Chapter 764 Can't Be Dark
Where there are people, there are disputes, and where there are disputes, there are rivers and lakes, this is an unbreakable truth.
Of course, the above sentence is a more literary and classical statement.
In modern terms: the market is so big, if you eat more, others will naturally eat less, and this kind of thing will not change because of the appearance of a certain traverser.
What's more, in fact, everyone still knows the solution to the problem.
The market will become bigger, more movie theaters will be built, and more audiences will enter the movie theaters......
This is not wrong.
It's just that there is a key question, that is, where will the money come from?
Country out?
Expect the state to take a portion of taxpayers' money to expand domestic cinemas?
Not to mention the question of who will manage the newly built cinemas, now that the country's finances are so tight, if there is really that spare money, wouldn't it be fragrant to develop and develop medical and health care, scientific research and education, which are related to the national economy and people's livelihood?
After all, in the eyes of many people, the status of the film and television media industry in the entire socio-economic system should be much lower than that of the industry that can create real social value......
So is it okay for enterprises to contribute?
If a company can do this regardless of gains and losses, n years as a day, then five years, or even ten years, will definitely receive results, but still the question, which company is willing to take money out of their own pockets and roll out the market for all peers for free?
Wouldn't it be better to have that spare time, and divide a few pieces of the current cake and fill your stomach first?
Tianxing Group, the producer of "Legend of the Gods", now wants to become the fat man who eats the most in this summer's file.
Originally, there was nothing wrong with this idea.
Because in this summer file, there are really not many movies with big investments.
Since Guanglu Media missed "The Return of the Great Sage", it has also set its sights on domestic animation films, and their main focus this summer is "Big Fish and Begonia", which is claimed to have only been in preparation for more than ten years;
In addition to the animation movie "Rock and Roll Tibetan Mastiff", Wang's Group also chose to release the film "Lu Yao Zhi Ma Li" directed for the first time by Embardry;
Although Lay's Pictures was messed up by Lu Chuan "Nine-Story Demon Tower", the "Tomb Robbery Notes" they participated in investing in is also one of the classic IPs in the domestic online literature industry.
Although the foundation of Tianxing Group is in Xiangjiang, thanks to the east wind of mainland companies competing to cooperate with Xiangjiang Company in the past few years, Tianxing Group is still able to speak in the mainland film and television media industry, plus "Legend of the Gods" claims to invest 300 million, and it is the most popular visual effects movie in the summer file, so so far, the films of other companies have basically chosen to avoid it very tacitly.
Even "Notes on Tomb Robbery", which also uses visual and special effects as its selling points, tacitly chose to release it a week after "Legend of the Gods......
…… As a result, a "Book of Swords and Enmity" fell from the sky.
Although the investment in this film is not large, only half of the publicity and distribution cost of "Legend of the Gods", but Tianxing Group knows its own affairs, in addition to the "Legend of the Gods", in addition to having more stars, more special effects, and "high" costs, whether it is the screenwriter or the director, they have been thrown off more than a dozen streets by "Book of Swords and Enmity".
The directors of "Legend of the Gods" Xu An and Yang Longcheng, one is of mixed Eastern and Western descent, and the other is a native of Xiangjiang, and neither of these two people has come out with a feature film so far......
Xu An is playing special effects production, Yang Longcheng is shooting commercials and MVs, and all the work that these two have participated in before is combined, and it is estimated that they can make a 90-minute movie......
Such qualifications are in front of Li Mo, the director of "Book of Swords and Enmity", and he is almost qualified to lift shoes.
However, Tianxing Group is also self-aware, and when promoting "Legend of the Gods", it only mentioned that a certain star starred in the whole process, and a certain star made a stunning appearance, without mentioning who the director and screenwriter was......
Even so, Tianxing Group still felt a little uneasy.
After all, in recent years, there seem to be more and more movies with many stars but a dismal box office.
Feng Gang's "1942", Chen Ge's "Mei Lanfang" and "Taoist Priest Descending the Mountain" all gathered stars and the final box office was dismal, so the senior management of Tianxing Group decided to 'buy insurance' for themselves after thinking about it.
To put it simply, it is to discredit direct competitors.
This kind of thing, Xiangjiang media is very proficient.
And then...... They find things a little awkward.
Because of the movie "Book of Swords and Enmity", it can discredit ...... Or there are not many places where people can grasp the handle.
Under normal circumstances, the easiest to hype and the easiest to provoke the melon-eating masses is naturally the complicated relationship between men and women in the crew.
However, even if you want to start from this aspect, Tianxing Group finds that it seems not to be so easy.
Director and starring Li Mo is not only the president of Molong Media, but also heard that it has a lot to do with Guanglu Media, Lay's, and Penguin Group.
And the other actors in the crew are either outdated, or they basically belonged to TV cafes before, for such people, hyping how they are and how they are unclear is simply helping others to promote for free.
Tianxing Group has not yet freed up its own prince to publicize its own prince, how can it have the time to spend money on that kind of place?
Actors can't be black, so they can only use their brains on movie themes.
Isn't it true that in the past two years, a large number of people have said that Jin Yong's works are suspected of insinuation?
However, Tianxing Group still knew that it had a few pounds and a few taels, and sent a press release, vaguely pointing out that the black history of a well-known writer in his early years was still within an acceptable range, and he really wanted them to stand up and say anything bad about Jin Yong......
Do you really think that the status of the rivers and lakes accumulated by people for decades of fame is given for nothing?
Besides, even within the cultural circles of Xiangjiang, everyone agrees that Ni's works are the most insinuating, although decades have passed, the so-called professional ethics of Xiangjiang media have long become a joke, but now that the information is so developed, mainland netizens are not all brain-dead who listen to the wind or rain, the news that came out of Xiangjiang during this period of time is easy to be associated with people and put under a magnifying glass to examine......, and it is not easy to have a market for too red fruit's smearing remarks
It's hard to say that Tianxing Group.
not only has to smear Jin Yong's works, but also worries that he can't name him directly, and in the end, he has to worry about not allowing himself to stand directly in front of the stage......
It's simply the hardest discrediting operation in history.
Even so, with the publication of an article in the People's Daily in recognition of Mr. Zha Liangyong (Jin Yong) for his outstanding contributions in the drafting of the Basic Law, the Tianxing Group completely died down......