Chapter 0368 - Testing the Waters
As a rui beast in ancient Chinese myths and legends, the name Qilin naturally contains Zhou Jingming's great hopes for this new car, and it is also very Chinese characteristics.
"A phoenix, a unicorn, the name of the new car behind it, is it all used for the Vermilion Bird, the Green Dragon, and the White Tiger, hahaha. After listening to Zhou Jingming's naming of this car, Su Wangting on the side couldn't help but smile and said.
"It's not impossible, but if that's the case, our Tianming Automobile Company should be renamed Divine Beast Automobile Company. The project for the development of the new car is progressing smoothly, and Zhou Jingming is in a happy mood and rarely joking.
As soon as Zhou Jingming said this, the room full of people couldn't help laughing.
In this way, the name of the new car was officially decided, and it was called Kirin, a name with Chinese characteristics!
After staying in the wind tunnel laboratory for a while, Zhou Jingming walked out with Wang Yuanchao and the others.
"Third brother, now the development project of the Kirin car, the rotor engine is not over yet, and the rest is basically about to be completed. Zhou Jingming said to Wang Yuanchao as he walked.
"I know, don't worry about the engine, I'll take care of it. Wang Yuanchao nodded, "I also went to Lao Luo yesterday, and the progress was faster than I expected. ”
"With the experts on Mazda's side, plus the prototype of the rotary engine on Mazda's side as a reference, Lao Luo's side should be able to conclude the problem on schedule, but on the side of our automaker, once the Kirin sedan is officially on sale, how should the production be arranged?" Zhao Ke on the side couldn't help frowning.
Not long after the completion of the capacity expansion of the vehicle factory, if a production line is rebuilt for the Kirin car, not only will the government not grant land to them, continuous scale expansion, Tianming Automobile Company does not have such financial resources as support, I didn't feel anything before, and now the development project of the whole new car is about to end, and the pressure has come to Zhao Ke's side, after all, the development of new cars does not need to be done by the vehicle manufacturer, but the follow-up production is mainly on the side of the vehicle factory.
If these things are not solved before the official production, then there will definitely be a lot of problems in the future, after all, the design of the new car is only the first step, and the problems in production and manufacturing cannot be ignored.
"I first planned to assemble the Kirin sedan on the production line of the Phoenix brand car. Zhou Jingming replied as he walked. This question has long been considered by Zhou Jingming when he had the idea of designing this car.
"Won't there be any problems with mixed production? For example, won't there be confusion in the feeding?" Zhao Ke frowned even more, "Volkswagen, these car companies, don't they build production lines according to models?"
"Choosing mixed production is also a last resort at present, after all, our company has a limited scale, has just carried out a new round of expansion, and now there are not enough resources to build a new production line, and it is too late in time. Zhou Jingming paused and continued,
"As for the chaos in production, I have also considered it, although the Phoenix sedan and the Kirin car, one is an A-class car, the other is a B-class car, but when designing, I have already taken into account the use of universal parts, except for the engine, gearbox These key parts are different, the rest I have tried to use common parts for design, the two cars are not much different in the assembly process, I think you can try it first. ”
In fact, when Zhou Jingming designed the Kirin car, there was already a little bit of "platform" thinking in it, and the idea of platform-based production and design was not until the 21st century when it began to become popular among major automobile manufacturers, and at this point, Volkswagen has been at the leading level, which can be said to be the grandfather of platform production.
Of course, at this stage, Zhou Jingming did not deeply consider the platform production and design of Tianming Automobile Company, and this time it was only arranged because of limited conditions.
After Zhou Jingming has more consideration for platformization, he will implement this method in the entire company and even the entire domestic automobile industry.
"Then let's wait until it is officially put into production, at this stage, we can only make such an arrangement. Zhao Ke nodded, since Zhou Jingming had already considered these problems at the beginning, then the follow-up production should not be a big problem.
With the passage of time, the research and development progress of the Kirin car is getting closer and closer to the end, the design of the major assemblies has been ended one after another, and only the rotary engine is left unfinished, but the engine side, in fact, has completed the most difficult part, and the overall parts are currently being optimized, according to this progress, at the end of May, the engine research and development can be officially ended.
In this context, Zhou Jingming also came to Germany again in mid-May, ready to further communicate with Audi on the release of the Phoenix sedan in the US market.
Since the opening of the joint venture plant in March, the sales of Phoenix cars in Europe have been rising, and nearly 10,000 cars have been sold in more than two months.
The increase in sales has brought direct benefits to the brand recognition of Tianming Automobile in the European market, which has also soared.
"Mr. Brandt, my thoughts have been made clear to you, I don't know what kind of attitude you have?" The day after Zhou Jingming arrived in Germany, he found Brandt and explained his thoughts to him.
This time to enter the U.S. market, Zhou Jingming still wants to use Audi's influence and sales channels to help open the door to the U.S. market.
"Since Mr. Zhou has made up his mind to break into the American market, I will definitely do my best to help you, but I still think it is necessary to be cautious, you can first transport a dozen Phoenix cars to the United States to try it out, see how the market reacts, and then make targeted deployments. Since the two companies are a cooperative relationship, if the Phoenix sedan can continue its performance in the European market, then for Audi, it can further expand its influence in the American market.
"That's what I was saying, that's why I came to you for help. ”
"Okay, we have a lot of Audi sales outlets in the United States, I'll go and report this to the company first, and then give you an accurate answer in the afternoon." ”
"Then trouble Mr. Brandt. Zhou Jingming's mouth was smiling, he could finally go to the American market to break through!
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