At the press conference, Li Mu announced the LOGO trademark of the "Veteran Immortal Charity Foundation" and the promotional photo of the spokesperson Du Wei to the whole society, and at the same time, Li Mu also officially announced the donation bank card number of the Veteran Immortal Charity Foundation and the Alipay account number to the whole society.

Li Mu promised to the whole society: "The financial situation of the Veterans Immortal Charity Foundation will be strictly and transparently publicized to the whole society, including the details of the receipt of each donation, the amount of each expenditure and the details of the purpose, we will definitely fulfill our duties and obligations, and serve the surviving veterans of the Anti-Japanese War in China wholeheartedly." ”

There are many charitable funds with a charity amount of more than 100 million yuan in the world, and Li Mu alone has done two, one is the 3321 Student Foundation, and the other is the Veteran Immortal Charity Foundation, but with so many charitable foundations with a scale of more than 100 million yuan, only Li Mu dares to completely disclose the details of the funds to the whole society.

Completely and thoroughly open is the fundamental principle of Li Mu's charity, he is a person who can clearly divide things, do business, make good money, do charity, spend money well, do not evade taxes, do not cheat and cheat, do charity, do not deceive the public, cover up.

The extremely solemn promise was exchanged for everyone's convincing, everyone's recognition, admiration, and even follow-up.

At this time, Li Mu announced his "commercial charity plan" and said to all media reporters: "The Veterans Immortal Charity Foundation hopes to be able to give every surviving veteran all-round care, and if you want to do this, you need the whole society to work together and work together to complete, so next, we will open brand strategic cooperation to hospitals, nursing homes, supermarkets, pharmaceutical companies, daily necessities companies, FMCG companies, furniture, home appliances and home improvement companies in the whole society." ”

Speaking of this, Li Mu paused for a moment, and said: "The threshold for our cooperation is not cash, but: as long as the enterprise and the institution itself are in the region, The industry has sufficient strength, and promises to give veterans certified by the Veterans Immortal Charity Foundation corresponding benefits and services, you can use the title and Logo of the veterans immortal strategic partners, and share the promotion resources of the Veteran Immortal Charity Foundation, to make a simplest example, if a company that produces down jackets is willing to donate a batch of winter warm down jackets to the veterans, as long as the company's goods meet the national standards, you can apply for cooperation with us, in addition to the resources promised to donate, we will not charge a penny of cash。 ”

"Of course, we also accept cooperation in the form of donations from enterprises and institutions, and all donations will be filled into the fund pool of the charitable foundation and publicized to the whole society!"

"The email address on the big screen is our cooperation email, if there are enterprises and institutions that want to cooperate with us strategically, then please write your details, qualifications, and charitable resources that you are willing to provide, and our staff will contact you as soon as possible!"

The reporters all understood Li Mu's strategy, he not only wanted the whole society to pay attention to charity, but also mobilized the enthusiasm of the whole society. Let them participate in charity, and what is more powerful is that he uses his influence to give this charity project enough attention, and there is enough commercial value behind enough attention, and then push the charity project with commercial value to enterprises and institutions, so that they can exchange resources and funds for the commercial value, and at the same time can contribute to the foundation.

……

From this night on, the whole society seemed to change the shape of the earth after the heavy snowfall.

What people discuss, pay attention to, and care about is no longer the shortcomings of parents, celebrity gossip, domestic news, and overseas situations, but the patriotic war that lasted for eight years more than 60 years ago, and the veterans who threw their heads and shed their blood for this nation in the war of resistance.

The whole process of Li Mu's press conference, as well as the edited clips and the original film of the documentary, have been watched countless times on TV and the Internet, and the shocking song "1492 Conquest of Heaven" has suddenly become a single cycle for everyone, and the whole society has gradually forgotten the veterans in sixty years, and Li Mu has let the whole society remember these veterans again overnight.

In the past life, the charity projects related to veterans have not really entered the field of vision of every ordinary person, and everyone pays attention to official charity projects such as Project Hope and Moving China, or the charitable foundations of celebrities, and the charitable foundations of these celebrities are almost not set up specifically for veterans.

Veterans are passing away every day, walking quietly, the society only in a limited number of specific times, will remember those veterans who have passed away, such as Victory Day, National Memorial Day, but the society has rarely thought of those veterans who are still alive, everyone seems to have tacitly ignored this group, occasionally there are some philanthropists who focus on the public welfare of veterans, but also because of the lack of influence, can not promote this charity project to the world.

However, Li Mu has enough influence.

Moreover, Li Mu used "Flying Tigers" to whet the appetite of the whole society, and at the same time remained silent in the face of negative comments on the Internet, stayed away from the media camera, and made himself a bait, and then attracted everyone's attention to the current situation of the surviving veteran group and the importance of caring, making up and repaying them in their lifetime.

