Chapter 335: The Killer Feature of QQ Fishery

The first volume is the killer feature of the QQ fishing ground in Chapter 335 of the classmate boy

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Users who have experienced the 2002 QQ should know that the QQ of this year basically has no design beauty, their advertising lo to even the font is the most basic imitation Song, and the use of yellow to make a constant strobe effect, but from this point, it can be seen that the other party is impossible to plagiarize the essence of the happy farm, every visual detail of the happy farm is extremely exquisite in this year, and it is possible to draw a scoop according to the gourd, but if you want to transplant the design concept to other things, the effect is naturally much worse.

Although the advertisement has been on,But the game has not yet been launched,At this point in time,Tieba and other websites、Forum,A large number of water army posts have appeared,Although the content is different,But the core point is the same:Happy Farm has hurt the user's heart by charging fees,Now vacate the QQ Fishery and promise not to sell props、Maintain a fair game environment,Everyone should give up Happy Farm,Turn to QQ Fishery。

For such a post, Li Mu has long been prepared, Zhao Kang's core members are all administrators of the post bar, and they can complete the deletion of posts and the closure of IPs in front of their own computers, plus a large number of their water armies are active in various post bars, and if they find one, report it immediately, and then block it immediately, it doesn't take a minute before and after.

As for the external network, it all depends on throwing money, Zhao Kang has already used money to smash his own public relations relationship, so even if he can't control it directly, he can also solve the problem well if he hands it over to the relevant docking people of those platforms.

While everyone in the technical department of Makino Technology was waiting for it, they were also scolding.

Competition is competition, you just imitate me, and you still come to dismantle my stage, which is really too much.

Kong Lingyu said: "Boss, we are now choking the comments on the Internet, but we can't hold their hard advertising, they use every dialog box ad to push QQ Fishery, and it is estimated that the number of users will soon rise after it is launched." ”

Li Mu nodded: "People have their own users, There are channels, we can stop them on the Internet, but in their own products, we are helpless, they are so vigorously launched, at least can guarantee a little, most QQ users will go to QQ Fishing Ground to see what it is, but the real competition is still in the product, just look at their QQ Fishery, compared with our Happy Farm, who is stronger and who is weak, considering that they have QQ this instant messaging software plus points, we have the props mall this minus point, we must far surpass him in the product, in order to make up for this positive and negative double-sided gap。 ”

Kong Lingyu asked him a little anxiously: "Boss, you haven't decided yet, which plates are we going to update?"

"Not yet. Li Mu waved his hand and said, "It's not too late to wait for them to go online and see their products before making a decision!"

Nine o'clock sharp.

The prop mall has been online for 24 hours, and there are still more than 4 million Alipay paying users, SMS paying users have exceeded 900,000, and the overall consumption amount has also exceeded 9 million, but it only exceeds tens of thousands of yuan.

More than 4 million paying users are what Li Mu values the most, and he is already very satisfied with this achievement, but he has no time to celebrate, and in a blink of an eye, the QQ fishery has been launched.

At the moment when QQ Fishery was launched, the number of requests generated at the same time showed that there were more than 400,000 requests generated at the same time, and their online users were only 580,000, such a high proportion of requests proved that this game is still attractive enough for QQ users, at least it has successfully aroused the curiosity of most users.

Li Mu also opened the QQ Fishing Ground at this moment,After more than ten seconds of loading,QQ Fishery's welcome interface jumped on the screen,The background music of the game is very cheerful,But it's more trouble-free,It's a small segment made by the fan Di to play repeatedly,After entering,The user has to click on the login first,There is a prompt when logging in:Login is deemed to be the default opening of the QQ Fishery。

When Li Mu entered his QQ number and entered the QQ fishery, a strange-looking cartoon fisherman jumped out and prompted him to enter the tutorial stage.

The design of the whole game is very copycat, although it is similar to Happy Farm, using a cartoon display method, but whether it is the visual design of the elements, or the color matching, coordination, etc., there is still a big gap with the Happy Farm.

The theme of the game is because it is a fishing ground, so the visual display is a little unacceptable, the screen is so big, and each fishing ground divided into small pieces is the size of half a matchbox, but every time you put in the fish fry, what grows in it is a nest, a total of six small fish, the elements used in the happy farm are to plant various crops on the land, so at each stage of the growth of crops, the picture only adds a slight swing in a static state, for example, the leaves of the plant will move very slowly, gently and regularly, which makes people look very comfortable and natural。

But the picture of the QQ fishing ground is a bit pitted, it may be that the designer considers that the fry is **, and it is too strange to stay motionless if you drop it, so it is designed to be six fish fry along the origin of the middle to do clockwise movement, one circle after another, and people are a little dizzy......

Li Mu shook his head when he saw it, it seems that Teng Xun is also in a hurry, otherwise it would be impossible to release such a product that has obviously not really been polished, but if you take a closer look at this game, its game structure is very complete, from the basic logic of the game, to the elements, upgrades, interactive design of stealing vegetables to help, to the list, display and other sections, basically no different from Happy Farm.

Li Mu tried to raise fish fry in several fishing grounds, but several fish fry groups that kept turning in circles made him really feel a little incompetent, but this may only be the opinion of his later generations, and now users who have not experienced all kinds of Internet products in later generations should not be too entangled in this kind of problem.

In fact, it is true that as Li Mu said, users do not have much feeling about the appearance of QQ Fishing Farm, come in and experience it, and find that this kind of game is the same as Happy Farm in terms of overall structure, because of the experience of Happy Farm, so it is very easy for them to get started when playing this game.

Immediately after, they found something interesting, when trying to play the game, a small star on the top of the sidebar leaderboard suddenly flashed, and then a prompt popped up: "Your friend: xxxx has also opened a QQ fishery, go to his fishing ground to have a look!

