The next day, the news that "Nezha's Demon Boy Descends", which is produced by Lu Lin and directed by Jiaozi, will be released in the summer, has made hot search headlines. And it continues to dominate the list, and the popularity has risen again and again.

Mainly because the news is too sudden, it was said before that Lu Lin had no works released this year, why did a movie suddenly pop up?

As a result, when I clicked into the news, it turned out to be an anime movie, so forget it, but this little Nezha is too ugly!

At this moment, the animation image of Nezha is still in the 79 version of "Nezha in the Sea", the classic image of long hair fluttering, white clothes like snow, and in the dark night with a horizontal sword.

Suddenly changing the image of a short one, open teeth, violent eyes, inverted eight-character eyebrows, and smoky dark circles, many people feel a little unacceptable!

Coupled with "Lu Lin has been suffering in the Chinese entertainment industry for a long time", how can it not be dark to encounter such an opportunity to make an obvious mistake.

In other words, this "Nezha's Demon Boy Descends to the World" has not yet been released, and nearly 10,000 bad reviews have emerged on the comic comment page within a few days. That is, the scoring authority has not been opened yet, and negative numbers cannot be played. Otherwise, Xiao Nezha has not yet been released, and he will be able to get a negative score.

Some netizens feel that the image of the new version of Nezha is too subversive, too spoofed, and obviously disrespects the original work.

There are criticisms that this looks like a little hooligan, teaching bad children what to do?

Some people think that Taiyi Zhenren has always been a fairy, and not only does he look like a pig, but also rides a pig, which is simply subverting people's common sense!

In short, he provoked thorns from many aspects and wantonly abused "Nezha's Demon Boy Descends to the World".

Not only that, but even this film was originally a glamorously established color house investment, but it was favored by Longlin Pictures, and the matter of high-priced guaranteed release and nominal producer also broke out. For a time, it attracted more heated discussions among netizens.

Those who oppose it feel that Longlin Pictures is a blatant act of deceiving the audience. Lu Lin put a work that he did not participate in under his own name to promote and make profits, which consumed the audience's trust in him.

The supportive faction believes that Lu Lin has been in the industry for more than ten years, and the average level of the works he has filmed and produced is definitely the highest in the Chinese entertainment industry.

Now he is willing to take a part-time job and pay a sky-high price guarantee, obviously optimistic about this work.

Let's take the example of "Hero" in North America that year, director Quentin was named and supervised and then sold well, I don't think this is a deception.

If you have to talk about it in such detail, those who use more than 20 stand-ins in a play, and only shoot a few scenes with their faces on the set, and they don't memorize their lines and only say that 1234 is in the actors, can it be regarded as fraud?

The online discussion was very lively, Lu Lin didn't care, but Director Jiaozi was under double pressure, how could he have seen this kind of situation.

I thought that Dragon Scale Pictures' guaranteed release would feel more down-to-earth, but now I can't sleep.

After all, this is a cutting-edge director who wants to develop well in the industry, not a businessman who only focuses on profits.

……

is different from another time and space from August 16th to July 26th, in this world, "Nezha's Demon Boy Descends" is directly set on July 26th, that is, more than ten days after the summer vacation of students in various schools.

The campaign was launched one month in advance, from the end of June. In addition to the traditional marketing strategy, Director Jiaozi also cooperated with Director Tian Xiaopeng to shoot Brother Monkey and Jiang Liuer going to the toilet together and discussing Nezha as a boy and girl.

Because the short film is not long, it was made out in a few days. It was first reposted by Lu Lin on Weibo, which soon caused a large number of netizens and friends in the circle to reprint and comment.

Wu Jing forwarded the message and said: "Who is handsome between the animated version and me?"

Zhao Liying forwarded the message, "I miss the days when I filmed "The Return of the Great Sage"!"

Yaya forwarded the message: "Director Lu Da, you can shoot an animated version!"

Qiao Dashan, the male god of health care, forwarded the message, "Bajie is on the way here!"

Anyway, this short film is really funny, Jiang Liuer peeked at being poked by Nezha to the end, and he was a great sage. Nezha looked like a little arrogant, and drove Hot Wheels Shi Shiran away, which was quite likeable.

For a time, the pre-sale box office of "Nezha's Demon Boy Descends to the World" skyrocketed. On the one hand, I am grateful for the "Return of the Great Sage" I once watched, and on the other hand, there are too many children with mobile phones now, after seeing this video, my interest in this smoky little Nezha has increased greatly, and I am clamoring to watch it!

Seeing this situation, the films in the same schedule continued the trend of withdrawal brought about by films such as "Eight Hundred", and announced the withdrawal of files one after another. For a while, the new films released on Friday the 26th were only "Nezha's Demon Boy Descends" and "Dance, Elephant" starring Allen.

Happy Twist has produced a lot of good works in recent years, and "Iron Fist of Shame" starring Allen has also achieved a good box office. But since the failure of "Li Cha's Aunt", Allen's box office appeal has been more questioned.

"Nezha's Demon Boy Descends to the World" has the blessing of Lu Lin's golden signboard, which is obviously more favored by the market than it.

From July 15th, "Nezha: The Demon Boy Descends to the World" has entered an intensive publicity period, and major box office cities across the country have carried out roadshows and publicity, and small-scale screenings.

The large-scale premiere was held on July 21, Jing Tian's birthday. He originally wanted to advance the premiere, but the young lady said that it was not interesting to celebrate his birthday at home, so it was better to come out and watch the premiere together.

Lu Lin had to agree, and at the same time invited friends in the circle to come over, not only to watch the premiere, but also to celebrate Jing Yan's birthday.

The location was not the gymnasium, but the place where "The Return of the Great Sage" premiered, Bo Na Youtang International Cinema, the place is a little smaller, but it is more commemorative.

In order not to affect the opening of the theater as much as possible, the time was chosen in the morning. When Lu Lin appeared with Jing Yan, Wu Jing, Xie Nan, Fat Di, Ying Bao, Yaya, Qiao Dashan, Song Zhuer, Yang Mi, Kang Ning, Jia Ling, Guan Xiaotong, Yang Zi, Wang Yunkai, Chai Biyun and more than a dozen star artists arrived, many of whom came as Jing Yan's friends.

After all, today's Lu Lin is too rich, his aura is too strong, and he is very fine, so it is stressful to come into contact. It's Miss Jingyan, who is easy-going and enthusiastic, and has better contact.

Especially Guan Xiaotong and Yang Zi, they are screaming one sister at a time.

"I used to like to watch cartoons, and when I have nothing to do, I can watch "Cat and Mouse" all day, sister, this is more interesting than "Cat and Mouse", right?"

Guan Xiaotong sat beside Jing Yan in denim shorts and flat shoes, looked curiously in the direction of Lu Lin, and saw him talking to Wu Jing with a smile, and asked casually.

It's a pity that Jing Yan shook his head, "I haven't seen it either, but he said it's good-looking, so it should be good." ”

Guan Xiaotong smiled sweetly, "Then it's definitely not bad, you don't need those comments on the network, it's all a bunch of keyboard warriors talking nonsense!"

Jing Yanwan smiled and said, "If I keep thinking about what to say on the Internet, how can I live to this day?"