Chapter 220: Chartering (Second Subscription)

September has passed, and the National Day file has followed.

This year's summer file is lively and lively, the two giants compete for hegemony, and the National Day file has become a rookie pecking at each other, and there are few decent films.

There is not even a box office birth at the level of "The True Colors of Men" and "Fuse".

It is not an exaggeration to say that it is bleak, with such a low box office, there is no valuable news, and there is not much coverage except for the routine box office report every day.

In previous years, there would be one or two films in the National Day file, but now Zhang Yimou is busy preparing for the Olympic Games and is absent from the New Year, which does not seize the opportunity to swarm to the New Year's file, wanting to grab a piece of meat to eat.

In the middle of October, which lasted nearly two months, Tang An finally completed the creation of the script.

In the end, it was adapted according to his own ideas, and Deng Chao's father, after being exposed by a magic trickster, chose to perform a magic trick that was not yet mature and very risky.

Due to problems with the craftsmanship and materials of the safe, the magic trick was unsuccessful, and as a result, he became trapped in the box and drowned in the water.

Later, banks and insurance companies took bribes from the manufacturers of safes, concealed the matter, and did not pay compensation.

Therefore, more than 10 years later, Deng Chao summoned three other magic masters to sanction the magic revelators, banks, insurance companies, and manufacturers.

The script is done, before making a storyboard script, first find the actors and crew, officially set up the project, and find a suitable location and studio.

came to Huayi with the script, went into his office to rest for a while, watched the news, and took a sip of tea.

Then rush to the conference room, a weekly meeting, and also to prepare for the upcoming Chinese New Year.

Today, Wang Zhongjun was not late for about ten minutes as usual, and he was very punctual.

Everyone sat down one by one, Wang Zhongjun first talked about the movements of his main artists, and the publicity and public relations departments paid attention to the hype.

"Now there are still two months before the release of "Assembly Number", and all departments must fully cooperate with the film's publicity actions!"

Wang Zhongjun said very seriously for a long time, although this year's "Casting a Name" is their real opponent, "Lust and Caution" will be released as early as November 1, and it can't be touched.

On November 30, "Apple" and "Destiny Call Transfer" were released one after another, and there was also a gap of 20 days.

However, "Assembly" is a war movie after all, and it has a natural weakness in the Chinese New Year, and it must be prepared to deal with all emergencies.

When it is close to going on the market, there must be no mistakes in blockbusters of this level, otherwise it will not only be the box office that will be lost.

Tang An sat quietly in his chair, staring straight at the documents in front of him, and suddenly his heart moved, and he said, "Wang Dong, I have an idea about propaganda!"

"Mr. Tang, please speak!"

Wang Zhongjun's eyes lit up, although Tang An was not a professional in publicity, but some more avant-garde ideas often popped up in his mind.

At present, the promotion methods of domestic movies are those, everyone is similar, it is nothing more than to see who has more money.

If there are other channels of publicity, then the odds of "Assembly" are a little greater.

"Has Wang Dong considered chartering the venue by a government unit?" asked Tang An.

This...

"I understand what Director Tang means, but "Assembly" is not a pure main theme movie, and it is difficult to get through the relationship. ”

Films like "The Wind" and "Assembly Number" are actually not really pure main theme movies, but just commercial movies with main themes.

Like "MZD", "Zhang Side", "Iron Man", and "The Day of Leaving **", these are the objects of government chartering.

Originally, the charter of "The Assembly" was not led by the government.

Tang An nodded and continued, "Wang Dong, we don't need the government to come forward, hold a few screenings in major cities half a month before the release, and invite some political and current affairs media to come over, especially media like "People's Daily". ”

Wang Zhongjun thought for a while, and probably understood Tang An's thoughts," Mr. Tang continued. ”

"Try to let these mainstream newspapers, and even official newspapers, report more before the release, and focus on the spirit of the famous neighborhood army embodied in the Ninth Company in the movie. ”

"The bigger the report, the better, and then we can contact some public institutions, schools, and even government departments, even if we spend our own money, we have to invite them to the movies!"

"Then guide the media, intentionally or unintentionally, to report that this is a charter organized by the government, I think in less than two days, other units will also take the initiative to charter the venue to invite employees to watch a movie!"

......

Tang An said a lot in one breath, and drank all the tea in the cup.

The government's charter is not a treatment that can be enjoyed by any commercial film with a main theme.

"Tangshan Earthquake" has the support of the Tangshan government, and the government pays half of the 120 million cost, but as long as it is 15% of the share, most of it is sponsored.

This charter is organized by the government.

Zhang Yimou's "The Thirteen Hairpins of Jinling" also had a charter, but a certain bank chartered most of the screening halls of hundreds of movie theaters in more than 60 cities across the country the night before the screening, and two screenings began at 6 p.m.

A two-and-a-half-hour show, plus the interval in between, is almost the prime time of one night, contributing more than 30 million box office.

If the government does not come forward for "Assembly Number", then it will be fried by itself, and the government cannot issue a separate document to deny this matter.

Even if other units knew that this was Huayi's propaganda, nine times out of ten, for the sake of insurance, they still organized people to watch the movie.

In case you look at the above, needless to say, so many units have taken the initiative to organize employees to learn the spirit of the neighborhood army, why are you so unconscious!

Of course, there is a downside to chartering, it is easy to be sprayed.

However, it was Feng Xiaogang and Hua Yi who were sprayed, and they didn't care about their own business.

Even if I didn't say it, didn't there still be a lot of schools and units chartered by "The Assembly" later.

"Mr. Tang's suggestion is good!"

Wang Zhongjun weighed it, there are pros and cons, but he needs to invest a little in the early stage.

Others didn't expect Tang An to say such a thing, and even Feng Xiaogang's eyes were full of puzzlement.

Aren't you worried that "Assembly" will break his record!

In fact, it doesn't matter if you can't break your annual box office record, it's like playing a game, it's not interesting to be invincible all the time.

If there is a powerful boss in each level, you will have a sense of accomplishment after clearing the level.

Moreover, "The Assembly" originally had a box office of 250 million, and it is certain that it will win the annual crown......

Then Tang An took out his own script and sent a copy of it by himself.

"After nearly two months, my script is difficult to produce!" Tang An said with a smile.

"At the beginning of the new film, I have to rely on your help to prepare the crew as soon as possible, this time there are a lot of locations, involving several regions, Mr. Chen will bother more!"

........

I didn't write a chapter in the afternoon,,,, sorry........

There must be that chapter in the early morning, guaranteed O(∩_∩)O