Chapter 16: Wild Weeds
Fang Yi didn't know what was going on in this world, why there was no market for men's skin care products that were popular in his world, but he knew that he was going to send them.
Next task, Fang Yi goes out early and returns late every day, comes to the company early every day, turns on the computer, while typing on the keyboard, while writing and drawing in the notebook, he is collecting and comparing the difference between this world and the world where he was originally in Men's skin care products, there must be a reason why men's skin care products are blocked in the market of this world, Fang Yi He must find out the reason, and solve the problem, these are supported by a lot of information and literature, not that Fang Yi patted his head, and then let go and can do it wellใ
A week later, Fang Yi finally had some eyebrows in his heart, it is not that boys in this world do not use skin care products, nor does it mean that there is a problem with the quality of men's skin care products in this world, the reason why men's skin care products cannot be sold in the market is actually very simple, people have always had no such consumption concept as men's skin care products, which boy will even be ridiculed by the people around him for being girly, in such an environment, if men's skin care products can be sold, then it is really hell.
This is a long-standing fixed concept of consumption, this concept has been deeply rooted in the hearts of the people, if you do not solve the problem from the root, then which sales do not want to open the market of men's skin care products, who is not easy to make, as for solving the problem from the root? That is tantamount to subverting the worldview of countless people for a long time, how easy is it to say!
Fang Yi's eyes are getting brighter and brighter, subverting the fixed world view? Others can't do it, he can! This is a difficult thing for others, but in Fang Yi's original world, someone has already successfully subverted this consumption concept!
Closing the notebook, Fang Yi took a deep breath, his face became straight, and he became extremely serious, and then strode to Yang Lu's office, today, he had something to say to Yang Lu, "Come out! "No, it was a blind thought before, the real situation is that Fang Yi cautiously walked in front of Yang Lu, "Manager, I have determined the sales method, and now I need financial support." โ
"Yes. Yang Lu agreed without thinking about it, "Now the market trend of women's cosmetics and skin care products is saturated, coupled with fierce market competition, our company wants to go further, we must open up a new market, as long as you have hard work, have ideas, then rest assured to boldly do it, our company wants people to give people, to give money." โ
"Good. Hearing this, Fang Yi suddenly had a bottom in his heart, the logic of the commercial society is that following, imitating, and similarizing can never have a good ending, and there must be a different expression. As a latecomer, in the face of giant enterprises with time and historical accumulation and the right to change the market pattern, only by using a more efficient way can we truly win the market.
Fang Yi hopes that he can become a pioneer in that innovative business model, although he often becomes a martyr before becoming a pioneer, but Fang Yi doesn't care, this is the essence of all innovation, not to mention, in his mind, there is another world, in that world, there have been countless martyrs who have fallen forward and followed, and he has also come out of the real pioneer, he is the one who stands on the shoulders of giants to pick apples.
Fang Yi didn't think about making a small fuss, if he wanted to do it, he was going to do something earth-shattering, and when he returned to the office, Fang Yi picked up his mobile phone and started calling according to a form.
The list in the table is all the retailers with statistics on the products of the company of the natural gods, originally, the company sells products not directly to retailers, and there are dealers and distributors in the middle, but this time Fang Yi didn't care so much, directly bypassed the dealers, distributors, and worked tirelessly to call everyone.
Fang Yi's approach was useless in the eyes of his colleagues in the office, and even Yang Lu, who was alarmed, came forward to warn Fang Yi that this was a thankless job, but Fang Yi still did his own thing and enjoyed it, useless work?
When Shi Changsheng just came out, no one was optimistic, the "wonderful" marketing route, they didn't want dealers, didn't settle in big cities, didn't go to big commercial buildings, and took the subversive attempt to take the edge, and the channel expansion route of "rural areas surrounding the city" was also laughed at at the time, but in the end, it turned out that those who laughed at Shi Changsheng were a real joke.
The brutal growth path of Shi Changsheng relies on the operational ideas behind it.
It took a few days for Fang Yi to finish the call, there are not many retailers who trust Fang Yi, and only one retailer who makes an average of ten calls says that he is willing to cooperate with Fang Yi to try, but he can't stand the large base!
In the next few days, Fang Yi was busy flying every day, talking about cooperation matters and signing contracts with retailers around the world.
After all the contracts were signed, Fang Yi invited a large number of water armies to go to various forums to publicize wantonly, his advertisements should not be soft, what he wanted was hard advertising, how hard, how to know how to come, the advertisements were overwhelming, crowded with various forum websites.
Fang Yi's resolute and resolute behavior made a group of peers in the office roll their eyes and disdain, what age are they, do you still sell on the phone? A newcomer is a newcomer, he doesn't understand anything at all, do you understand the overwhelming advertising? Have you heard of it when you look for an agent? Do you know about it with a distributor? You just make a phone call, and then you don't do anything, so that if you can still sell the product, then we will eat our heads, in short, everyone in the office is not optimistic about Fang Yi, thinking that he is just fooling around, even Yang Lu has completely lost hope for Fang Yi.
At a private dinner, someone shook his head, "Today's young people are too impetuous, they don't like to pretend to understand anything, it's just nonsense." โ
Lao Zhou also jumped out, "How did such a person get into our company? โ
"No wonder Lao Hu wants to resign, if you want me to see, it's just that someone is angry and left......"
No, even Yang Lu couldn't sit still, and privately found Fang Yi and wanted to talk to him, "Fang Yi, it's the first time you're in charge of a product alone, and your business ability may be a little worse, why don't I find someone to help you?" Yang Lu said more subtly, but his tone was clearly dissatisfied.
"No, I don't. Fang Yi refused without thinking about it, what are you kidding, the matter is all here, and he still needs someone to help?
This is the weed sales model that once shocked the world!