Chapter 785 Half Tang An
The National Day holiday has just ended, and the entire National Day file is also very clear.
It is inevitable that "Heart Flower Road" will break one billion, and Ning Hao finally ushered in an outbreak after the tepid "Gold Robbery".
The box office of several other films in the same period may not be as high as "Heart Flower Road" in the end, and they were completely swept away.
Moreover, this is also the third hot box office championship won by Hantang this year.
The Spring Festival file "The Return of the Great Sage" defeated "Havoc in the Heavenly Palace", and the summer file "Mysterious Superstar" surpassed the highly anticipated "Transformers 4", and now the National Day file "Heart Flower Road" has swept again.
This is the first time this has happened since the rise of the domestic film market.
From 2003 to 2006, Berner occupied the first market share for four consecutive years, accounting for 25% of domestic films.
In 2007, Tang An joined Huayi, which broke the monopoly of Berna, and let Huayi, the second oldest in 10,000 years, sit on the top spot that year.
Huayi, who owns Feng Xiaogang and Tang An at the same time, has overshadowed all film companies in those years, and with many of its first-line stars, it has directly established the first name of private enterprises.
However, even if Huayi, which was in full swing, gathered the two highest-grossing directors in China at that time, it was only to dominate the summer and Chinese New Year files, and the other schedules were still not competitive.
But now, Tang An's Hantang Media has achieved a height that no film and television company has reached, and the four most important schedules in China, Spring Festival, Summer Vacation, National Day, and Chinese New Year, Hantang has won three championships!
Although it is not a monopoly, whether it is Huayi or China Film Co., Ltd., there is a big gap between it and Hantang now.
As a cultural media industry, the largest company is a private enterprise, which makes Kang Pei, who is at the helm of the largest state-owned enterprise, very beautiful.
Since the integration of China Shadow, it has been the largest film and television company in China, the absolute boss, and now he has lost the position of industry boss in his hands, which is undoubtedly not a good thing.
The contradictions and hatreds between people and people do not necessarily have to be in conflict, and the Han and Tang Dynasties surpassed China Film to become the largest film and television company in China, and the two are inevitably opposites.
Since taking office, China Film has relied on a number of imported films, and their performance has been good, especially "Transformers 4", a 1.7 billion hit.
However, since the Spring Festival file "Havoc in the Heavenly Palace" lost to "The Return of the Great Sage", Campey has not had a smooth day.
The summer file collapsed and sank into the sand, and Tang An won the sixth summer file.
The National Day file "Heart Flower Road" is about to break one billion, and the final weakness is far more than one billion, this film is a project of China Film, but because Tang An intervened, it took away the distribution right with a guarantee of 700 million.
Although China Film has made a lot of investment, the huge income of Hantang Media's guaranteed success is far more profitable than these investment shares.
It can be said that the three most popular days of the Spring Festival, summer, and Chinese New Year are completely stepping on the shoulders of China Film to reach the peak step by step.
Compex never wanted to lead China Film back to the leading position in the industry, although he failed one after another, but he still did not give up.
After clearing out Jiang Defu, one of the most powerful mountains in the interior, who holds the lifeblood of Zhongying Xuan, Kang Pei also swept away the decline in the first half of the year, ready to make a difference in the added time.
He also participated in the competition for these two projects of Huang Bo and Wang Baoqiang, and with the lesson of losing "Heart Flower Road", he also followed all the way to 800 million.
But in addition to the guaranteed price, in other aspects, China Film has no advantage.
Hantang Media spun off the production business of the cinema Forbidden City Pictures to establish the Forbidden City Media, which was opened to bind Wu Ershan, Xu Zheng, and Ning Hao, and the three of them are now the second largest shareholders of the Forbidden City Media, and the three are tied.
And Forbidden City Media will invest in any of the three of them's films, which means that either of them will not only get a share of the money for their own films, but also a part of the money for the other two's films.
Similar conditions can be given to both Tanuki and Hua Yi, after all, Hua Yi just sent hundreds of millions to Feng Xiaogang.
In addition to the reasons of China Film itself, capable directors do not want to bind China Film, and the cooperation is almost the same.
After all, it is a state-owned enterprise, and the internal is too complicated.
Neither project was grabbed, but Wang Baoqiang's "Havoc in Tianzhu" still got a 10% investment share, after all, China Film has the advantage of cinemas, even if Huayi and Magic Shadow and other companies form an alliance, there is a big gap in the scale of cinemas compared with Wuzhou, Sihai, and China Film.
However, this has become a thing of the past, the movie is still in preparation, and the National Day file is almost over, and Campey's eyes have turned to the last schedule of this year - the Lunar New Year file.
Although the Lunar New Year stalls have been somewhat affected by the rise of the Spring Festival stalls, they are still one of the four popular schedules, which are more important than the National Day stalls.
Spring Festival, summer vacation, National Day, the three major schedules have been occupied by Hantang Media, and the last battle of the year for the New Year, Kangpei must strive to be foolproof.
Even now, like an ordinary film distributor, he is carefully studying every step of the film that will be released in the Chinese New Year file.
In the morning, the director of the distribution department came in with a form to report.
"Kang Dong, all the movies to be released during this year's Chinese New Year have basically been set, and the first part of "Taiping Wheel" should also be set at an accurate time. ”
"I'll see. ”
Compeng hurriedly took the form, and at a glance, the release dates of dozens of movies were listed on it.
