In the past, most of the Chinese New Year stalls generally referred to the period from the end of November to the end of the Spring Festival holiday, about 90 days.

However, as the box office production during the Spring Festival holiday has increased year by year, many movies have chosen to postpone their release to around the Spring Festival in order to avoid the fierce competition for the Chinese New Year.

As a result, the Lunar New Year stalls are now the two months from the end of November to the Spring Festival.

The Spring Festival stalls are officially listed separately, and they have become the popular schedules in the Chinese film market second only to the summer and New Year stalls, which are not worse than the National Day stalls.

The Spring Festival is coming, and the 2011 Chinese New Year stalls are basically over.

The biggest winner of this year's Chinese New Year file is undoubtedly "The Martian", which broke through the 14 mark at the domestic box office in a month and a half after its release, and constantly refreshed various records along the way.

The domestic box office of "Jinling Thirteen Hairpins" directed by Zhang Yimou is only 680 million, although this has refreshed his personal box office high, but it is not enough to see Tang An's achievements of breaking one billion one after another.

And Xu Ke's "Dragon Gate Flying Armor" also broke 600 million at the domestic box office, reaching 620 million, which is also his personal best.

The three movies have a good reputation, and overseas, "Jinling Thirteen Hairpins" and "Dragon Gate Flying Armor" are not as dazzling as "The Martian".

"Dragon Gate Flying Armor" has been released in Southeast Asia and Europe in recent days, but the box office is not ideal.

Counting "The Legend of the White Snake", Li Lianjie has missed twice in Southeast Asia.

However, the production cost of this film is as high as 200 million, and it is impossible for Yu Dong to take the risk of signing a share.

The box office is almost just paying off, and overseas copyrights can still make a fortune.

"The Thirteen Hairpins of Jinling" is not so lucky, Zhang Weiping is too superstitious about Bell, and the overseas box office of this film is shared.

600,000 in North America, and the regional box office that has been released worldwide is less than one million dollars.

It has been hacked in North America, and it is also popular overseas, and the ratings of various professional websites are quite high.

However, the situation of "The Thirteen Hairpins of Jinling" in China is much better than the original.

Originally, there were two movies in the Chinese New Year, "Jinling Thirteen Hairpins" and "Dragon Gate Flying Armor", but Zhang Yimou and Ni Ni were hacked into S.

Senior film critics, TV hosts, feminists, experts, professors, reporters, and well-known people with V on major websites jumped out one by one, wanting to compete with the "national teacher", and published film reviews one after another.

Using the most professional terminology and the highest attitude, he ideologically denied this movie, criticized Zhang Yimou, and ridiculed the audience who shed tears for this movie - "cheap tears, shallow and ignorant touching".

What "Female Branch Female Salvation Theory." ”

"Nanjing! Let the female branch go away!"

"The female branch girl changes the virgin. ”

"Glorify the theory of women. ”

At that time, "The Thirteen Hairpins of Jinling" was basically full of scolding all over the Internet, and the heroine was also hacked, and a lot of black history was picked up.

Now it's a good thing, the movie with the most attention in the summer file has become "The Martian", which naturally bears a considerable part of the pressure.

No matter how well the shooting is done or not, there are always some people who spray blindly with their eyes closed.

In addition, Berner and New Picture faced the impact of "The Martian", and most of their energy was focused on promoting their own movies, and they did not do too much negative marketing against each other.

However, the new picture and Zhang Yimou are not having a good time now, in Tang An's office, Chen Guochang talked about the contact with Zhang Yimou.

"It's probably impossible, no matter which company he goes to, it's impossible for him to come to us. ”

"Then forget it, you don't have to look for him anymore, now the company is preparing and shooting a lot of projects, Lao Chen, you look at it more. ”

Tang An didn't have any expectations, and asked Chen Guozhang to invite Zhang Yimou to be a show.

