Li Mu hopes to guide Schwarzenegger into a pro-China US governor, and in his opinion, this is the best choice for China, the United States, California, him, and even himself.

Schwarzenegger also sensed Li Mu's intentions, but he also knew very well that Li Mu was equivalent to a plug-in for himself, which was powerful and free of charge, and the only requirement was to strengthen the in-depth cooperation between California and Huaxia.

Li Mu listed to him the industrial cooperation that he could directly promote at this stage

Hollywood can carry out in-depth cooperation with its own film and television base projects, Huaxia cinema lines, electronic ticketing platforms, YYTUNES, Taobao digital rights sales and other projects;

Silicon Valley software companies can cooperate with Zhongguancun's IT companies, including Makino Technology, Taobao and Alipay;

Hardware companies in Silicon Valley can cooperate with high-tech enterprises, electronic parts companies, and foundry enterprises in the Shenzhen Stock Exchange;

Once the culture, software, and hardware sectors are opened up and cooperated, the win-win benefits behind them are very huge.

Li Mu threw him a more attractive basis for cooperation.

At present, Li Mu's Gubei Water Town project, film and television base project, have the participation of state-owned tourism groups, the cooperation between the two sides is very close, in the future, Li Mu can cooperate with Schwarzenegger, use the resources of these tourism groups, to promote the cross-tourism of China's first-tier cities and the people of California.

The most important thing is that Li Mu has the publicity platform of Muye Technology, and he can completely promote Chinese tourism among American netizens, and at the same time promote American tourism among Chinese netizens.

Li Mu said to Schwarzenegger, "Arnold, you can imagine how much revenue and jobs California will bring to California if California's tourism revenue increases by 20 or more year-on-year next year, and how much political achievement will it be for you, the governor?"

When Schwarzenegger heard this, he suddenly couldn't sit still.

This is a very large number, but he is a little skeptical, can the current consumption level in China support so many people to travel to the United States?

He thought twice and asked Li Mu this question.

Li Mu said confidently, "There are many ways to make a tourist attraction, tourist city or even a tourist country popular, including but not limited to fabricating concepts, false publicity, excessive beautification, and improving cost performance. ”

As he spoke, Li Mu asked him, "Have you heard of the country of Maldives?"

Schwarzenegger nodded, "Of course I heard that I went there for a vacation last year." ”

Li Mu smiled and asked him, "Then you should have heard the saying that the Maldives will sink in the next few years, right?"

Schwarzenegger immediately laughed and said, "That's right, I just read the relevant reports to know about this place and am interested in it." ”

Li Mu said, "The Maldives propaganda is very set, they use this kind of advertorial to go everywhere to promote that the Maldives is about to sink, the beauty of the Maldives is about to disappear, and if you don't go, you may never have the opportunity to go again. ”

Speaking of this, Li Mu paused slightly, and said, "But think about it, the world is so big, there are too many places you haven't had the opportunity to go to in your life, what is it if you haven't been to the Maldives?" Of China's 9.6 million square kilometers of land, at least 90 places I may never go to in my life, but most people can't think about this rationally, they don't feel that the city they live in even more than half of the places they have never set foot in, but they feel that if they don't go to an island thousands of kilometers away in this life, this life will be in vain. ”

Schwarzenegger smiled awkwardly and said, "I was really in this kind of psychological situation, like a delicate and stupid romantic feeling." ”

Li Mu nodded, "This is the propaganda of the Maldives, there are so many islands in the world that can be toured, the sea level is rising, it is reasonable that any island may disappear, and even the sea level has risen more, even Australia may disappear, but only the Maldives has thought of such a propaganda method, which is to play the concept of fabrication to the extreme." ”

In fact, there is a similar case in China, that is, the famous gathering place of young people - Gulangyu.

Around 200x, with the rapid development of the Chinese Internet industry, people began to get used to understanding the outside world through the Internet, and suddenly one day, a Chinese island poured into people's field of vision on Weibo, blogs and other social media, and countless voices were saying that it would disappear in the next few years, so anxious Chinese young people flocked to this island, which can be said to be the first Internet celebrity tourist attraction in China.

However, in view of the fact that the rain is not yet popular, and Schwarzenegger does not know about Huaxia, Li Mu did not say anything about it.

Schwarzenegger said thoughtfully at this time, "Then are we going to make up some similar concepts for California and the first-tier cities in China?"