In order to achieve this goal, Li Mu showed the veteran's "past and present lives" in the most sincere way, making countless people cry in front of TV screens or computer monitors.

While people were deeply moved by the veterans, they also thoroughly realized that Li Mu's high realm and sense of social responsibility were enough to make the vast majority of people look up to him.

The funny thing is that just when Li Mu wholeheartedly promoted the Veteran Immortality Charity Foundation, there were still a handful of stupid X's with ulterior motives who questioned Li Mu on the Internet, and even made up all kinds of ridiculous rumors to slander Li Mu, which is absolutely an unbearable and dirty behavior!

A large number of netizens immediately appeared on the Internet, desperately standing up for Li Mu and angrily scolding the fabricators of those rumors.

They say that Li Mu has deteriorated? Yes, he has deteriorated, but he has just become more noble!

They said that Li Mu had broken away from the masses and gone to mingle with the gentlemen? Yes, he was mixed with the gentlemen, but his real purpose was to use his noble sentiments to lead the sons and daughters of the gentlemen to make concerted efforts to make contributions to society! A few hundred members of the CSC Club donated 86 million to the Veteran Immortality Charity Foundation! This is the best proof of this!

They say that the CSC Club is just the existence of the children of the Gentlemen showing off their wealth together and corrupting the social atmosphere? This is just a fart! As long as Li Mu is here, it is absolutely impossible for such a thing to happen! The people in the CSC Club are indeed rich, and they are indeed the second generation of the rich, but are the children of rich families necessarily the children of the Gentlemen? Don't you see that they are donating money to the Veteran Immortal Charity Foundation? The whole club is full of positive energy, where can you find a club composed of so many rich people with positive energy? This is the only one in the whole country, right?

Li Mu no longer cares about those who hack himself or praise his own remarks on the Internet, the main purpose of this press conference is to promote the whole society to pay attention to veterans, and then by the way, let those fools who question themselves slap their faces, so now the one-sided support on the Internet does not make him happy, and it is gratifying that the whole society has expressed great affirmation and recognition of the Veterans Immortality Charity Foundation, which is the most important thing.

However, the more than 400 members of the CSC club are really proud this time!

I never dreamed that Li Mu would make such a big advertisement for everyone's donation, my God, a press conference threw this matter in front of the people of the whole country, and now the CSC club has simply become a representative of positive energy, on the Internet, in the mouth of the masses praise constantly!

Now that he is from the CSC club, everyone who hears it will give a thumbs up and praise a good sentence.

Being a good person is addictive, especially after getting praise that has never been obtained, many members of the CSC club are particularly excited, and their inner realm has been raised a lot, and they always feel that they are from the CSC club, they must learn from Li Mu and contribute more to the society, and at the same time, they must strictly restrain their words and deeds. You can't honk the horn indiscriminately, and you must be the one who abides by the traffic rules in all the cars, which is in line with the identity of the CSC club.

The Veteran Immortal Charity Project has not only received widespread attention and praise from the whole society, but also received extremely enthusiastic spontaneous donations from all walks of life, and the enthusiasm for donations has even exceeded everyone's expectations.

At 10 p.m. on the second day of the press conference, the foundation's bank account and Alipay received a total of 980 million yuan in donations from 34 million people across the country!

980 million! And it's rising!

Even Li Mu was shocked! I never thought that the enthusiasm of the people would be so strong!

When Liu Xin learned this amount, she cried bitterly in front of Li Mu, and what moved her was that within one day, more than 30 million people were moved by Li Mu and the Veteran Immortal Charity Foundation, and in one day, they donated nearly one billion yuan in cash to the entire charitable foundation!

Li Mu knew that people must have been really moved, so they would donate so enthusiastically to the veterans, more than 30 million people, donated one billion yuan, and donated 30 yuan per capita, and the funds donated in one day exceeded the basic expenses that he and Wei Lan estimated that the Veterans Immortal Charity Foundation would need in the next 20 years.

In addition, the foundation's cooperative mailbox, within a day received thousands of emails requesting cooperation, according to the staff in charge of cooperation feedback, which includes almost all the civilian industries in China, there are large enterprises, willing to donate a TV set for each certified veteran in the future, no upper limit, but with the estimated scale of more than 20,000 surviving veterans, this commitment is worth at least tens of millions of yuan; there are also small township enterprises, willing to donate their own canned fruits for each certified veteran, and even plastic factories hope to donate washbasins and plastic slippers for veterans。

Li Mu doesn't know how many of these companies are really for charity, and how many are in exchange for fame and resources, these are not important to him, but the important thing is that these companies have shown great enthusiasm for commercial charity cooperation, which not only brings a huge boost to the Veterans Immortal Charity Foundation, but also provides a new direction for future charity.