Zhang Yimou's departure is certain, he had a conflict with Zhang Weiping after "Three Guns", and in the past half a month, Zhang Yimou has not been to the new picture once.

As for whether he will be fooled by Jia Leting as before, it is uncertain, but with Lao Jia's ability, it is not difficult to move Zhang Yimou.

Think about how many people LeTV poached from major companies later, in addition to Zhang Yimou and Xu Ke in film and television.

LeTV has vice presidents and director-level executives of Ku6, Sohu, Microsoft, and iQiyi.

LeTV poached executives from Dangdang, JD.com, Lenovo and other companies.

LeTV mobile phone poached two vice presidents of Meizu, the head of Xiaomi's network marketing, three directors of Lenovo, and a director of Microsoft.

LeEco poached the vice president of SAIC, the general manager of Infiniti Asia Pacific, the vice president of GAC Toyota, and the production director of FAW-Volkswagen.

In terms of financial investment, the vice president of Huaguo Bank was even poached.

Because the vice president in charge of Flyme OS research and development was poached, the founder of Meizu, who was directly stimulated, turned the company into a joint-stock system, ending the 11-year history of the family business.

Tang An and several of their investors got together before, and Guo Jinming followed his rhythm the whole time when he chatted with Guo Jinming, and was stunned by Lao Jia's entertainment ambitions.

Guo Jinming also plans to invest in LeTV, which can be regarded as tied to LeTV.

......

Speaking of the company's projects, Tang An asked about the expansion of his studios and the preparation of their TV series.

The share of "Predecessor Raiders" has been called, with a box office of 200 million, of which 24 million is a distribution fee, 20 million is paid in advance for publicity and distribution costs, and the remaining 12 million investment is exchanged for about 49 million production shares.

The production cost of 12 million + the publicity fee paid in advance of 20 million yuan was exchanged for 93 million shares.

Xinli's 3 million investment was exchanged for a share of about 12.5 million, which can be regarded as a high return.

It seems that Xinli's rate of return is a little higher, but the 20 million publicity and distribution fees invested by Tang An are not included in the share, regardless of whether the movie makes money or not, the 20 million must be taken away first, avoiding risks.

The $32 million copyright fee for "The Martian" is about 220 million, and it will arrive within a week.

However, the money will be spent again, and part of the 93 million will be used for year-end bonuses and salaries, and most of the rest will be used for the promotion of "Detective Chinatown".

There are also several TV series in preparation, and the 220 million in North America will be spent immediately.

Only after the New Year, the share of "The Martian" and "Detective Chinatown", as well as the subsequent broadcast rights of the two TV series that have been released recently, can be regarded as rich.

I stayed in the company for an afternoon, and in the evening I went to the Xinao store of the Hantang Cinema to attend the premiere ceremony of "Detective Chinatown".

It just so happened that the single-day box office of "The Martian" had fallen below one million, and "Detective Chinatown" took over perfectly.

Outside audiences have different opinions on this movie, mainly because the director and starring have been changed, and a 14-year-old child is starring, which is a bit unreliable.

And also has to face the front and back of movies such as "Counter War", "Eight Star Annunciation", "Daddy in Daddy 4", "Adventure in the Center of the Earth 2" and so on.

"Counter War" starring Jay Chou and Nicholas Tse was released for 5 days and got a box office of about 35 million, and the reputation is not bad, it is not a traditional Hong Kong-style police film.

"Eight Star Annunciation" is adapted from the comedy movie of the same name starring Fa Ge and Honggu in 88, starring Gu Tianle, Donnie Yen, and Huang Baiming.

Originally, there was Yang Mi starring, but now Yang Mi didn't go to Meiya, so he changed to someone else.

Although the film is not very good, Yang Mi's blue bikini is still very eye-catching.

"Eight Star Annunciation" was released for two days and got 16 million box office.

Although there is no potential for a big hit, it has just been released, and it can account for some of the films.

"Mission Impossible 4" and "Adventure to the Center of the Earth 2" will not be released in a few days.