Chapter 699: It's Not My Business!

In Studio 1, people kept coming in.

There are representatives of CCTV advertising key customers, outstanding representatives of various industries, moving Chinese figures, representatives of the families of martyrs, representatives of the families of CCTV employees, representatives of outstanding athletes, national moral models, sponsors, etc.

Most of them are ordinary people, but these ordinary people are not ordinary people.

There is a "smiling brother" who has been on the Spring Festival Gala for more than ten consecutive years, and he appeared again this year.

Either physically, rich, or famous, it is not difficult for many people to participate in live broadcasts.

But it's not so easy if there are close-ups, and those advertisers and sponsors, every close-up shot, there may be millions of dollars involved behind it.

Regardless of whether you are familiar with each other or not, you will say hello one by one, and talk more about the industry when you encounter something related to the industry.

Ma Yun, Ma Huateng, Li Hongyan, Lei Jun and others did not come, but representatives came.

Huawei came from Zheng Ye, president of Huawei Cloud, and Tang An didn't know him.

In the entertainment industry, basically all walks of life have said hello, mobile phones, clothing, cars, watches, and even Gree Tangan, which makes air conditioners.

Gree is preparing to release the first generation of mobile phones next year, and wants to book the implantation of several film and television dramas.

As for the endorsement, the boss of the family himself is on it.

However, the general contact is with the CEOs of major companies, or the vice presidents in charge of marketing, and rarely deals with technology.

Seeing Zheng Ye, President of Huawei Cloud, come and say hello, Tang An suddenly remembered something.

For example, today Gong Yicai is already the largest special effects production company in China, and in the whole of Asia, it may not be one of the best in terms of technology, but in terms of scale, it is definitely not lost to any company.

Add to that the digital realm, 1,500 employees, which is unattainable by any special effects company.

And so many people are not afraid of not being able to afford it, Hollywood takes a large number of orders to China every year, and basically any blockbuster has the shadow of a domestic special effects company.

Although I can't make much money, because if you want to take over the business, you have to invest a lot in hardware and software, and if you want to make more, you have to invest more first.

The money earned was invested again, and nothing was made at all.

But it's good not to throw money into it anymore, this is also in China, if it were in Hollywood, it would have closed down on such a large scale.

Hollywood's high costs have made it difficult for special effects companies there, otherwise the digital sector wouldn't be so cheap to buy.

Large domestic special effects companies have been living very well in recent years, and there are too many businesses.

After the acquisition of the digital field, one-third of the senior executives were invited by Tang An's high salary to go to Tiangong in China to guide and spread advanced production and management concepts.

Tiangong Yicai also sent a large number of middle and high-level executives to study in the digital field of the United States in batches, striving to reach the top level in Asia and the first-class level in Hollywood within two or three years.

It's not just about technology, it's about management, how it works, and what it means to think.

Chen Kaige is a top director, and few people can say that he is better than him in terms of professional ability, but the films he makes are not good-looking.

It's one thing to have the ability to use it well, and it's another thing to be able to use it well, and Hollywood is far more than just a technical leader in special effects.

However, the special effects industry is also going to innovate technologically, and the annual cost of such a large-scale special effects company is unimaginable, which is much higher than the cost of several blockbusters.

Especially the rendering part, the high cost is scary, and time is also a big problem.

Cloud rendering will be the mainstream in the future, and the first film to make extensive use of cloud rendering technology in the future is "The Wandering Earth", which is the result of Huawei's strong support for business development.

The task center of cloud rendering is GPU, and there are only a few companies in China that can provide GPU cloud servers in the next few years.

It seems to be Tanuki Cloud, Huawei Cloud and Tianyi Cloud.

e Cloud is outsourced by telecom to Huawei, which is actually Huawei's.

Although Huawei has not developed it yet, it is soon.

Tang An and Zheng Ye came to say hello, after all, the film and television dramas produced by the group also took over Huawei's advertising placement, and Huawei's sub-brand Huawei Glory, which was just launched last year, also invited the group's artists to endorse.

"Hello Mr. Zheng, I heard that your company is developing our independent GPU in Huaguo. ”

Zheng Yelai nodded, "Indeed, our goal at Huawei has always been to adapt the world with technology. ”

It's this sentence again, everyone who seems to do technology likes to say this, Tang An can't remember how many times he's heard it, so he can't have something new.

