lan's company designed a batch of new clothes, and when they finally went on the market, they found that the opponent actually had the same style, and it was a day or two earlier.
This shows that when the company's design drawings arrived at the garment factory, they were leaked out by the garment factory.
"These methods are unreliable, I personally suggest that the best way is that we also enter the e-commerce market, with our brand effect, we must be able to do those miscellaneous brands." ”
"Impossible, if we enter the e-commerce market, then what about our offline physical stores? Everyone goes to buy online, and the physical stores will not be able to open in the future, and if the physical stores are not opened, then the brand influence will slowly decline. ”
Listening to everyone's communication, Xia Lan also wrinkled every day, this is the biggest trouble they are currently encountering as a clothing brand.
It's not that they resist e-commerce, it's that e-commerce is attracted because it's cheap, but they have a physical store, and if the online price is cheaper than the physical store, then who will go to the physical store to buy it?
Without a physical store, how can their brand be maintained, so e-commerce is actually the biggest impact on their medium brand.
Those big brands of luxury goods don't care about these at all, because the people who can buy these clothes are going to the brand.
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