Chapter 370 Variety shows are hot
There's a line in the movie "Wall Street" that describes money like this.
"Money is a sword traveler who never sleeps, she is naturally jealous, and if you are careless about her, when you wake up in the morning, she may be gone forever. ”
Wang Changtian has not seen the movie "Wall Street", but for money and profit, this line in the movie can be said to completely describe his current mood.
Because of one of his mistakes in decision-making, a large profit was taken from his pocket...... To be precise, it should have run out of the common pocket of Guanglu Media and Molong Media.
It's just that Guanglu Media has lost ...... It's much bigger.
It all started with the completion of the fourth episode of "Where Are You Going, Dad" last weekend.
After three months of filming and four months of post-production, the first season of "Where Are You Going, Dad", an outdoor reality show filmed by Guanglu Media and Mo Long, was finally completed.
Although Li Mo once analyzed to Wang Changtian in person that the reality show "Where Are You Going, Dad" is very likely to generate huge benefits and influence in the future, after Guanglu Media completed its production, they began to be uncertain about the expected income of this show.
After the company's internal data analysts analyzed the ratings of the original variety show, most of the team members involved in the analysis believed that the average rating of such an outdoor reality show without any successful precedent should be around 1%, and at most it should not exceed 1.5%......
According to this rating, if you insist on holding the premiere copyright in your hands and rely on the income obtained from advertising commissions, it is likely to cause Guangyou Media to make ends meet......
The best outcome is to be able to save the capital or make a small profit.
…… If you cut out the share that had to be paid to Molong, the amount of money would be even more pitiful.
Therefore, when the buyer of Shonan Satellite TV proposed to buy it with a rating of 2% as the benchmark, although Guanglu Media considered it for a few days, it could almost sign a contract with the other party with an impatient attitude.
Who would have thought that it has been four weeks since the first season of "Where Are You Going, Dad" was broadcast, and except for the first weekend's ratings of 1.84%, which was below the 2% baseline, the ratings have not been lower than 2.5% in the other three weeks!
In the fourth episode that just ended, the ratings even soared to 3.5%.
If only the ratings were high, it would be fine.
Wang Changtian has worked hard in the film and television production industry for so many years, and he has seen a lot of phenomenal TV shows, but "Where Are You Going, Dad" not only gained good ratings, but even netizens who have always been quite harsh on this kind of unoriginal and copyright-buying variety shows are particularly tolerant of "Where Are You Going, Dad" this time.
Although it is still inevitable that there will be voices such as "not as good as the Korean version", "plagiarism is shameful", and "when will domestic outdoor reality shows rise", but in general, such people are still a minority after all.
So far, among the netizens who have rated this variety show on Hudou, the proportion of netizens who have rated it is as high as 62.8%, and the score of Hudou is currently 9.0......
At this time, no matter how much they deceive themselves, no one in Guanglu Media dares to open their eyes and say nonsense: this contract with Shonan Satellite TV is no problem.
Originally, the data analysis team that was going to carry people away from leaving was said to have gone to the personnel department early this morning to go through the resignation procedures.
But the problem is that others may still be able to stalk their necks and say that they made a mistake in decision-making and that they are just a part-time worker, but Wang Changtian really can't find any reason to excuse himself.
Especially after Li Mo has already analyzed with him - "Mr. Wang, I am sure that in the next five or six years, outdoor variety reality shows will be welcomed by the audience......"
The words are still in my ears, but my face was beaten and hurt.
If it was just that, it wouldn't make Wang Changtian's face so ugly, and what annoyed him even more was the company's revenue report submitted by Li Xiaoping today.
Although it is indeed distressing that "Where Are You Going, Dad" made a lot less money than expected, but it was only based on a certain misjudgment of the form and the value of the commodity, for a company as big as Guanglu Media, one or two losses are not a big problem, as long as you pay attention to learning lessons in the future.
…… What's more, the first season of "Where Are You Going, Dad" actually just made less money, at least not to the point of losing money.
But the revenue of the animation production department is a real deficit.
In the first half of 2013 alone, the animation department has eaten up 40 million yuan......
As for output?
Hehe, it's zero.
Even though Wang Changtian has long been mentally prepared for the large investment in animated films, the long production cycle and the long payback time, he is facing the negative returns on the red notice on the financial statements......
After all, Wang Changtian really couldn't calm himself down.
"Hmm-"
After thinking about it for a long time, Wang Changtian still couldn't hold back, and a long sigh blurted out of his mouth.
"Mr. Wang, what's wrong with you?" The person who sent the financial statements to the chairman's office was Li Xiaoping, the executive vice president of Guanglu Media in charge of daily operations and film operations, she secretly glanced at Wang Changtian's face with trepidation, and asked cautiously: "Do you need to pour you a cup of tea, or take a break?"
To be honest, it's no wonder Li Xiaoping panicked.
Fools know that although decisions are inevitably made by the top leaders, it is usually the people who are responsible for the day-to-day maintenance operations.
Besides, when Wang Changtian decided to set up an animation production department, Li Xiaoping was the most loyal supporter of this decision in the company.
After the establishment of the animation production department was completed, Wang Changtian also handed it over to Li Xiaoping to manage.
Now more than a year has passed, and animation has almost swallowed up nearly 100 million funds from Guanglu Media, but it hasn't even taken out even a minute of animated movies......
The few little achievements still come from outsourcing animation production for other companies......
Although Li Xiaoping is not worried that Wang Changtian will fire his squid because of this, his direct department is in charge of this ghost, and Li Xiaoping is indeed a little 'ashamed of Jiangdong's father'.
"Forget it, it's nothing, it's just a little dizzy," Wang Changtian waved his hand and sighed rarely, "Xiaoping, why is the gap between this person and this person so big?"
"For the same thing, some people have already made a judgment in front of me almost a year ago, but some people have to gather the strength of everyone, toss for a long time, and finally make a completely wrong decision......
"Mr. Wang, the person you are talking about is ...... Li Mo?"
Li Xiaoping asked cautiously.
She can't be careful, since the first season of "Where Are You Going, Dad" was launched, as the ratings have been rising, the name Li Mo has almost become a forbidden word within Guanglu Media.
I don't know who came out of the rumors, saying that Li Mo had already predicted the success of the variety show "Where Are You Going, Dad", but Guanglu Media still fell into the pit.
"Yes," Wang Changtian continued to sigh, "The two of us have been in this circle for a long time older than him, and it turns out that the older the rivers and lakes, the less courageous they are......"
"Mr. Wang, in addition to the financial statements, according to the contract, we should pay Molong Media the share of the first season of "Where Are You Going, Dad" next, what should you do......"
After being silent for a long time, Wang Changtian finally replied a few words faintly.
"Pay ...... as normal"
PS: There have been some content adjustments in the morning chapter, it should be good for you to refresh it, and it is estimated that there should be no more money............ bar.