In other words, it is different with a company, and in the past, you still need to do the preliminary preparation work by yourself or your staff.

When Su Yan arrived at the hotel, Qinghe had already arranged everything.

Even Wang Yangyang didn't have anything to do, so he was there to help see the scene layout.

The background is simple but not simple.

The huge "Let's Run!" stands at the top, and below is a concept promotional photo of seven people and seven colors.

Teacher Huang Lei is in the C position (middle), dressed as a master, and holding an abacus in his hand.

Peng Yan was simple and rude, and made a bodybuilder style.

Tilrol is dressed as a princess, elegant and generous.

The funny thing is Brother Nan, when taking makeup photos, Su Yan asked him to think of a pose.

He thought about it for a long time, made a pos of squatting there to be beaten and guarded his head, and peeked at it.

There are a lot of seats below, and I heard that there are more than 200 media and television stations here, and the formation is not small.

It was Qinghe's decision to hold this meeting.

Publicity is the main purpose.

It's not aimed at the audience, after all, it's been a while before it leaves the air, and not many people will remember what happened a few months ago.

Their goal is to throw the bait out first, and then save some trouble.

Pulling out all the fixed stars together is also showing off your muscles and proving your hard power.

Now the separation of production and broadcasting is the mainstream, and there has been a mature development.

In the early days, it was common for the TV station to hand over the project to an independent organization, or its own personnel, to produce and complete the content that needed to be broadcast according to the requirements.

But among them, the funds, platforms, advertising, etc. are all responsible for the TV station, which is equivalent to taking all the risks, and the producer also makes a difference, so it is slowly eliminated.

Then there is the most commonly used co-production business model, in which both parties jointly undertake the investment and advertising sales of the program.

This can not only ensure that there is a platform to promote, but also the producer will try his best to ensure the quality of the program under pressure, which is the safest way.

Finally, there is the betting mode, which was created by "The Voice", and it can be said that you don't have a certain confidence in your own program, so you won't consider it.

The producer and broadcaster use the program ratings as the gambling bid, and the advertising revenue as a bargaining chip, and distribute the profits according to the agreed standards.

For example, if the normal closing price of a certain Saturday 8 o'clock stall is 1%, then if a VAM agreement is established, it must be at least 1.5% as the benchmark, and slowly increase it, and the profit at each stage will be different.

It can be said that if the producer succeeds in the end, the final share can be several times or even more than ten times the production fee.

To put it bluntly, VAM is the leverage that supports excess profits with risk.

Few showmakers are willing to take the risk.

The company's two CEOs have not yet decided which way to use.

Huang Lei also consulted Su Yan's suggestion and asked him what he thought about the ratings.

Su Yan really wanted to answer him, it must be a big hit, it must be a phenomenal show.

But saying this doesn't seem to mean much more than showing your faith.

I only let Mr. Huang Lei finish filming the first issue to see the effect before making a decision.

As for Lao Hu, he just said: If you lose money, you will stay in Qinghe for the rest of your life.

At 10 o'clock in the morning, the press conference officially began.

The host first introduced the guests, including the executive general manager of Qinghe, and the management, all got up and said hello.

Naturally, the seven stars are still in the waiting room, and they haven't yet appeared.

When the host introduced the director, all the reporters pressed the shutter without hesitation, and some even threw out questions.

The host stood up to maintain order, "I can see that everyone is very interested in Director Su, don't be impatient, there will be a question session for the director in a while, you can wait first." ”

When the representative of Qinghe took the stage to speak, Director Chen rushed to the venue and handed over a USB flash drive to Su Yan.

"All right?"

"Don't worry, it took about ten minutes. ”

Su Yan nodded and said that it was hard work.

This is a video of the members playing the game last night, and Mr. Huang Lei cooperated with him.

worked overtime and asked Director Chen to edit it, mainly to remove some scenes of smoking and drinking, and add some subtitles.

As the director, Su Yan was the third to be invited to the stage, and before he could speak, the reporters below gathered at the front of the stage.

"Be careful, be careful, I'm not a little fresh meat, don't be so excited. Su Yan made a joke.

"Let me introduce myself first, Su Yan, the chief director of "Run!" ”

After speaking, he bowed forward.

"Director Su, may I ask if you resigned from Minjiang, is it really because you are not feeling well, then why are there occasional photos of traveling abroad. ”

"Director Su, does the new show mean to demonstrate to the old club?"

"Director Su, as the award-winning director of the first "Huaxia Cup", is he no longer creative and chooses to disappear. ”

Su Yan had a big head for a while, and said that gossip shouldn't be aimed at celebrities, I'm a little director, and you're not going to do it.

"When I left Minjiang at that time, I was really unwell, and I filmed two programs in four months, and "Street Food" spanned half of China, which was a little overdrawn.

That's why I had to rest in the end, and as for traveling, it was the doctor's advice to let me relax and relax.

Some media friends said that because of Qinghe, I resigned, which is not right, I only signed a contract last month, and you can see the company's official website for details. ”

After that, he said that he would not answer similar questions again.

The host was on the side, and ordered a few good reporters before officially starting to answer questions and answers on the program itself.

However, for the relevant details, not too much was revealed, and the maximum mystery was maintained.

Journalists all have the same feeling, as if they know a lot, but as if they don't know anything.

Thinking about asking questions again, Su Yan had already sat back in his place.

followed by a performance, what was surprising was that I thought it was a high-quality show, but it turned out that more than a dozen aunts twisted a big Yangge, which was quite down-to-earth.

One by one, the members swayed out to the unstoppable music.

The others were okay, Tilrol was dressed in a skirt and also twisted Yangge, and many reporters who were originally filming other people turned their cameras to her.

Tilrol, who was originally a dancer, saw this situation, and was still a little shy, so he simply let go, and the movements were wide open and closed, which was also quite beautiful.

As soon as the music stopped, Chen Chichi began to struggle.

"You, you, you, and you, explain why you suddenly photographed Luo'er, is Peng Yan not a man enough, or Mu Mu is not handsome enough. ”

A serious look sparked laughter.

"Come on, let's say hello to everyone first, we are~"

With Huang Lei's command, the seven people put on a running posture, and each person took a sentence.

"Hard, tricks, scramble, fearful, handsome, joyful, beautiful!

Let's run!Oh~"

Then freeze the frame for everyone to take pictures.