Subsequently, the user only needs to click on the avatar of the friend who has newly opened the QQ Fishery, and then he will be able to enter his fishing interface, and then he will see a hint of the opening of the treasure chest, and with a ding dong, the treasure chest will be opened, which is a random reward of fish food or gold coins and experience.

At the beginning, QQ users only occasionally found a hint, and soon, this prompt became a little closer, because more and more QQ users came in to try the game, and all their friends who have opened QQ Fishing Farm will receive this kind of prompt, and they will also open a treasure chest 100% in their fishing ground, and then users begin to take the initiative to invite those users who have not yet activated online to activate quickly, so it ushered in another wave of activation peaks.

Li Mu slapped the table and stood up, startling the people in the technical department, at this time, Li Mu said with a stern face: "What I am most afraid of is this kind of thing! They are too clear about their advantages, and they directly use the contacts that QQ users have already accumulated and cultivated, this feeling of constantly watching friends join in, can produce a very strong sense of belonging to the user's psychology, the more friends join, the more interested they are in this game!"

Chen Wenqiang, the product director of Tieba, said with a depressed face: "This is their biggest advantage, it would be great if our YY could be launched at this time!"

Li Mu waved his hand: "YY will be launched at the earliest, and it will be after the year at the earliest, if we can't withstand the pressure of QQ Fishery, once our Happy Farm users lose a large number of users, our YY's plan will be greatly affected." ”

Sun Jianfei, the technical person in charge of flash development, said: "Mr. Li, there are only two directions we can do now: update the game and fight the war of public opinion!"

Li Mu nodded approvingly and asked him, "What do you think about the game update?"

Sun Jianfei said: "In fact, our current game function reserve is already very strong, Teng Xun is not an opponent at all, the key is that we have to think about it now, which functions to take, not to take out too much in one go, because to take too much, after the other party learns at once, our advantage will definitely not be maintained for too long, we can only be like Mr. Li, you told us at the earliest, little by little to come up with new features, so that the other party has been desperately chasing in the process." ”

Li Mu nodded: "Jian Fei, you continue." ”

Sun Jianfei said again: " Now the most important thing is what function we come up with to compete with them, I personally think, our biggest disadvantage now is social networking, although our users have established a huge network of contacts in our game, but because we do not have instant messaging software to do the carrier for the user's network, and Tengxun users' friends can directly communicate with each other guòqq for very convenient and fast instant communication, so in the competitiveness of the network, our overall strength is still not as good as Tengxun, now, we have to come up with the function of making up for this link, so that our users and users interact with each other, and it is a fast movement!”

Li Mu looked at him and said, "In this case, we have to come up with our game task system and user transaction system." ”

The game task system, is Li Mu imitated hayday's cartoon farm, a car delivery section created for this game, users buy small trucks, they can get orders from the system, but the system will ask him for various categories of products, making it difficult for him to complete independently, at this time, and then open user transactions, each user can be on their own shelves, put on the shelves of various goods and sell them at a price, in this way, users in order to complete the task, When you get a higher reward, you will go to your friend's store to scan the goods and buy various items, and the interaction between users is suddenly many times higher than the previous simple stealing vegetables, helping to weed, and killing insects.

Sun Jianfei said to Li Mu: "Mr. Li, I think the most suitable thing to open now is these two functions, once we open these two functions, our users will experience very interesting friend transactions, friend collaboration and system tasks, in this way, the social nature of the game will be improved a lot!"

Li Mu nodded and asked the others, "What do you mean?"

Others have also agreed, after all, now everyone can see where their shortcomings are, the shortcomings are not enough interaction between users, poor communication, but YY can not be online for the time being, and the communication problem is difficult to solve immediately, but enhancing interaction can make up for this problem.

So, Li Mu opened his mouth and said: "Led by Jianfei, we will immediately start preparing for the version update, this time we will not only open these two functions, but also open the pet function, and take out the function of raising dogs!"

Raising a dog is a prop in the farm, once opened, users can use gold coins to buy kennels, buy the lowest level of hunting dogs for a seven-day trial period, and the real purchase of hunting dogs, to pass guò reward coupons, reward coupons can not be bought with gold coins, or with cash, can only be done through guò to do tasks to get rewards, each car order task, in addition to giving users back gold, experience and random props, will also reward users with a certain amount of coupons, accumulate bonds to do tasks, in order to really buy a hunting dog that belongs to you forever.

The Hound is very useful, it can serve two purposes when a friend comes to steal food, one is to reduce the amount of food they steal, and the other is to make them drop gold coins immediately.

For example, when user A's corn is ripe and a friend steals it, each piece of land can generally steal six corns, but because the hunting dog is there, only 4 are stolen, and when the user sees the number display, he does not simply turn 6 into 4, but writes 4 as 4 (6-2) and clearly tells him that you could have stolen six, but because people have dogs, you can only steal four, so that the user who steals vegetables also wants to have a hunting dog.

The random drop of gold coins is because the dog will attack the vegetable thief, and when you bite it, a text similar to -25 gold coins will appear, telling them that they have dropped 25 gold coins because they were bitten by a dog.

However, the hound's function is interesting to two points, first, the higher the level of the dog, the easier it is to use, but the more bonds needed to buy; second, the dog food is not open to gold and cash purchases, and the same can only use bonds, and once the dog has no dog food, it will not be able to play a role, in this way, it will double stimulate users to do tasks and earn bonds, and at the same time stimulate them to do tasks crazily, it is also to stimulate them to do various product transactions with their friends frantically.

In short, it is Li Mu's happy farm, every function, every link, every prop is interlocking, and the clues that constantly intersect and interlock each other finally form a solid invisible net, and what it is stuck in is the user's viscosity and loyalty! )