Tang An didn't talk nonsense, and went straight to the point, "GPU is crucial for mobile phones and computers, and the effect on graphics rendering far exceeds that of CPU......"

Zheng Yelai listened to Tang An, a layman, talk about GPUs in front of himself, a professional, and felt a little funny in his heart.

However, on the surface, he nodded frequently, as if he was thinking about and approving what Tang An said.

Although I don't know what Tang An is doing here, the two sides are completely two companies that can't get along.

"I didn't expect Tang Dong to have such a deep research on GPUs. ”

After Tang An finished speaking, Zheng Ye came and said with a smile, even if Tang An said a few things that were not quite correct, he did not correct them.

If you don't hit someone in the face, why bother with a layman.

"I just know a little bit about where and where. ”

Tang An smiled, "Actually, I still occasionally saw AMD and several companies demonstrate cloud rendering technology on the computer a few years ago, when a game was rendered on a desktop, and then the rendering picture was sent to an ultra-thin laptop through a wired network, and the game was controlled in the laptop, and the instructions were transmitted to the desktop through the network, and the desktop sent the rendering results back and displayed on the eb interface of the laptop.

When the operation of the notebook only does the display and mouse input function,The whole process of rendering is done on another remote desktop,At that time, AMD people said that it can not only be controlled by wires,It can also support wireless network transmission,I also wrote down this matter,Today I met Mr. Zheng, an expert,Just ask。 ”

Speaking of professional matters, Zheng Yelai immediately entered the state, and his expression became serious.

He thought for a moment and said, "Cloud rendering is indeed feasible, and I remember that there are already relevant applications in China." ”

Tang An nodded, "In May last year, Zanqi Technology launched the cloud rendering platform "Render Cloud", and I originally planned to invest in shares or mergers and acquisitions, but the other party did not accept it. ”

Cloud rendering has begun to be applied to games, film and television, animation, advertising, etc., but there are not many applications in film and television.

Xuanyun was promoted by HP, and rejected any form of merger and acquisition by Tang An, and even refused to buy shares, Tang An could only settle for the next best thing, and acquired another cloud rendering platform, Xuanyun, with similar names.

Zheng Ye said, "Nowadays, there are still great difficulties in cloud rendering in China, and the difficulties faced by cloud rendering are far more complex than conventional cloud computing applications, mainly from the harsh requirements of 3D rendering for hardware performance.

And the cloud rendering system may have to face thousands of user rendering requests, which will be a huge pressure on the back-end server system. ”

Tang An smiled, "That's true, but if your company develops its own GPU, you must use HUAWEI CLOUD's computing resources to build a cloud rendering platform, which can be used in film and television special effects on a large scale, even if it is a special effects blockbuster, it can also be competent for rendering work, and it may be able to replace supercomputing in rendering." ”

Zheng Ye said, "There is this possibility, but it depends on the situation." ”

Tang An chatted with him again, the wide application of cloud rendering is good news for the film and television industry, not to mention the reduced costs, just the time to terminate the contract is precious enough.

There are many reasons why domestic investors do not make special effects blockbusters, in addition to money, another major reason is that it takes time to make special effects.

The film and television industry is so hot, investing one or two hundred million to make a movie, many people are willing to fight together.

But once the cycle is too long, more than three years, then even if the movie is profitable, such a long cycle cannot be drawn.

The production cycle of "Kung Fu Panda" is 5 years, and the rendering time is 24 million hours, that is, about 2700 years.

If you use cloud rendering, one node is 2,700 years, ten nodes are 270 years, 100 nodes are 27 years, and 10,000 nodes will only take less than 100 days.

Theoretically, this time can be compressed indefinitely.

Of course, this is only theoretical.

The rendering time of "Kung Fu Panda 2" has reached 55 million hours, which is 6278 years.

Even if HP Workstation does its best this time to shorten the cycle from four or five years in the first part to three years, it will be long enough.

In China, it will take at least three years to return the money if the money is thrown in, and the risk is not small, and many investors will not do it.

In contrast, those investors prefer projects with a cycle of only nine or ten months.

Zheng Yelai also paid lip service to Tang An's cooperation expectations, but he didn't take it seriously in his heart.

Although cloud rendering can also be used in games, advertising and other industries in addition to film and television, this industry is a little smaller after all, and Huawei may not be able to see it.