Li Mu nodded and said with a smile, "Of course, we not only have to make up concepts, but we also have to try other methods." ”

As he spoke, Li Mu said, "We can promote Yenching's long history, its unique Chinese imperial culture, imperial architecture and the Great Wall in the United States, and we can also promote Hollywood, Universal Studios, and the Walk of Fame in California, Silicon Valley, the Bay Area, the Golden Gate Bridge, and Chinatown in San Francisco. ”

Immediately afterwards, Li Mu continued, "In addition, I have a killer feature. ”

Schwarzenegger hurriedly asked him, "What is the killer feature?"

Li Mu said: "I can coordinate various resources to improve the cost-effectiveness of people's tourism between the two places. ”

Speaking, Li Mu analyzed, "The cost performance of tourism is nothing more than transportation, accommodation, food and tourism costs, and I will analyze them with you one by one." ”

"Let's talk about transportation first, I can negotiate special routes with Huaxia airlines, and I have increased the travel intention of the people between the two places through publicity, directly increased the demand for capacity between the two places, and increased the airlines' seat factor and profits. ”

"If the airlines are willing to cooperate with me to reduce the price of air tickets between the two places, in exchange for greater capacity demand, the more capacity demand increases, the higher the profit of the airlines, they can invest in bigger planes, more planes to this golden route, for them to earn higher profits. ”

Schwarzenegger said: "Are we sure enough to make sure airlines are willing to lower fares?"

Li Mu said with a smile, "There is no problem in this world that money can't solve, if there is, it's that the money hasn't been in place yet." ”

As he spoke, Li Mu said again. For example, if their average seat factor is 70, and the plane can sell 100,000 US dollars for each flight from Yanjing to San Francisco, then I will first give them 20,000 US dollars per flight, and then contract his 20 ticket sales, which is equivalent to us getting these 20 seats at a 7% discount of the normal fare, they guarantee the income in drought and flood, and I am responsible for my own profits and losses, if I do this 20, then I will raise it to 30, 40, and even let them increase the number of flights and even charter flights specifically for me. ”

"Speaking of accommodation, this is easier to solve, I believe that whether it is Yanjing, Shanghai, San Francisco, Los Angeles, the hotel industry for most of the time every year, it is impossible to guarantee an occupancy rate of more than 80, especially in the off-season, the room vacancy rate will be higher. ”

"If we decide to start and promote bilateral tourism, I can pay for 20 rooms in each hotel in these big cities, and these 20 rooms will go to me all year round, and the hotel will give me a considerable discount, even then, in their opinion, this is also earned, because their vacancy rate is much greater than 20 on average. ”

"I got these 20 room resources, all of which will be used to provide bilateral travel to the public, and let them directly enjoy the ultra-low discount I get, for example, as long as we do these two points, the people living in the sand machine will suddenly find that if you fly from Los Angeles to Shanghai, not only do you have a very low discount on air tickets, but also the cost of accommodation has a huge discount, they were originally only enough to go to Canada, and now they are enough to go to the other side of the world. ”

"To put it bluntly, this is a middleman's wholesale and reretail business, just like buying tomatoes, buying them in large quantities from the farmer at a wholesale price, and then dismantling them and retailing them to consumers at a higher retail price, but I put it all online and saved a lot of operating costs, so that I can only add a little bit of cost on the basis of the wholesale price, and then sell it at zero profit. ”

Schwarzenegger said, "In that case, aren't you working in vain?"

Li Mu smiled indifferently and asked him, "Do you want to make some money for air tickets and hotels when I tell you so much?" As a patriotic Chinese person, of course I want to make some contributions to the tourism industry of China's first-tier cities. Not only do I want to make the tourism industry in China's first-tier cities develop faster, but also hope that they can be deeply integrated with the international tourism market; and as a friend, I also want to give you a big gift to help you do something that can be praised by the California people, making money is too easy for me, if I really want to make this little money, I can just arrange my subordinates to do it, why should I be busy in the middle?"

Schwarzenegger knew that what Li Mu said was the truth, for Li Mu, what was good for Huaxia might come first, and then what would be good for him, but even so, it was enough to make him excited.

At this time, Li Mu said, "For the vast majority of people, the biggest cost of travel is air tickets and hotels, and after these two expenditures are significantly reduced, they can not only bring them great attraction, but also allow them to maintain higher spending power." ”

"It's like, I originally planned $5,000 for travel, and it might cost $3,000 to go to a trip to Huaxia's original airfare hotel, so my remaining $2,000 was used to eat, drink, and shop locally, but now that the airfare to Huaxia has dropped to $2,000 or even lower, then my budget for eating, drinking, and shopping in the local area will be increased to $3,000 or more, where does this money end up?"

Schwarzenegger was pleasantly surprised and said, "This money eventually flows into the city's GDP!"

Li Mu snapped his fingers, "That's right! This is the root of a city's tourism output value, if you are interested, this matter will be moved immediately when I return to China." ”

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