Chapter 9: I won't give up losing money!
Will Wang give up the opportunity to lose money?
Of course not!
In order to understand its latest trends, Wang Duoyu specially paid attention to the platform of 'eating, drinking and playing in Nandu'.
I have to say that the execution of the team of eating, drinking and having fun is really strong.
The video was shot in the afternoon, but it was released in the evening!
The title is as follows:
"A tomato scrambled egg boss dares to sell it for 48 yuan? Is it a black heart, or a conscience?"
After clicking in, it is an illustrated introduction.
First, there is a sign symbolizing the store's illuminated trench during the day, then there are delicate decorations of balloons and fake flowers, and then there are beautified pictures of fried quail with cherry tomatoes.
In the middle of the picture are interspersed with various introductory texts.
The whole advertorial is decent, saying that the fried quail eggs with cherry tomatoes are very novel and chic, and the taste is also good, but the price is slightly higher.
It is said that although the decoration in the store is simple, it does not lose a romantic and fresh style, which makes people happy and comfortable.
Finally, there is an interview video of a beautiful girl.
Looking at this promotion advertorial, Wang Yuyu was heartbroken.
Let's take a look at the reading volume in the lower left corner of the advertorial...... Obediently, it has reached a terrifying 8,000.
You must know that this is the official account of Nandu to eat, drink and have fun, and those who can read it are all citizens of Nandu, and all potential customers.
More than 8,000 readings, what a concept.
The most important thing is that it has only been posted for three hours, and it is unimaginable that the reading volume of this promotional advertorial will continue to increase over time.
In addition, there are comments at the bottom of the advertorial.
"I'm probably the first person to eat it, right? The taste is okay, but the price is a little expensive, and petty bourgeoisie can try it." ”
"It's delicious, you can eat stir-fried vegetables like fruit, and the heart-shaped balloon decoration inside is very stylish. ”
"Praise what you have eaten here, check in and check in~"
The number of likes of these messages has been as high as hundreds.
Of course, there are praises and curses.
"The garbage shop, just use fake flowers and fake grass to decorate, and use cherry tomatoes and quail eggs to pose for 48 yuan, and the Food Supervision Bureau and the Industrial and Commercial Bureau hurriedly went to check it. ”
"This is obviously a pit man, chic is chic, but the price is too high. ”
"Anyway, I've been to eat once, and I won't eat it a second time, and I can't spend it like this if I have money. ”
These comments also reached nearly 100 likes.
In order to express his weak strength, Wang Duoyu casually liked those few bad reviews, trying to put them in front, so that more people could see that he was actually a pit shop.
……
The next day, Wang Duoyu did not sleep again, but arrived at the store early to wait.
He wants to see where his 'tomato scrambled egg shop' attracts customers.
Change, must change.
He will not give up the long road of losing money.
As soon as the time arrived at the hotel, a group of young people flocked to the hotel.
The influence of eating, drinking and merrymaking in Nandu is really huge.
As expected, the restaurant was completely full!
At peak time, there were sixteen people sitting at four small tables, but there were still a dozen or so people in line, and everyone was almost standing on the main road.
That's more than twice as high as before!
Everyone's eating routine is the same.
Order a 48 tomato scrambled egg, then take various photos with your mobile phone, take a small video and send it to Moments, and leave after eating in the last five minutes, it's your turn to continue to start next.
Looking at the routine of customers eating and taking pictures, four words suddenly popped up in Wang Duoyu's mind: "Internet celebrity check-in!"
That's right, it's an Internet celebrity check-in!
It's exactly the same.
There are not many Internet celebrity stores in 2013.
You can go back three or four years, especially '17, '18 and '19, and that's all over the place.
What Internet celebrity instant noodle canteen, Internet celebrity milk tea shop, etc., the prices of things are very high, but I can't stand people's pursuit of forced qualifications, and they are willing to spend a high price to buy instant noodles, and then take a photo and send it to a circle of friends.
It's exactly the same as they are doing now in their 'tomato scrambled egg shop'.
Wang Duoyu couldn't help but fall into deep thought.
Other words.
I opened a tomato scrambled egg shop casually, and it became an Internet celebrity store in a daze!
No, I have to make it lose money when I become an Internet celebrity store!
This is the superfluous pursuit of his king.
So, how can online celebrity stores lose money?
Then you have to grasp the psychological needs of customers.
First, they wanted to be fresh, fried quail eggs with cherry tomatoes, coupled with a small and fresh environmental style, which led them to rush over to try it.
Second, pretending to be forced. As soon as the circle of friends was released, I spent forty-eight yuan to eat a tomato scrambled egg, and there were many forced things.
In fact, these two points will gradually fade over time, and if the guess is correct, the store will last for about a month or two at most, and business will return to flat.
But the key problem is that there are only eight days left in the settlement time of my own system.
Within eight days, he can get double the bonus if he loses all the funds in the system.
One month?
He couldn't afford to wait.
"There it is!"
After some thought, Wang Duoyu thought of an excellent method.
He went to a typing and copying shop and printed several advertising pages on A3 paper.
The details are as follows:
"The food in our restaurant tastes good, but it definitely doesn't deserve the price of 48. ”
The reason why I didn't dare to say that the taste was very bad was that I was afraid of hitting my brother Liu Liang, and second, the system did not allow it.
How can anyone say that their own food is rotten?
"You came to eat, you didn't pretend to be a fool, you were stupid......"
Well, as soon as this advertising page was printed, the system issued a warning: the customer is God, you can't insult the customer, and you must respect the normal operation of the customer.
All right.
Wang can only change the strategy.
"Eating here, there is nothing forced to speak of, it is completely a high-priced meal, and I really don't pretend to be forced at all. ”
Well, if there is such a self-deprecating advertisement on the door, people won't come in and eat, right?
Your own money-loss plan should be settled, right?
Wang Duoyu thought secretly in his heart.