......

Tang An came to talk to Zheng Ye about cloud rendering there, and the artists next to him couldn't interject.

When Tang An turned around, Yang Mi next to him came up and said curiously.

"Brother An, why did you talk to Wen Zhang and them just now, are you very familiar with them?"

Tang An shook his head, "I'm not familiar, what's wrong?"

It's really unfamiliar, Wen Zhang still saw the struggle to visit the class once that year, and then saw some award ceremonies and various activities.

Chen Yufan didn't communicate when he was in Huayi, let alone Bai Baihe.

Yang Mi looked at Tang An a little strangely, "Then is there something wrong with you?"

After so many years, she still doesn't know Tang An, Tang An does most things for a purpose, and doesn't care about irrelevant things at all.

I have been to the Golden Horse Awards three times in the past ten years, if you can go to the Golden Rooster and Hundred Flowers, you won't go, last year's Golden Horse Awards "Interstellar" basically took all the nominations that could be taken, Tang An didn't go, and in the end, the best director was received by Liu Ye on his behalf, and by the way, he received his second Golden Horse actor trophy.

If you don't come, you have to give it, with a box office of 2 billion, the quality of the movie itself is also super high.

Generally, commercial films with high box office have few chances to win awards, but if the box office is high to a point, it is not a problem.

The first domestic movie with a box office of 2 billion, whether it is a professional or an audience, has a super high reputation and unparalleled influence, it is normal to win an award.

didn't even go to the award ceremony, there would be that idle man chatting with a few unfamiliar people, Wang Xiaoming didn't say a word.

Yang Mi thought for a while, leaned over and whispered, "Brother An, do you want to deal with them?"

Tang An and Wang Jinghua don't deal with each other, and Ah Li, and now these two opponents are going together, Wen Zhang and Bai Baihe are the objects of Wang Jinghua's support, and this is the only possibility.

Yang Mi thought he had guessed correctly, and looked at Tang An with curiosity on his face, not knowing what means he would use.

Tang An shook his head, a little speechless.

"I'm not a bad person, why do I have to deal with them, people have no grievances with me, what do you think. ”

Tang An took a sip of water, and he was a little thirsty from what he talked to Zheng Ye just now.

After looking around, almost everyone has arrived, and then looking at the time, it is almost starting.

Hearing Tang An's denial, Yang Mi also looked unconvinced, looking like he thought he had seen through everything.

Wang Xiaoming, who was sitting at the same table as Uncle Ge, was close, and when he heard Yang Mi's words, he also said with a smile, "Tang Dong is not a stingy person, not to mention that they have not offended Tang Dong." ”

Tang An thought so, "Xiao Ming still understands me, am I such a stingy person?"

Yang Mi pursed her lips, anyway, she didn't think Tang An was just chatting casually.

Wang Xiaoming next to him was still talking, "Brother Fan used to be in Huayi, when the two of us were actually very familiar, and I also went when he married Bai Baihe." ”

Tang An was curious, "He sings, you film, how do you know each other?"

Wang Xiaoming said with a smile, "Didn't I release an album for a while, and I communicated with Brother Van about some music. ”

"Come on, your broken voice is still communicating with people. ”

Tang An struck mercilessly.

Wang Xiaoming was speechless, there were so many people around, Tang An didn't save him any face.

Yang Mile covered his mouth and snickered, the others were similar, Wang Xiaoming had a lot of fun with being ridiculed for "making too much trouble".

Tang An looked at Yang Mi, and scolded unceremoniously, "You are laughing at a fart, you two are half a catty, and you are embarrassed to laugh." ”

Yang Mi was forced to block back the laughter by Tang An's words, and her face was embarrassed.

Wang Xiaoming was originally quite depressed when he was exposed in public, but when he saw Yang Mi deflated, he felt much better, and he gloated there.

He said, "Actually, in the past few years, I have watched Brother Van and their relationship has been so good and envious, and I hope that Yang Ying and I can be like them in the future." ”

Wang Xiaoming said and held Yang Ying's hand, the two looked at each other affectionately, and sprinkled dog food in public.

Someone couldn't look at it, and scolded with a smile, "Hey, you two pay attention to the occasion, so many people have goosebumps in this New Year." ”

Tang An didn't say anything, but silently added in his heart: If you are really like them, it is none of my business.