Quickly skip some less important films, focusing on movies such as "One Step Away", "Outwitting Tiger Mountain", "Detective Chinatown", etc.
"Detective Chinatown 2" will be released on November 27.
"One Step Away" will be released on December 18.
"Outwitting Tiger Mountain" will be released on December 23, the day before Christmas Eve.
At the beginning of the month, the middle of the month, and the end of the month, the division was very even, which was about the same as Compex expected.
The schedule of "Outwitting Tiger Mountain" should be the best, after all, the second day of release is Christmas Eve, the third day of Christmas, the fifth day of Saturday, and the sixth day of Sunday.
Sunday is the 28th again, and after the first week, after three days of work, and a small long holiday on New Year's Day, it is simply the perfect schedule.
However, before this, other movies have been released, and the money in the audience's pockets will be almost consumed, after all, there are still a few audiences who can watch these movies for the Chinese New Year, and most of them are picking to watch one or two.
are all popular films, so naturally the ones that will be released first have an advantage.
However, the post-release also has the advantage of being released later, at that time, the film market was hot, if it was released early, the film's reputation was not good, and it did not bring fire to the market, but it quickly cooled down.
In addition, "Dew and Red Face" starring Liu Yufei and "Breakup Expert", which is somewhat similar to "Breakup Master", will be released on November 7.
"Single That Girl 2" was released on Double 11.
"Huang Feihong: Heroes Have Dreams" starring Peng Yuyan and Liang Jiahui will be released on November 21.
"The Year in a Hurry" starring Ni Ni and Peng Yuyan will be released on December 5.
"My Morning Girlfriend" starring Zou Xun and Tong Dawei will be released on December 12.
"Micro Love: Getting Better" starring Yang Ying and Chen He will be released on December 25.
In the two months of November and December, a total of more than 50 movies were released successively, with an average of one a day.
However, in this long list, only "Detective Chinatown 2", "One Step Away", and "Outwitting Tiger Mountain" are worth paying attention to.
If there are no accidents, these three movies will compete with "Taiping Wheel (Part I)" for the champion of the Chinese New Year!
"Detective Chinatown 2" Needless to say, a new series spun off from the embarrassing series, and the first part broke one billion, and this second part also has one billion potential.
"One Step Away" Ah Tanuki spent a billion guarantees to snatch it from Wanda, and it is also the first domestic film with a billion guarantee before "The Mermaid", which is enough to see the potential of this movie.
Ah, the raccoon dog is rich, but those who are rich are not necessarily stupid and have a lot of money, and they will not let their money go down the drain, which is enough to see the optimism about this movie.
And Jiang Wen's reputation is second only to Tang An after "Let the Bullets Fly", and in Kangpei's heart, "One Step Away" is no less than the opponent of "Detective Chinatown 2".
As for "Outwitting Tiger Mountain", although it is directed by Xu Ke, it is really difficult not to be skeptical about this theme.
After thinking about it, Compebe made a decision.
"In this way, "The Peace Wheel" was released on December 4, a week later than "Detective Chinatown 2" and two weeks earlier than "One Step Away". ”
December 4th?
The distribution director hesitated, "Dong Kang, "Detective Chinatown 2" has the previous work after all, only a week apart, isn't it too early, and on the 5th, the youth film "The Year in a Hurry" was released, and now this theme is on fire." ”
"I've thought about this too. ”
Kang Pei said with a smile, "Now there are more and more youth films following the trend, and word of mouth is declining, and soon the audience will have aesthetic fatigue, and "The Year in a Hurry" is not to be afraid." ”
Kang Pei looks down on Wang Changtian, a large company with a market value of more than 30 billion, and knows all day long to make some small and medium-cost films, and wants to fight for high returns with the lowest risk.
There are so many cheap things, just pick up the money and forget it.
continued, "And the background of "One Step Away" is in the Republic of China, and the characteristics of love, comedy, song and dance, adventure, and suspense can be seen in "Taiping Wheel", and the audience of the two partially coincides. ”
"Detective Chinatown is more like a pure comedy, and "The Peace Wheel" is a tragedy, and the audience is different, even if it is only a week, it will not have much impact. ”
"And if it's a week late, then "One Step Away" will be released in the second week, and "Outwitting Tiger Mountain" will be released immediately after the third week, which will be even more unfavorable to us. ”
After a lengthy analysis, Campe, as the second largest investor and co-distributor of the film, set a release date, and waited to discuss it with Pony and Lay's.
Four billion-level blockbusters, the theme of "Outwitting Tiger Mountain" is not pleasing, and there are only two opponents left in "Taiping Wheel".
Although the opponent is very strong, Wu Yusen was able to win more than 300 million box office six years ago, and Tang An only got this number at that time.
"Taiping Wheel" is known as the Oriental Titanic, and the lineup is also extremely powerful, gathering popular stars from China, Japan and South Korea, just like "Red Cliff" back then!
If he faced Tang An, Kang Pei would still be a little worried, but this time it was not to defeat Tang An.
Tang An, who got a box office of 300 million six years ago, can now get 2.4 billion, and Wu Yusen, who was only a little worse than Tang An at the beginning, will get more than 2 billion if he doesn't say anything, even if he makes a discount, there will be 1.2 billion!
Wu Yusen filmed this blockbuster known as the Oriental Titanic this time, but he was ambitious, if he knew that Campey regarded him as half of Tang An, he would have vomited blood if he looked down on him so much.